Start-up of YOU

Next time, it’ll be different.

🔑 For 20 years, this strategy has been my secret to success—and it still delivers results. I’ve always believed that visibility creates opportunity. By staying active and visible in the digital space, I’ve consistently found new connections, leads, and business growth. Content is the fuel that drives engagement. By sharing valuable insights and information, I’ve positioned myself as a thought leader, keeping my brand top-of-mind with my audience. But it’s not just about being seen—it’s about adding value in excess. My approach has always been to exceed expectations, building stronger relationships that stand the test of time. And the final piece? Taking online connections offline. Whether it’s moving to a meeting, phone call, or in-person event, these personal interactions have been crucial in deepening trust and driving real business results. This strategy has worked for me for two decades and continues to bring value to anyone I engage with. If you’re looking to elevate your social selling game, let’s connect—I’m here to help you achieve the same success.

🔥 99% of agencies are freaking out right now. Why? Because AI-generated content is taking over, and they’re scared it’s going to drive them out of business. Content’s getting cheaper, faster, and—let’s be honest—sometimes, the quality is questionable. But here’s the thing: the same goes for human writers. So what’s the real issue here? 🤔 It’s not AI itself—it’s how you use it. Instead of panicking, this is your moment to turn AI into your agency’s secret weapon. 💥 Imagine combining human creativity with AI efficiency. That’s where the magic happens. The agencies that embrace this are the ones that will dominate. Pros & Cons of AI Content for Agencies: Pros: ⚡ Speed: Generate content in seconds. 💰 Cost-Effective: Lower production costs. 🚀 Scalability: Handle more projects with ease. Cons: 🎯 Quality Control: Needs careful oversight. 🤖 Lack of Human Touch: Might miss the mark on creativity. 🛠️ Learning Curve: Requires time to master tools. Mitigating the Risks: Quality Assurance: Pair AI with human editors to ensure top-notch content. 👁️🗨️ Blend AI with Human Insight: Use AI for data-driven content, but add a human touch for creativity. ✨ Continuous Learning: Invest time in training your team to get the most out of AI tools. 📚 So, are you going to join the 1% who get it, or keep letting fear hold you back? P.S. Ready to start using AI to supercharge your agency? Let’s talk about how to make it happen. 

13 apps that I need to do my best work. 1. LinkedIn (obvs) 2. Google Workspace 3. Kapwing <~~ video editing and clips 4. OpenAI <~~ Chatgpt 5. Canva <~~ thumbnails, ads, content 6. Make <~~ Automations of repetitive marketing tasks 7. PhantomBuster <~~ More automations, list building 8. Buffer <~~ sharing 9. Hypefury <~~ Twitter threads 10. Midjourney <~~ all the pretty things 11. Poked <~~ my LinkedIn CRM 12. Airtable <~~ database 13. Descript <~~ video editing, transcript editing What apps cant you live without? Mention them in the comments.

These prompts are designed to help you understand your buyers better than they understand themselves. And trust me, once you get a handle on this, your marketing game will change forever.

Chatgpt prompts to help develop your marketing strategy

I just had a call with a fellow marketer who's been struggling with LinkedIn content. You know the feeling, right? Every post felt like a shot in the dark, hoping for engagement that rarely came. During our chat, it hit me – she needs to know about the AI image generator I created on Make that's changed my game. Imagine this: A tool that not only creates stunning visuals tailored to your brand but also crafts engaging captions and generates relevant hashtags. It felt like a secret weapon I had to share. This AI image generator can be customized to produce captivating images in customizable styles that match your brand’s identity. It even refines and polishes images to ensure they look professional every time. And the best part? It can generate multiple images at once and schedule posts for you. Say goodbye to the time-consuming process of content creation and hello to more time for engaging with your audience Since I started using this tool, my Instagram game has completely transformed. Engagement is up, my feed looks cohesive, and I spend less time stressing over what to post. Don't let the struggle of content creation hold you back. Give this AI image generator a try and watch your Instagram game soar. Normally it sells for $99... But since I got the impression that there could be a lot of my connections that could use it and even improve on it, I've lowered the price to $1. Catch you later, Koka

Ready to elevate your skills from 0 to hero? Try these prompts to give you Problem-Solving Superpowers : Five Whys Technique TRIZ Problem Solving Ishikawa Diagram Zwicky Box Analysis Affinity Diagram Ansoff Matrix Impact/Effort Matrix Which prompt will you try first? Comment below! 📥✨

It's fascinating how many companies still struggle with effective content creation. The good news? There's a golden opportunity to make a big impact. You know, I've been in the SaaS and tech space for so long that it's practically my comfort zone. But recently, I've found myself venturing into industries I'm not as familiar with. Accountants, real estate agents, event a medical device company. And you know what? It’s surprisingly exciting. It's encouraging to see the interest from various sectors. I always assumed most companies were already diving into content creation and automation with AI. Guess I was living in a bubble. The reality? Many companies I've spoken to haven't done much in this area. Or they've just scratched the surface and got discouraged by the lack of results. But when they see the custom samples I provide, their eyes light up with possibilities. The next step is pricing – another unfamiliar territory for me. I did some homework and found some benchmarks. Traditional content agencies charge upwards of $15K a month with a 3-6 month commitment for creating content – and it takes them forever. With an AI system, I can deliver the same – 20 articles, supporting emails, and social posts – in just a couple of days. So, I'm thinking a monthly plan makes the most sense. I'd love to hear your thoughts.

Between job hunting, building AI automations, and managing our new puppy, I've discovered a time management trick that’s changing the game. Curious? So, I had a revelation. You know those moments when you’re juggling a million things and feel like you’re barely holding it together? Yeah, that’s been me. But here’s the kicker – I found a way to manage my time without losing my mind. Intrigued? Let me spill the beans. 🗓 𝗧𝗵𝗲 𝗧𝗶𝗺𝗲 𝗕𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝗠𝗮𝗴𝗶𝗰 Ever heard of time blocking? It’s like scheduling your day into neat little chunks dedicated to specific tasks. Think of it as creating a series of appointments with yourself. I started by blocking out time for my biggest priorities – work projects, gym, even that elusive “me time.” And guess what? It’s been a game-changer. Here’s how it works: ▶ Identify Your Tasks: List out what you need to get done. ▶ Block Your Time: Assign each task a specific time slot. Be realistic about how long things take. ▶ Stick to It: Treat these blocks like actual appointments. No skipping! 🍅 𝗘𝗻𝘁𝗲𝗿 𝘁𝗵𝗲 𝗣𝗼𝗺𝗼𝗱𝗼𝗿𝗼 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲 Now, let’s talk Pomodoro. It’s a time management method that breaks work into intervals, usually 25 minutes of focused work followed by a 5-minute break. After four “Pomodoros,” take a longer break, say 15-30 minutes. Here’s the scoop: ✅ Set a Timer: Work for 25 minutes. No distractions. ✅ Take a Break: Give yourself 5 minutes to stretch, grab a coffee, or check Instagram. ✅ Repeat: After four sessions, reward yourself with a longer break. 🧙♂️ 𝗧𝗵𝗲 𝗦𝗮𝗻𝗶𝘁𝘆 𝗦𝗽𝗿𝗶𝗻𝗸𝗹𝗲 Balancing these techniques is key. Here’s what I learned: ✅ Mix It Up: Use time blocking for overarching structure and Pomodoro for intense focus periods. ✅ Be Flexible: Sometimes things come up. Adjust your blocks but don’t abandon them. ✅ Self-Care: Remember to block time for breaks and relaxation. Your brain needs it. Real-Life Example Just the other day, I had a packed schedule. Meetings, emails, and a looming deadline with a new client. I started with time blocking, scheduling each task throughout my day. Then, during each block, I used Pomodoro to stay laser-focused. Even with our new puppy demanding attention and my AI automation projects needing tweaks, by 5 PM, I was done with my to-do list and had time to unwind. Who knew time management could feel so liberating? Your Turn Give it a try. Start small. Maybe block out your morning or use Pomodoro for your next big task. See what works best for you and tweak it as needed. The key is finding a rhythm that keeps you productive and sane. So, next time you’re feeling overwhelmed, remember: a little time blocking, a dash of Pomodoro, and a sprinkle of self-care can work wonders. Have a great week and happy time managing! P.S. What time management hacks do you swear by? Hit reply and let me know! Let’s share the love and the sanity. 😊