Yogi

We're thrilled to be featured in the latest article by Dennis Shiao at the Content Marketing Institute! 🚀 This piece covers a powerful yet historically underutilized asset in the online retail space: customer reviews and ratings. At Yogi, we’ve always believed that reviews are more than just feedback—they're a strategic guide for business growth. The article emphasizes a crucial point: Brands should stop viewing reviews as mere reactions and start mining them for actionable insights. These insights can drive product innovation, sharpen marketing strategies, and build consumer trust. Ready to turn your customer feedback into a powerful business tool? Let’s chat! Read the full article 👉 https://lnkd.in/dZQXRxup #CustomerReviews #ConsumerInsights #BusinessGrowth #MarketingStrategy #CPG

AI has evolved from a concept to a cornerstone in how brands navigate the complex retail landscape. The new "M(AI)trix Retail AI Ecosystem" matrix created by firstmovr shows the growing importance of AI in every aspect of retail, from product innovation to engagement. Seeing Yogi positioned in this matrix is both exciting and a validation of our mission: to empower brands with actionable insights drawn directly from consumer voices. Our placement highlights our commitment to using AI to turn consumer feedback into clear, strategic actions that drive growth and innovation. In today’s market, understanding what consumers truly want and being able to respond quickly is a competitive edge that AI provides. The first part of the "M(AI)trix Retail AI Go-to-Market Series" featuring Gautam Kanumuru is now available on our blog, where we dive deep into AI's role in revolutionizing product proposition. Whether it’s analyzing vast amounts of shopper feedback or identifying trends before they become mainstream, AI is proving to be a game-changer. Plus, stay tuned for the next M(AI)TRIX series session on September 17th, where a panel of experts including our very own Mariya Babaskina will explore how AI can impact go-to-market strategies, from PDP content to organic search and beyond. 🚀 Watch Part 1: https://lnkd.in/gJR4SsFf Register for Part 2: https://lnkd.in/g2Jzpe5T #AI #ConsumerInsights #Retail

We're thrilled to celebrate Gabriella Milligan, our Yogi User of the Month! As Sr. Manager of Product Development at Every Man Jack, Gabby leverages Yogi's insights to drive innovation and excellence. Born at the base of Mt. Tamalpais in Marin County, CA, Every Man Jack has been pioneering clean body care for over 15 years. Their products, inspired by nature and made with many naturally derived ingredients, are free from parabens, phthalates, dyes, and GMOs—and are never tested on animals. Gabby works closely with the brand and sales team, utilizing Yogi for competitive analyses, exploring areas for improvement, and creating quarterly brand report cards. Her expertise and commitment to understanding consumer sentiment help Every Man Jack create products that consumers love. Congratulations, Gabby, and thank you for showcasing the power of Yogi! 🌟   #ConsumerInsights #EveryManJack #CPG

We're thrilled to introduce our latest insights report, a comprehensive deep dive into the snack industry! Tune in live on September 5th as Sogyel Lhungay and Mariya Babaskina provide context and explanations on our report findings. We'll cover: 🛒 Consumer Preferences: Latest trends and drivers of consumer choices. 📊 Competitive Benchmarking: How leading brands stack up with real-world data. 🔎 Pain Points: Top consumer pain points and solutions. 💡 Innovation Opportunities: Product innovation and format improvement opportunities. 📈 Marketing Strategies: Optimizing product listings and enhancing online presence. Register now so you don't miss these insights and more! #GroceryIndustry #CPG #ConsumerInsights #ConsumerTrends

✨ 𝗔𝗜-𝗣𝗢𝗪𝗘𝗥𝗘𝗗 𝗜𝗡𝗡𝗢𝗩𝗔𝗧𝗜𝗢𝗡: We are excited to invite Gautam Kanumuru (Yogi) to the firstmovr stage at THE MAITRIX Retail AI Series Part 1 Event NEXT Tuesday, Aug 13 from 12p-1:30p ET / 9a-10:30a PT for his session of insights and best practices on leveraging AI for product innovation, positioning and more. 👉 Register today for FREE: https://lnkd.in/eHHXNVma Artificial Intelligence is revolutionizing how companies gather and utilize consumer insights to drive product innovation. In this session, you'll learn how AI-powered tools can analyze vast amounts of shopper feedback, identify emerging trends, and uncover deep consumer preferences, transforming raw data into actionable product strategies. We'll dive into real-world examples of how AI has successfully informed product decisions, reduced investment risks, and aligned teams around the voice of the consumer. Join Gautam to discover how AI can help you create products that truly resonate with your shoppers and keep you steps ahead of the competition. In this Part 1 session, you'll also hear from Mike Black (Profitero), Lauren Kedra (MikMak), Todd Hassenfelt (Colgate-Palmolive) and our very own Oskar Kaszubski and Chris Perry. Our summits are designed to fit your busy schedule AND if you miss all or part of the event live, registrants get the recordings! Big thanks to our series education partners at Profitero, Vizit, MikMak, Circana, Yogi, Pacvue and Meta! And THE MAITRIX doesn't stop there: - Part 2: Presence (PDP): Tues, Sept 17, 2024 / 12-1:30p ET - Part 3: Promotion (Media): Thurs, Oct 24, 2024 / 12-1:30p ET - Part 4: Performance (Measurement): Tues, Nov19, 2024 / 12-1:30p ET 🕶 See you there, Neo! #ai #retail #cpg #omnichannel #digitalshelf #innovation #retailmedia #measurement #metrics #ecommerce

Our Yogi team has been making the most of summer with some incredible travels and adventures! 🌞 🛩 It's been inspiring to see everyone exploring new places and recharging for the second half of the year. From hiking mountains to soaking up the sun on beaches, the team’s experiences reflect the diverse and vibrant spirit we cherish at Yogi. Each member's dedication and hard work shine through each day, making these well-deserved breaks even more meaningful. Kudos to everyone for balancing work and life so well! 🙌 Check out some of the amazing snapshots from our team’s summer travels below. Here's to continuing our journey together with renewed energy and enthusiasm. 🚀 A huge shoutout to the following Yogi team members for sharing their memorable moments with us: Chad Becker, Sogyel Lhungay, Nitin Kanukolanu, Kattie Pak, Patrick Serna, Nicholas Platt, Mariya Babaskina, Andrew Krohn #TeamYogi #WorkLifeBalance #SummerAdventures

Did you know that LLMs and AI-driven search experiences are set to influence 50% of all online interactions by 2025? 🤖 In our latest webinar, Mariya Babaskina explains how brands can strategically influence AI outputs and adapt to the new digital shelf landscape. We also discussed the power of consumer feedback in AI-driven search and the importance of integrating Voice of the Customer (VOC) into your strategy. Check out the slides below for a sneak peek! 📊 Watch the full webinar here: https://lnkd.in/drY5yRwd #LLMO #ConsumerInsights #AIDriven #DigitalShelf

Amazon Prime Day isn't just another sales event – it's a window into evolving e-commerce trends and consumer behavior. Our latest article details the valuable lessons brands can take away from Prime Day and other mega-sales events. You'll learn: 🔍 Patterns of consumer behavior during mega-sales 🤖 The role of AI and Large Language Model Optimization 🛍️ The importance of a strong omnichannel strategy Read now: https://lnkd.in/gsUwSbzN #Ecommerce #PrimeDay #RetailStrategy #ConsumerInsights #AI #Yogi

Last call to register for tomorrow's webinar! 🚀 Join Mariya Babaskina and BWG Strategy LLC tomorrow for expert tips on optimizing your digital shelf strategy using customer feedback. Register now or sign up to get the recording! https://lnkd.in/gvNMfABP #DigitalShelf #CustomerVoice #Webinar

“It was hard for us to understand the Voice of the Consumer and that’s been a big focus for us over the past few years.” Ring any bells? "We were looking for something more custom, more dynamic, allowing us to understand what the consumer needs and is saying so we can make better-educated decisions. Yogi has allowed us to own the data and how we want to analyze it.” Read how we help T3 Micro Inc transform consumer feedback into actionable insights, enhancing their product features and marketing strategies for greater customer satisfaction. https://lnkd.in/eJHMbuBh #VoiceoftheCustomer #VoC #AI #CustomerInsights