"Helping brands grow." That's what our CEO Yoav Izhar-Prato scribbled on a coffee-shop napkin 18 years ago and it's been our True North ever since. It's what guided us to #ShopAble2024, where we were honored to be joined by the leading brands, agencies, and retailers as we shape the universe of commerce media together. For us, that means unlocking the full-funnel, omnichannel opportunity of retail media with a suite of new capabilities: 📺 Commerce Display & CTV Inventory Broaden your reach with strategic audience insights and advanced targeting across major platforms like Amazon Ads, Instacart, and Walmart Connect. 📲 Social Commerce Expansion Integrate campaigns seamlessly across social giants, including TikTok and Snap, powered by dynamic optimizations for personalized consumer engagement. 📈 Commerce Incrementality Hub Elevate your measurement game with configurable incrementality indicators, experiments, and actionable insights to boost ROI and market share. 🤖 Next-Generation Commerce Optimization Tailor your media strategies with AI-driven optimizations, aligning closely with your performance goals for unparalleled efficiency. 🔍 Executive Copilot via Skai Decision Pro Empower decision-making with Generative AI, offering a conversational experience to dive deep into your data for immediate, actionable insights. Thank you to all of our partners, customers, and friends who came out to help us help brands fulfill their true potential. Find out more: https://okt.to/XMulzY
Skai
Software Development
San Francisco, CA 104,981 followers
Media that matters. Marketing that works.
About us
Skai empowers leading brands and agencies around the world to manage enterprise-level, omnichannel digital campaigns across all walled garden media. Backed by nearly two decades of innovation, we support marketers with insights they can use, data they can trust, and impact they can measure on the media that matters. Our marketing platform includes solutions for retail media, paid search, paid social, and app marketing. We work alongside the largest brands and publishers to solve the industry’s biggest challenges. Founded on our core values of innovation, integrity, passion, and humility, we are a global team of professionals passionate about doing good work and doing the right thing. Skai is the combined entity of former companies Kenshoo and Signals Analytics, each with a long history of first-to-market innovation.
- Website
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http://skai.io
External link for Skai
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- San Francisco, CA
- Type
- Privately Held
- Specialties
- digital marketing technology, SEM, search marketing, social media advertising, online advertising, internet advertising technology, social network ads, mobile marketing, display advertising, retail media, market intelligence, consumer intelligence, market insights, data analytics, incrementality testing, and SEM technology
Locations
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Primary
North American HQ 22 4th St. 7th Floor
San Francisco, CA, US
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30 Habarzel street
6th Floor
Tel Aviv, Israel 6971010, IL
Employees at Skai
Updates
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Generative AI filtering in Skai's Creative Center is here! 🚨 Here are 3 ways it will make your life a lot easier👇 1️⃣ Within seconds, locate the assets you want to analyze using text filtering 2️⃣ Utilize the Gen AI filter to describe the assets you’d like to filter for 3️⃣ Set your level of granularity to adjust and easily view results Check it out in action 👇
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The way retailers are selling their media offerings is shifting! Our EVP of Strategy Nich Weinheimer explains all (and more) 👇 https://okt.to/znoGQV
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How are non-endemics transforming retail media? Find out everything you need to know from Skai's Megan Harbold in EMARKETER's live webinar about the growing influence of non-endemic advertising. 📅 September 19th ⏰ 2pm ET / 11am PT Key takeaways will include: 🔺 Current state and adoption of non-endemic advertising 🔺 Strategies for on- and off-site environments 🔺 How to increase revenue and enhance first-party data value Register now: https://okt.to/pwLUxJ
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Chomps' Kaitlyn Fundakowski (Kobida) gives us the inside scoop on working with Instacart in this #RetailMediaThursdays episode, but that's not all... Check out the full video to find out more: https://okt.to/beRp54
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In case you missed it, the latest channel benchmarks have landed 👇 📺 Retail Media With the two-day Prime Day event behind us, two-thirds of retail media accounts spent less in August 🔍 Paid Search August was mostly flat for paid search, with spending down 2% and CPC up 3% vs July 📲 Paid Social Paid social spending increased 8% in August as about one-third of social accounts saw large impression growth How do you compare? Learn more: https://okt.to/OcX6Kn
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Here are just 5️⃣ reasons to add Walmart Connect to your omnichannel strategy: 1️⃣ Reach in-store shoppers and online audiences with targeted campaigns 2️⃣ Gain access to valuable omnichannel data for more precise targeting 3️⃣ Measure the true impact of your campaigns across all channels 4️⃣ Optimize your campaigns for better results 5️⃣ Leverage a full suite of commerce media solutions to meet your unique goals Learn more: https://okt.to/k3Jgfo
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Is every retailer ready to become a digital publisher?👇 Our EVP Strategy Nich Weinheimer explains how to overcome the challenges of growing a retail media network: https://okt.to/Rfjiry
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What's harder than maximizing ROI across walled-garden media? Doing it while being chased by the Budget Busters in our "Demand Dash" game! 🕹️ Visit us at our booth at Groceryshop to put your skills to the ultimate test: https://okt.to/r7hVwq #GroceryShop2024
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If you're diving into Amazon Marketing Cloud, here's why it might be a game-changer for your brand 👇 Check out how others are doing it 👀 https://okt.to/U0By8d