Squigs Beauty

So proud that Squigs Beauty was named Who What Wear's "10 Must-Know Beauty Brands That Empower Mental Health Initiatives" 🩵 🧠 Valeriya Chupinina 🫶 Ayurveda is all about living your happiest and healthiest life and our mission of Happy Headcare encompasses this ideal. We want you to think of our head in a different light. Because of our beliefs in *headcare*, a percentage of proceeds will be donated to a mental health charity every year. If you don't take care of what's inside your head, what's the point? #HappyHeadcare is heavily ingrained into our brand DNA and I can't wait to expand more as we continue to scale 💞 https://lnkd.in/dnSKfbZv

Squigs Beauty's 5x award-winning Gooseberry Delight Hair Oil was named one of the "Best Weightless Hair Oil For Disguising Dry, Split Ends" in this incredible piece by Bustle BDG 💘 "Healthy hair starts at the scalp, and that principle applies to hair oil, too. Squigs’ top-rated hair oil can be applied from the top of the head all the way down to the ends, utilizing Indian Gooseberry (also known as Amla) to soothe, smooth, and balance out moisture levels. It can be used as a quick fix while styling or left on overnight as an intensive treatment." https://lnkd.in/eCB-Wua9 #beautynews #squigsbeauty

Squigs Beauty was featured on an episode of one of my favorite beauty podcasts Gloss Angeles! 💞 I've been listening to the podcast for years now so obviously I'm beyond honored that we were highlighted by the lovely Kirbie Johnson and Sara Tan! 🫶 Hear the full episode here below starting at 8:26 ⬇️: https://lnkd.in/e5hWsACR #SquigsBeauty #indiebeauty #beautynews

Squigs Beauty was featured on an episode of one of my favorite beauty podcasts Gloss Angeles! 💞 I've been listening to the podcast for years now so obviously I'm beyond honored that we were highlighted by the lovely Kirbie Johnson and Sara Tan! 🫶 Hear the full episode here below starting at 8:26 ⬇️: https://lnkd.in/e5hWsACR #SquigsBeauty #indiebeauty #beautynews

Squigs Beauty's 5x award-winning Gooseberry Delight Hair Oil was featured in Cosmopolitan! 💘 "I actually notice a significant difference between weeks when I use this amla-based oil and weeks when I don’t. My hair becomes noticeably shinier and styles so much better after each use. Amla oil (sometimes called Indian gooseberry) is a rich, moisturizing oil that is easily absorbed your skin and hair and is commonly found in Ayurvedic products." Iman Balagam 🩵 https://lnkd.in/ee8B276T

Thank you BuzzFeed for highlighting Squigs Beauty and our mission of Happy Headcare 🫶💞 Brittney Trinh Jessica Bui https://lnkd.in/eyw4CpZp #smallbusiness #indiebeauty

Squigs Beauty was featured in Teen Vogue's Best AAPI Brands To Shop From! 💞 "Squigs' fun, effective formulations take care of your needs without overpromising a quick, miraculous fix, and a percentage of their profits gets donated to a mental health charity–taking head care to a whole new meaning." https://lnkd.in/eRn_7Vqr

Thank you CNN and Sophie Shaw for featuring Squigs Beauty and myself in this incredible roundup celebrating "AAPI Beauty Brands You'll Fall in Love With" 💞 “I wanted to take these amazing traditions and honor my heritage by making Ayurveda feel more approachable to someone who was told they’re not Indian or American enough,” Charuza says. “These beauty traditions were what kept me feeling connected to my heritage as a proud South Asian woman even though I moved a lot during my childhood. Teaching others about these amazing Ayurvedic hair care and skin care concoctions is actually how I made friends each time we moved. Now, I get to pass those traditions along in a fun and meaningful way to a younger generation, which is something I don’t take for granted, and it’s definitely a full-circle moment.” https://lnkd.in/eTFYBM8X

Squigs Beauty was on the TV - what a dream! 📺 🤩 Our 5x award-winning Gooseberry Delight Hair Oil, Double Shot Face Serum, Squiggly Neem Comb, and I (hiii!!!) were featured on this amazing KTLA News segment celebrating AAPI beauty brands 💕 So honored to be alongside some of our favorite AAPI brands in the industry Patrick Ta Beauty, Ellis Brooklyn , JINsoon Beauty LLC, DAMDAM Tokyo, and ONE/SIZE Thank you to the incredible Sara Tan and Refinery29 for supporting us 🫶🏼 😍 Watch the clip below starting at 1:23 https://lnkd.in/eR-YJyVs

Being named an AAPI beauty founder who is “the future of beauty” is such an absolute honor! 🥹❤️🔥 Thank you to Bustle BDG and Sarah Y. Wu for featuring me in this incredible article about AAPI founders and creators who are part of a vibrant community shaking things up and rewriting our standards of beauty! 🩵 Squigs Beauty is a company built on the love I have for my culture and the traditions I grew up with, and being able to share it with the world this past 2 years has been nothing short of incredible 🫶 Welcome to the Squigiverse, we’re so happy you’re here!🪐 https://lnkd.in/eekFpiAx