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The Media Leader
Technology, Information and Media
New York, NY 61 followers
The media industry's leading source of news analysis, data, and opinion.
About us
The Media Leader is the media industry's leading source of news analysis, data, and opinion. We are an independent publishing brand owned by Adwanted Group. Editor-in-chief: Sabrina Quagliozzi [email protected] Sign up for our newsletter: https://srds.com/the-media-leader/
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https://the-media-leader.com/us/
External link for The Media Leader
- Industry
- Technology, Information and Media
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- media, media strategy, advertising, media tech, adtech, thought leadership, analysis, TV, Out-of-home, audio, gaming, social media, media-buying, and media agency
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286 Madison Ave
New York, NY 10017, US
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286 Madison Ave
16th Floor
New York, NY 10017, US
Updates
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Netflix's hit "Emily in Paris" has sparked a global surge in interest in #marketing degrees and careers https://lnkd.in/ecqm2XYQ
The “Emily in Paris” effect: how the Netflix hit made everyone want to be a marketer
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Paramount extends "go shop" period after new $6 billion offer from Bronfman. https://lnkd.in/eHnjgHq7
Bronfman sweetens bid for National Amusements, Paramount Stake
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Chick-fil-A Restaurants is planning to launch its own #streaming platform later this year. https://lnkd.in/dWsb9pT9
Chick-fil-A cooks up new streaming service
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Alex Cooper, the host of Spotify's second-biggest podcast, “Call Her Daddy,” struck a deal with SiriusXM reportedly worth $125 million https://lnkd.in/eq7aPAAw
“Call her Daddy” host Alex Cooper jumps from Spotify to SiriusXM
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Netflix has closed its #upfront advertising deal-making for the 2024-25 TV season at a “150% plus increase” versus last year's ad revenue commitments. https://lnkd.in/ejwCPEuK
Netflix hits upfront jackpot
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Apple is reportedly accelerating development of a novel home device featuring an iPad-like display mounted on a robotic arm, according to Bloomberg https://lnkd.in/eeWcVHAD
Apple moves forward with development of tabletop robotic home device
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Media mogul Edgar Bronfman Jr. is preparing a bid for National Amusements, the controlling shareholder of Paramount https://lnkd.in/ezNzrrpZ
Bronfman to challenge Skydance for Paramount
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A new era begins at BBDO Worldwide as long-time CEO Andrew Robertson transitions to Chairman and industry veteran Nancy Reyes takes the helm. https://lnkd.in/e3kvqeyS
BBDO appoints Nancy Reyes as new CEO, Robertson to chair
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Another day, another unexpected collab! The viral water brand Liquid Death has teamed up with the specialty ice cream maker Van Leeuwen Ice Cream to create a limited-edition of hot fudge sundae-flavored sparkling water. https://lnkd.in/eWntX5Ha
Liquid Death gets sweet with Van Leeuwen collab
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