About
Baratunde Thurston uses his voice to tell a better story of us and who we can be. With…
Articles by Baratunde
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Jedi Joe: Baratunde's August 25th Email Essay
Jedi Joe: Baratunde's August 25th Email Essay
By Baratunde Thurston
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See my TED talk: how to deconstruct racism one headline at a time
See my TED talk: how to deconstruct racism one headline at a time
By Baratunde Thurston
Contributions
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How do you manage potential risks in your event marketing plan?
Figure out what you’re most susceptible to. Each organization must do a deep dive into its vulnerabilities which may include but are not limited to: - zombies - mechanical bird swarms - flammable drinking water - advertising - structural racism
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How do you use storytelling to help clients re-author their lives?
I’ve found it helpful to remember that stories are the primary way we understand the world, and most stories are fictional, created to explain until a better story comes along to explain better. Even science is a story. This means you can create your own and don’t have to stick with the version you inherited from your parents or society or whomever. While this can be overwhelming or intimidating it should also be liberating.
Activity
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#London let’s go!! Come out tomorrow evening to Covent Gardens to join my public conversation with Jon Alexander and my partner in life and crime…
#London let’s go!! Come out tomorrow evening to Covent Gardens to join my public conversation with Jon Alexander and my partner in life and crime…
Liked by Baratunde Thurston
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Sign up for this if you prefer Earth to living on another planet
Sign up for this if you prefer Earth to living on another planet
Shared by Baratunde Thurston
Experience
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America Outdoors on PBS
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Education
Publications
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How To Be Black
Harper
This coming-of-blackness memoir offers a personal and comedic take on the expectations of (black) identity. Consider this a refresher course for those who are black and a 101 for those with black friends and co-workers. If you have ever been told you're too black or not black enough... If you've ever wanted to be black or thought you were... If you've heard of black people, this book is for you. Available now for pre-order http://amzn.to/howtobeblack Release Date: January 31, 2012. Just in time…
This coming-of-blackness memoir offers a personal and comedic take on the expectations of (black) identity. Consider this a refresher course for those who are black and a 101 for those with black friends and co-workers. If you have ever been told you're too black or not black enough... If you've ever wanted to be black or thought you were... If you've heard of black people, this book is for you. Available now for pre-order http://amzn.to/howtobeblack Release Date: January 31, 2012. Just in time for How To Be Black History Month.
Projects
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GE Masterclass (YouTube series)
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This series (hosted by Baratunde) explained the science behind GE technology in a way that didn't make it seem like it simply "explained the science behind GE technology."
Other creators -
Blow Minds. Teach STEM
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The United States hasn’t exactly been the sharpest bulb in the knife shed when it comes to international rankings in math and science, which is why 100Kin10 has a mission to recruit 100,000 science, tech, engineering, and math teachers in 10 years. This co-funded campaign targeted kids in college and recent grads with irreverence, humor, fun, and cyborg ducks. The results have been fantastic.
Other creatorsSee project -
Funded (web series for AOL)
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Funded is a 10 episode web series highlighting crowdfunding success stories. In partnership with AOL, Cultivated Wit wrote, produced, and hosted the series, and only once we tried to hit somebody up for some of their extra Kickstarter money.
Other creatorsSee project -
Fuck You Congress
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A domain name that was shockingly available, harnessed to educate and empower a very angry public.
Other creatorsSee project
Honors & Awards
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SXSW Hall of Fame Award
SXSW
The SXSW Interactive Hall of Fame honors those exceptional trailblazers whose work has helped shape the connected world and who continue to guide the direction of the digital industry.
First established in 2012, the Interactive Hall of Fame is peopled by the likes of web design guru and entrepreneur Jeffrey Zeldman, social media expert and researcher danah boyd, MIT Media Lab Director Joi Ito, and Girlstart Executive Director Tamara Hudgins.
Languages
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French, passable
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Spanish, passable
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Recommendations received
11 people have recommended Baratunde
Join now to viewMore activity by Baratunde
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NEWS! I’m launching a Substack newsletter called… WHAT IF WE GET IT RIGHT? 🌏 Join me over there for forward-looking musings on climate & culture. ✨…
NEWS! I’m launching a Substack newsletter called… WHAT IF WE GET IT RIGHT? 🌏 Join me over there for forward-looking musings on climate & culture. ✨…
Liked by Baratunde Thurston
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#London let’s go!! Come out tomorrow evening to Covent Gardens to join my public conversation with Jon Alexander and my partner in life and crime…
#London let’s go!! Come out tomorrow evening to Covent Gardens to join my public conversation with Jon Alexander and my partner in life and crime…
Shared by Baratunde Thurston
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📣 UPDATE!! This event tomorrow night just got EVEN BETTER... 🎉 Baratunde and I have managed to persuade his deeply brilliant life and creative…
📣 UPDATE!! This event tomorrow night just got EVEN BETTER... 🎉 Baratunde and I have managed to persuade his deeply brilliant life and creative…
Liked by Baratunde Thurston
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So excited to be emceeing this event! Say hi if you're around!
So excited to be emceeing this event! Say hi if you're around!
Shared by Baratunde Thurston
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