Tower Marketing

This summer, Sheridan joined our team as an events marketing intern! So far she has: ⛳ Helped plan Tower’s First Annual Classic Golf Tournament 📊 Gotten hands-on experience in SEO ✍️ Written a landing page for Tower’s new website 🖥 And more We’ll be sad to see her go at the end of August, but we wish her the best at college!

PPC ads are a powerful tool for your business, if used correctly. Picking the right platform can make or break your digital marketing efforts. In today’s blog, our SEM Team Lead outlines the key differences and similarities between Microsoft Ads and Google Ads, so you can build a strategy that’s best for you in the long run. Learn how to reach the right users without wasting your budget ➡️ https://lnkd.in/evfwpted

“What an honor it is to learn and grow each day with my Tower team! Search Engine Marketing is ever-changing, and it’s a fascinating world to explore—especially this past year with AI and the launch of an entirely new Analytics program (GA4). With every new change, my desire to learn continues to grow. One of Tower’s core values is curiosity, and in my 3 years here, I’ve performed SEM tasks for over 21 industries, led departmental trainings, represented Tower at networking events, led/served on committees, and am officially certified in both Google Analytics and Google Ads. Thank you, Tower, for encouraging us to continue learning, reach to new heights, and be game-changers!” Happy Tower-versary, Lauren! 🤗

"Coming here from my last job and over these past four years, Tower has given me the opportunity to grow both professionally and in my personal life. I've improved my developer skills as well as my social skills, and I've gained confidence in my work and in myself." Happy FOUR years, Rachel! 🎉

Wondering how we took one company from no marketing to $225K in website leads in just six months? Read our case study to find out ➡️ https://lnkd.in/evFhDcej

Our Annual Classic Golf Tournament is just one month away! The day will be filled with golf, food, awards, raffle prizes, and more. Most importantly, you’ll learn how your support impacts the children at Schreiber Center for Pediatric Development. We can’t wait to see you out on the green ⛳

Congrats to Kelly and Lily on their recent promotions! 🎉 At Tower, we’re big believers in supporting your professional aspirations and helping you grow. We can’t wait to see these women thrive in their new roles.

Vacation mode, activated 😎✈ Our summer zine is here, and we’re talking all about our dream vacation spots!

And with that, season 1 of Tower After Hours comes to an end! Give the finale a listen as our podcast team sits down with Schreiber Center for Pediatric Development to talk about the impacts they are making in the Lancaster community. Get ready for all the exciting things we have coming up for season 2! Listen now: https://spoti.fi/4eIBeiz

That’s a wrap on our annual family picnic! This past weekend, our team and their families gathered together for an afternoon of great food and cornhole. 🌽 See you again next year!