We need your help to send World of Good Brands to SXSW 2025! Please take a moment to vote for our pitches in SXSW’s Panel Picker before August 18. See you in March! The Cult of Ambition: How Healthy Is It To Be Ambitious? Hustle culture, toxic productivity, and insatiable ambition are considered normal in today’s workforce, but many of us have never stopped to consider the destructive nature of our drive to reach the top – and stay there. This panel features Amy Eisinger, Neha Ruch, Jennifer Romolini, and Samhita Mukhopadhyay and will explore the intersection of work, mental health, and wellbeing, and how our society fuels an arguably unhealthy life approach to ambition at all costs. https://lnkd.in/exS52cZe Minding the Gap: How Brands Can Facilitate Connections. What makes us feel human? Against the backdrop of digital consumption, AI, and a growing loneliness epidemic, the aspects of living that connect us to our humanity and make us happy have changed greatly over the past decade. Featuring WGB CEO Lindsey Abramo and Cassandra’s Kathy Sheehan, this session will share data and learnings about the types of connections that consumers are seeking and ways marketers can apply this to campaigns. https://lnkd.in/ecW93_aM
About us
World of Good Brands is a human connections company bringing access to traditionally aspirational categories across health, wellness, art, design, and travel. Through serviceable editorial, experiences, media, and commerce, we translate the chaos of the modern world into inspiration applicable to everyday life. We help people digest the big — and find the significance in the small. While the traditional media landscape broadcasts, we narrowcast: closing the aperture on the communities, conversations, and connections that bring color and meaning to our worlds. Join us as we create a new paradigm for experiential media and commerce that blends physical and virtual — allowing audiences to access from wherever they are and take a piece with them wherever they go. World of Good Brands includes House of Good, Well+Good, LIVESTRONG.com, Hunker Home, Only In Your State, and Good Collective.
- Website
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Worldofgoodbrands.com
External link for World of Good Brands
- Industry
- Internet Publishing
- Company size
- 51-200 employees
- Type
- Privately Held
Employees at World of Good Brands
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Christopher Rouse
Director, Market Insights & Analytics at World of Good Brands
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Vanessa Muro
Brand Marketing and Strategy Expert | Consumer Insights Professional | I help brands get to market faster and smarter
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Trisha Sprouse
Webby Award-Winning Content Editor/Producer
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Catherine Hetzel
Head of Industry, Health & Pharma (former Walmart Connect, GroupNine, POPSUGAR)
Updates
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We're #hiring a new Research Analyst - NYC/East Coast in United States. Apply today or share this post with your network.
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As recently highlighted in our "Make It Human: The State of Human Connections" study, Gen Z is still feeling the post-pandemic loneliness: often finding it tougher to make friends now than ever before and turning to social media to cope with their feelings. Gen Z has expressed a strong desire to connect IRL, while at the same time feeling anxiety about attending in-person events. To solve for that, they’re often looking for a break from the digital world and want to attend events in calming spaces. Reach out to learn more about how World of Good Brands brings 'embodied experiential' to events by creating programming and spaces that can fuse these connections in an authentic way: [email protected]
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Curious if people are still feeling disconnected these days, given the loneliness epidemic, increased digital consumption, and the rise of AI? As the human connections company, World of Good Brands wanted to understand the role of authentic connections in today's world. Our new "Make It Human" study with Cassandra reveals that these connections are more crucial than ever. Here’s what we found: ✔ 71% feel making friends is harder than it used to be, with Gen Z reporting the highest rates of loneliness. ✔ 69% of Gen Zs would attend an in-person event to meet new people, but 67% feel anxious about it. ✔ Providing calming spaces at events is a top interest for Gen Z. ✔ 7 in 10 believe brands play a large role in fostering connections. Find out how your brand can help bring people together. For more insights, read "Make It Human: The State of Human Connections" report: https://lnkd.in/d4HMfjwH
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This summer, Well+Good is celebrating the incredible athletes, coaches, and stories behind the Paris Olympics and the US Open tennis championships. Tap into our Summer of Champions as we shine a spotlight on everything from the fitness routines and self-care practices of today’s top athletes to the larger cultural conversations inspired by this summer's spectacular events: https://lnkd.in/gUgUc_XR
Channel Your Inner Athlete With Well+Good's Summer of Champions
wellandgood.com
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We're #hiring a new Account Director (New York Tri-State Area) in New York, New York. Apply today or share this post with your network.
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We're #hiring a new Associate Director, Brand Strategy (NYC/CHI/LA) in United States. Apply today or share this post with your network.
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World of Good Brands CEO Lindsey Abramo joined Stagwell SPORT BEACH last week in Cannes. Watch her interview for a sneak peek at our forthcoming study about human connections, including insights about making friends IRL, the fatigue around “for the ‘gram” events, positive use cases for AI, and what role brands can play in all of this moving forward. Stay tuned for the full findings later this summer. https://lnkd.in/eXmvs2UK
World of Good Brands CEO, Lindsey Abramo in the SPORT BEACH Content Studio.
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On this first day of summer, don’t forget to reapply your SPF ☀ Tune in to KTLA Morning News to see Well+Good Senior Beauty Editor Aimee Simeon sharing some of our 2024 SPF Award winners: https://lnkd.in/eWW8Br7Z
Aimee Simeon chats about Well+Good's 2024 SPF Awards
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World of Good Brands CEO Lindsey Abramo joined The Female Quotient in the Equality Lounge at Cannes this week to discuss leading with an entrepreneurial edge. As a human connections company for our audiences and brand partners, we strive to live by human connections internally as well. Tune in to learn how we embrace both the entrepreneurial spirit and aim to give everyone a seat at the table.
Forget the traditional leadership playbook, today's market demands bold leadership. This session dives into the essential qualities needed to thrive in a dynamic environment - qualities that define today's most successful leaders: those with an entrepreneurial mindset. Tune in from the #EqualityLounge at #CannesLions2024 as this panel conversation welcomes executives who hold the entrepreneurial spirit near and dear, we’ll talk about identifying growth opportunities, embracing calculated risks, and learning from stumbles. • Amber Coleman-Mortley, Sr. Director, Community and Culture, The Female Quotient • Gina Cavallo, Chief Revenue Officer, Audigent • Lindsey Abramo, CEO, World of Good Brands • Kya Sainsbury-Carter, CVP, Microsoft Advertising • Mary Ann Packo, CEO, North America, Ipsos • Cathy Oh Head, Marketing, Samsung Ads
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