TLD is 🎉celebrating🎉 20 years with a special Michigan-made meal crafted by chef and author Abra Berens at Verdant Hollow Farm on September 12! Are you coming? There are still tickets available for those of you in SW Michigan or those excited to make the trip. We can't wait to see you there! Tickets here: https://lnkd.in/e2CkqjMn
Taste the Local Difference
Advertising Services
Traverse City, MI 873 followers
Michigan's Local Food Marketing Agency
About us
Taste the Local Difference® is Michigan’s local food consulting, media and marketing agency. We are headquartered in Traverse City, MI and have regional staff members working remotely all across the state. Our mission is to educate consumers on the value of local food and help farm and food entrepreneurs build successful, well-connected and thoughtful businesses. We accomplish this with specialized marketing solutions for both buyers and sellers of local food.
- Website
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http://localdifference.org
External link for Taste the Local Difference
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Traverse City, MI
- Type
- Privately Held
- Founded
- 2004
- Specialties
- marketing, food, retail, branding, and media
Locations
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Primary
Get directions
425 Boardman Ave, Suite C
Suite 101
Traverse City, MI 49684, US
Employees at Taste the Local Difference
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Tricia Phelps
CEO and Shareholder at Taste the Local Difference
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Emily Row
Media & Brand Manager @ Taste the Local Difference | Local Food Expert
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Christina Marbury
I help local food businesses succeed with great marketing
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Melissa Orzechowski
Upper Peninsula Local Food Coordinator at Taste the Local Difference
Updates
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On Tuesday, our Director of Impact Erika S. Tebbens, attended a roundtable hosted by MDARD at the Georgia Street Community Collective in Detroit. The group, which was made up of folks from many different sectors of food systems work in Michigan, was able to give feedback on the new "Farm to Family" program in the FY25 budget. You can read more about it, and see who was there, at the press release below. Thank you MDARD for including TLD in the conversation! https://lnkd.in/g5V7dby8 #michiganag #michiganagriculture #michiganfarms #detroitfarms
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Did you see our webinar last week about Email Marketing for Farmers Markets? We encourage you to share it with your farmers market manager networks! We had the opportunity to discuss best practices with Hailey Lamb, Director of Communications at Michigan Farmers Market Association and we spoke about: 📨Scheduling 📨Building and Maintaining an Email List 📨Utilizing Segmentation and Personalization 📨Crafting Compelling Subject Lines and Content 📨Conducting Surveys and A/B Testing 📨Constructing Clear Call-to-Action Messages Check out the recording here: https://lnkd.in/e5Hfki-3
Email Marketing for Farmers Markets
https://www.youtube.com/
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📢 Attention Macomb County packaged food and beverage producers! We're one of the partners for the Best of the Zest pitch competition. Applications are now open through July 25! Read about the incredible prizes being offered and who is eligible to apply below.
📣 MCPED is excited to announce its first-ever food pitch competition, called Best of the Zest! We are looking for small, packaged food or beverage producers hoping to expand their operations. Give your best “pitch” to our judges for a chance to win a portion of grant prizes totaling more than $30,000. Applications are being accepted through July 25. Learn more and apply today 👇
Best of the Zest Food Pitch Competition
macombgov.org
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Join us for a discussion with Hailey Lamb, Director of Communications at Michigan Farmers Market Association about 📨Email Marketing for Farmers Markets📨 ! Please share with your networks and register today! https://lnkd.in/eG7wcz3Q
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Curious about mushroom foraging in Michigan? You're not the only one! This is one of our most visited posts and now that the weather is warming up it's a great one to check out. Do you have a favorite type of mushroom you like to forage? Tell us below! https://lnkd.in/gcXE2p3M
Michigan Mushrooms: Foraging with Gabrielle Cerberville
https://www.localdifference.org
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Next week Tuesday @ 1pm our Local Food Marketing Webinar Series will explore the basics of social media and why it's crucial for farms and food businesses. It's a Q&A style format with our Social Media Specialist, Hajar Dallal. So, bring your questions! And register here: https://lnkd.in/ewEH-mkc
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Our Michigan Local Food Guide is hitting farmers markets and more in just a couple of weeks! You'll find incredible recipes with ingredients you can find in Michigan - like this one!
We created a 🌷Michigan Fudge Recipe,🌷Harvest Chocolate 🍫 style! ✋ It’s been selected to be featured in the 20th Anniversary edition of the Taste the Local Difference Food Guide! Made from just three very simple ingredients, you can make fudge at home and add your own spin with toppings (Michigan Cherries, Michigan nuts … the sky’s the limit!) Look out for it in your favorite local spots across the state starting in early May. It’s incredibly exciting to be a part of our state’s vibrant local food scene! Thank you to Karey Stid at Taste the Local Difference for her excellent work spreading Harvest Chocolate all across the state! #michigan #chocolate #retail
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TLD is hosting a free webinar next Tuesday (2/27), How to Build Customer Loyalty, as part of our Monthly Local Food Marketing Webinar Series. Please join us and share with your food and farming networks! Registration link here: https://lnkd.in/ewrrh3kQ
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