“Reporting to Amanda was an incredibly rewarding experience. She leads by teaching and empowering, and brings a wealth of experience in strategy, digital and brand. I learned from Amanda that getting to an amazing idea through consumer insights is only the half way point; how you invite others on that journey and let them share and shape it, is where the magic happens. Amanda's superpower is balance, she fostered innovation by giving us the confidence, coverage and resources to go test new concepts, all while thoughtfully managing our time to meet aggressive deadlines on existing projects. Her team achieved high volume output at a consistently high level, and we had smiles on our faces doing it.”
About
Head of Marketing for consumer goods / retail companies, focusing on launch, growth and…
Activity
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“If you can ask a question to an IDF soldier that was just in Gaza, what would you ask or say?” Rudy Rochman, an IDF soldier who served in Gaza, and…
“If you can ask a question to an IDF soldier that was just in Gaza, what would you ask or say?” Rudy Rochman, an IDF soldier who served in Gaza, and…
Liked by Amanda Reiss
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I have restrained from posting here about the terrorist attack on Israel and the terrifying rise in antisemitism around the world. As we seek to…
I have restrained from posting here about the terrorist attack on Israel and the terrifying rise in antisemitism around the world. As we seek to…
Liked by Amanda Reiss
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Delivering experiences that win business and build loyalty. Delve into the specifics of what distinguishes CX champions from the rest of the pack.
Delivering experiences that win business and build loyalty. Delve into the specifics of what distinguishes CX champions from the rest of the pack.
Liked by Amanda Reiss
Experience
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Education
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University of Pennsylvania - The Wharton School
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Activities and Societies: Wharton Graduate Association (VP, Community Service) Volunteer Admissions Committee (Co-chair, Campus Tours) Marketing Conference (Director of Outreach) Clubs: Entrepreneurship, Luxury Goods, Sports Marketing, Marketing, Media & Entertainment
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Activities and Societies: Cornell Ambassadors, Senior Class Campaign, Ski Club
Courses
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Berlitz Panama
Spanish - Level 6
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Digital Strategies for Marketing
NYU Cert. in Digital Mktg
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Leveraging Social Media for PR
NYU Cert. in Digital Mktg
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Mobile Marketing, Reaching the Third Screen
NYU Cert. in Digital Mktg
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Strategic Search Engine Marketing (SEM)
NYU Cert. in Digital Mktg
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Web Analytics: Integrating Website and E-mail Data
NYU Cert. in Digital Mktg
Languages
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Spanish
Elementary proficiency
Recommendations received
2 people have recommended Amanda
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We never planned on adopting any child. We have 5 bio children of our own - 4 out of 5 of them are out of college and in their career. Hooray! But…
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Huge thanks to Alli Myatt and Courtney Tungate, Co-Founders of The Equity Practice for leading an amazing learning session for vChief's chief of…
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Find out how to avoid the most common pitfalls and discover a smarter way to handle incentives in your sales promotion strategy.
Find out how to avoid the most common pitfalls and discover a smarter way to handle incentives in your sales promotion strategy.
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