Tofu

Tofu

Technology, Information and Internet

Personalized omni-channel marketing campaigns for B2B go-to-market teams.

About us

Tofu equips B2B marketing teams with tools to create personalized omni-channel content that is on-brand and can scale to all types of marketing campaigns.

Industry
Technology, Information and Internet
Company size
2-10 employees
Headquarters
San Mateo
Type
Privately Held

Locations

Employees at Tofu

Updates

  • View organization page for Tofu, graphic

    2,265 followers

    🎉 Wunderkind increased email engagement by 133% and scaled their 1:1 ABM program 25x! Quotes like this get me so excited about what we’re building at Tofu 😍“Being able to do ABM at scale and the fact that Tofu integrates with Marketo has been incredible for us. On top of that, every single email has had higher open and click-through rates!” - Helena Parsonage, Senior Manager Demand Generation and ABM at Wunderkind. The Challenge: Wunderkind's demand gen and ABM teams wanted to deliver personalized 1:1 content for target accounts but were bottlenecked by the labor-intensive process which took up to 2 days to personalize content for each account manually. The Solution: Wunderkind transformed their approach by using @Tofu to create personalized marketing emails and landing pages, streamlining their content creation from days to mere minutes. What used to take them 2 full days now takes them less than 10 minutes. The Outcomes: - Wunderkind now has the agility to personalize content for 1000+ accounts, all while adhering to their brand guidelines and pulling/pushing information from their Marketo instance - The team has achieved 133% increase in engagement for personalized emails - Personalized subject lines saw a 42% open rate, a significant leap from 27% for non-personalized counterparts As Wunderkind continues to scale their ABM efforts with Tofu, they plan to extend personalization to ad copy and other channels to create true omnichannel personalization and enhance the customer experience and drive revenue growth . https://lnkd.in/gyqCaSwS #AI #MarketingTechnology #Personalization #ABM #EmailMarketing

    Wunderkind Dramatically Increases Email Open and Click-Through Rates With Scaled Personalization

    Wunderkind Dramatically Increases Email Open and Click-Through Rates With Scaled Personalization

    tofuhq.com

  • View organization page for Tofu, graphic

    2,265 followers

    As a marketer are you stretching every ounce of value from your content? Content repurposing isn't just about saving time—it's about maximizing ROI and expanding reach in this high-speed digital age. 🔄 ✅ HubSpot leverages their "State of Inbound" report across blogs, infographics, and social media to amplify their message. ✅ Salesforce turns Dreamforce into on-demand resources that continue to educate long after the event. And the stats are in—46% of marketers rank repurposing as their top strategy for results, while 65% praise its cost-effectiveness. The secret sauce? AI. AI breathes new life into existing content by identifying your most engaging themes and transforming them to resonate with your audience across various platforms. It's not just about recycling; it’s about strategically enhancing and targeting your content to strike the chord with each unique viewer. How are you leveraging your content's power? We'd love to hear how you're maximizing your content's potential. 💡 #ContentMarketing #B2BMarketing #AI #ContentRepurposing #ROI #DigitalMarketing #MarketingStrategy

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  • View organization page for Tofu, graphic

    2,265 followers

    Big news for Tofu today! We’re Live! 🚀 After speaking to over 100 enterprise CMOs in the last couple months, we’re so excited to finally share more about what we’ve been building. A couple milestones we’re proud of: 🛠️ Our first two use cases: hyper-personalization across user segments for boosted conversions and repurposing existing content so teams can do more with less 💵 ROI: Our early customers are cutting down their campaign cycles by 25%, and increasing email open rates by 230% 🔎 Unwavering Quality: Before our official launch, we invested months into rigorous testing to ensure the supreme quality of our outputs. Our users can trust what we produce.. Read more about our vision to put top-of-funnel marketing campaigns on autopilot in our TechCrunch feature. We have quite a journey ahead of us, but are excited to celebrate this milestone! You can read/see more about the product and vision on our blog (https://lnkd.in/gYQu9ys8) and today's TechCrunch article (https://lnkd.in/g6bAD5eG).

    Tofu raises $5M to put B2B marketing on autopilot

    Tofu raises $5M to put B2B marketing on autopilot

    tofuhq.com

Similar pages

Funding

Tofu 1 total round

Last Round

Seed

US$ 5.0M

See more info on crunchbase