About
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Articles by Beth
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Clicks vs Handshakes: Clash of the Networking Formats
Clicks vs Handshakes: Clash of the Networking Formats
By Beth Granger
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Rethink New Year's Resolutions: Try This Unique Approach to Achieve More in 2024!
Rethink New Year's Resolutions: Try This Unique Approach to Achieve More in 2024!
By Beth Granger
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Reclaim Your Professional Identity: How to Get Your LinkedIn Account Back After a Restriction
Reclaim Your Professional Identity: How to Get Your LinkedIn Account Back After a Restriction
By Beth Granger
Contributions
Activity
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In addition to my coaching and recruitment practice at The NoW NYC I also run a global women's community, The Network of Women, and host retreats…
In addition to my coaching and recruitment practice at The NoW NYC I also run a global women's community, The Network of Women, and host retreats…
Liked by Beth Granger
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So, I did a thing - I moved to New Hampshire. And I start a full-time job today. My first full-time job in 10 years. Any suggestions? I'm excited…
So, I did a thing - I moved to New Hampshire. And I start a full-time job today. My first full-time job in 10 years. Any suggestions? I'm excited…
Liked by Beth Granger
Experience
Education
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Mayo Clinic Social Media Network
Just as medical residency is more advanced than medical school, the Mayo Clinic Social Media Network Residency goes beyond basics to specialized learning about social media in healthcare. Due to my expertise, I was invited to co-present the LinkedIn session during the program and then to speak multiple times at their yearly conference.
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Licenses & Certifications
Volunteer Experience
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LinkedIn Advisor/Beta-Tester
LinkedIn
- Present 8 years
LinkedIn Advisors was an exclusive online community where I helped define the future of LinkedIn by reviewing what they are working on and providing feedback to help them build a LinkedIn that meets my needs, and by extension, the needs of my clients.
Also member of the Events, Newsletter, Audio Events, Collabkrative Articles, and Page Messaging beta/pilot programs.
I do not work for LinkedIn but love this platform and enjoy providing my insights. I have observed that the product…LinkedIn Advisors was an exclusive online community where I helped define the future of LinkedIn by reviewing what they are working on and providing feedback to help them build a LinkedIn that meets my needs, and by extension, the needs of my clients.
Also member of the Events, Newsletter, Audio Events, Collabkrative Articles, and Page Messaging beta/pilot programs.
I do not work for LinkedIn but love this platform and enjoy providing my insights. I have observed that the product managers and engineers I have spoken with really care about making this an even more powerful, useful, and diverse platform. -
Board Member & Dean of Master Classes
National Speakers Association NYC Chapter
- Present 1 year 3 months
Education
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2021 & 2022 Light The Night Executive Committee Member
The Leukemia & Lymphoma Society - Metro NY
- 1 year 11 months
Health
The Light The Night event raises funds for this important organization.
This organization is special in so many ways:
♥️ The Leukemia & Lymphoma Society funds leading-edge research for every type of blood cancer, including leukemia, lymphoma, myeloma, and other rare types of blood cancers.
♥️ As the largest nonprofit funder of cutting-edge blood cancer research to advance cures, LLS has invested nearly $1.3 billion in cancer research since we started in 1949, leading to…The Light The Night event raises funds for this important organization.
This organization is special in so many ways:
♥️ The Leukemia & Lymphoma Society funds leading-edge research for every type of blood cancer, including leukemia, lymphoma, myeloma, and other rare types of blood cancers.
♥️ As the largest nonprofit funder of cutting-edge blood cancer research to advance cures, LLS has invested nearly $1.3 billion in cancer research since we started in 1949, leading to breakthroughs in immunotherapy, genomics and personalized medicine that are improving and saving the lives of patients.
♥️ LLS helped advance 60 of the 71 blood cancer treatment options approved by the U.S. Food and Drug Administration since 2017.
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Advisory Board Member, Board Member, Vice President, and Secretary
Social Media Association
- Present 13 years 6 months
The Social Media Association empowers, informs, and inspires individuals and organizations to maximize the potential of social and digital media. Secretary 2011- 2023. Co-Vice President from September 2015-December 2017. Advisory Board Member starting January 2024.
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External Advisory Board Member, Mayo Clinic Social Media Network
Mayo Clinic
- 1 year 11 months
As part of the External Advisory Board, I shared my insights, expertise, and ideas to this organization designed to focus on the unique opportunities and challenges of healthcare marketing/social media.
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NY Chapter Board. Multiple roles including: Director of Marketing/Communications and Secretary
National Speakers Association
- 2 years 1 month
Education
The National Speakers Association is a professional membership organization for paid speakers. The New York City chapter is a place to learn, network, and most importantly, be with peers who know what this business takes. It is the sharing of ideas and support that makes NSA the invaluable organization it is. I have personally learned so much from the amazing members, who are so generous with their time and ideas.
2019: Event Live-Tweeter
2018: Director of Marketing and Communications…The National Speakers Association is a professional membership organization for paid speakers. The New York City chapter is a place to learn, network, and most importantly, be with peers who know what this business takes. It is the sharing of ideas and support that makes NSA the invaluable organization it is. I have personally learned so much from the amazing members, who are so generous with their time and ideas.
2019: Event Live-Tweeter
2018: Director of Marketing and Communications
2017-2018: Secretary and Twitter Chair -
Board Member
Landmark on Main Street
- 11 years
Arts and Culture
Landmark on Main Street is a not-for-profit community center that enhances the spirit and enriches the lives of the communities of Port Washington and surrounding regions. The Landmark on Main Street goes way beyond the description of 'Arts and Culture' that was one of the options for this area in LinkedIn. Sure, it brings wonderful performances to an intimate venue, but it is also a hub for community activity. After Hurricane Sandy for instance, the community joined there for essential needs…
Landmark on Main Street is a not-for-profit community center that enhances the spirit and enriches the lives of the communities of Port Washington and surrounding regions. The Landmark on Main Street goes way beyond the description of 'Arts and Culture' that was one of the options for this area in LinkedIn. Sure, it brings wonderful performances to an intimate venue, but it is also a hub for community activity. After Hurricane Sandy for instance, the community joined there for essential needs such as food and power, but also for fun, entertainment, and more.
I have held various roles during my tenure such as Co-Vice President and Secretary. -
Volunteer
Port Washington Crisis Relief Team
- Present 12 years
Disaster and Humanitarian Relief
The PW Crisis Relief Team was created in response to Hurricane Sandy which left our entire peninsula without electricity. It came together and supported our community in the way that only Port Washington can do. It has since helped after a fire that displaced numerous families and is working to plan for any future challenges ahead.
Most recently we installed smoke detectors in homes throughout the community.
Publications
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100 Livestreaming and Digital Predictions: Volume Four
Livestreaming Universe
Find out how the book's contributors plan to integrate AI into their content creation and business endeavors.
Ross Brand takes you on a tour through the digital future together with his network of Emmy winners, Hall of Fame podcasters, YouTube standouts, livestream trailblazers, bestselling authors, tech CEOs, and more.
Volume 4 reached #1 Amazon Best Seller status in five countries: US, UK, Canada, Germany and Spain.
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How To Re-Approach Existing Contacts On LinkedIn To Create New Opportunities
Exactly What to Say
How many connections do you have on LinkedIn? Is it in the tens, the hundreds, or possibly even the thousands?
Are your connections people you don’t know, people you don’t know well, or people that you’ve lost touch with?
It doesn’t really matter what category they fall into; they could be prospects, referral partners, or collaboration partners. LinkedIn is a place of endless possibilities, and you have the opportunity to network effortlessly to create new opportunities at any…How many connections do you have on LinkedIn? Is it in the tens, the hundreds, or possibly even the thousands?
Are your connections people you don’t know, people you don’t know well, or people that you’ve lost touch with?
It doesn’t really matter what category they fall into; they could be prospects, referral partners, or collaboration partners. LinkedIn is a place of endless possibilities, and you have the opportunity to network effortlessly to create new opportunities at any time. -
100 Livestreaming & Digital Media Predictions, Volume 2: Top Content Creators Help You Succeed in an Era of Rapid Change
Livestream Universe
I'm excited to join an all-star panel of top creators and entrepreneurs in the new book "100 Livestreaming & Digital Media Predictions, Volume 2." Find out how the book's contributors (including me) plan to leverage new content trends and tech to grow their businesses.
Other authorsSee publication -
Supercharge your Networking using LinkedIn: The Magic Combination to Grow Your Business or Career
Bookboon
Even though LinkedIn started as a career site it has grown into so much more. It is now also a platform for sales, marketing, and networking.
People have heard that they can use LinkedIn as a networking tool to advance in their career, get new jobs, or grow a business, but are concerned that they don’t know how to do it appropriately without hurting their reputation or being seen as pushy or annoying.
Common questions people have include:
• How do I network online and is it the…Even though LinkedIn started as a career site it has grown into so much more. It is now also a platform for sales, marketing, and networking.
People have heard that they can use LinkedIn as a networking tool to advance in their career, get new jobs, or grow a business, but are concerned that they don’t know how to do it appropriately without hurting their reputation or being seen as pushy or annoying.
Common questions people have include:
• How do I network online and is it the same or different than networking in person?
• What behaviors should I avoid that can hurt my chances of doing it effectively?
• How do I use content to stay in front of my network so they understand my expertise?
This ebook gives you strategies to use LinkedIn as powerful networking for business development or career advancement. -
Three Tips for Making Meaningful Connections on LinkedIn
NALSC News
This article followed a talk I did for the NALSC Fall Conference. My article is on pages 7-8 of this publication.
You probably know the LinkedIn® professional networking and recruiting platform can be a powerful tool for recruiting, professional branding, and sales, but people often tell me they are a bit uncomfortable becoming more active there because they don’t want to risk damaging their reputation or doing the wrong thing. When they say LinkedIn is constantly changing or adding new…This article followed a talk I did for the NALSC Fall Conference. My article is on pages 7-8 of this publication.
You probably know the LinkedIn® professional networking and recruiting platform can be a powerful tool for recruiting, professional branding, and sales, but people often tell me they are a bit uncomfortable becoming more active there because they don’t want to risk damaging their reputation or doing the wrong thing. When they say LinkedIn is constantly changing or adding new features without telling users about them, they are correct.
I like to share ways to use LinkedIn strategically and intentionally. This article shares three tips for making more meaningful connections on the platform because that is where LinkedIn truly shines. -
10 Tips for Maximizing Your LinkedIn Professional Branding That Hearing Care Professionals Need to Know Now
The Business of Hearing
There is a misconception floating around that LinkedIn is just a place to frequent if you are looking for a new job. That is not the case anymore. LinkedIn is a great place to networking and share your knowledge and ideas.
If someone is given your name and they search for you on Google your LinkedIn profile is often in the first few results. This means your profile is very important and is the foundation of all your activity on the platform.
This article has 12 tips to make your…There is a misconception floating around that LinkedIn is just a place to frequent if you are looking for a new job. That is not the case anymore. LinkedIn is a great place to networking and share your knowledge and ideas.
If someone is given your name and they search for you on Google your LinkedIn profile is often in the first few results. This means your profile is very important and is the foundation of all your activity on the platform.
This article has 12 tips to make your profile strong, effective, and give the impression you want people to get when they visit it. -
Boost your professional brand using all your LinkedIn real estate
Mayo Clinic Social Media Network
Some people still think of LinkedIn as a place to go only if you are looking for a job, but it is so much more than that. Even people who are active may not realize the power it holds to extend your networking, find and engage in communities, and build your professional brand. If someone does a Google search for your name your LinkedIn profile is likely to be in the first three results.
Use all the appropriate real estate LinkedIn gives you to control your professional brand... learn…Some people still think of LinkedIn as a place to go only if you are looking for a job, but it is so much more than that. Even people who are active may not realize the power it holds to extend your networking, find and engage in communities, and build your professional brand. If someone does a Google search for your name your LinkedIn profile is likely to be in the first three results.
Use all the appropriate real estate LinkedIn gives you to control your professional brand... learn more in this article. -
Create an employee advocacy program on LinkedIn. It’s like increasing your marketing staff.
Mayo Clinic Social Media Network
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11 Tips for Maximizing Your LinkedIn Professional Branding You Need to Know Now
Mayo Clinic Social Media Network
Healthcare professionals should be using LinkedIn as part of their professional branding and thought leadership activities. It is powerful because it is content you control. The blog goes over 11 tips to be aware of now.
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Dozens of Social Seller Secrets on Researching Buyers on LinkedIn (Contributor)
Brynne Tillmann - Social Sales Link
A very important stage in Social Selling is listening and understanding your buyers. I thought, as we tackle the best practices on how to do that best, I would reach out to my incredible network of Social Sellers to find out what they are doing to research their prospects. The response was overwhelming, and the incredible insights are included in this Pulse article by Brynne Tillmann
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10 Resolutions to Keep on LinkedIn This Year
The Local
10 LinkedIn tips for small business owners that will hopefully be easier to keep than the exercise-more-give-up-sugar-get-more-sleep ones!
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12 Most Overlooked Things When Globalizing A Website
12Most.com (Site is no longer live. See my LinkedIn article on a similar topic here: https://www.linkedin.com/pulse/top-things-consider-when-globalizing-your-website-beth-granger)
Data shows that more than 70% of internet users speak languages other than English. Companies and organizations that want to succeed in the global marketplace are increasingly globalizing their websites. This is not a simple task and there are many issues to be considered before beginning.
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Live from Social Media Week: The Inner Workings: Staffing for Social Media
Social Media Week
This was a short blog post covering a presentation at Social Media Week 2011--Workings: Staffing for Social Media, hosted by the New York Public Library. The event discussed the methods, policies, and challenges faced by a large regulated organization like Citi, a non-profit like the NY Public Library, a start-up like ReverbNation, and a publishing house like Knopf.
Projects
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Mayo Clinic Social Media Network Annual Conference Committee
- Present
Helped select keynote, case study, and workshop presenters for the 2019 Conference being held October 22-23 in Rochester, MN.
Honors & Awards
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Dottie Berman Award for Volunteerism
National Speakers Association - NYC Chapter
As a bequest in her estate, the late Dottie Burman donated money to the chapter to be awarded for volunteerism.
Dottie was a singer, songwriter, entertainer and motivational speaker who brought the excitement of the New York theatrical scene to meetings and special events for organizations. She performed her unique programs with a musical message, making her points with witty original songs and stories.
Her only request was that the award should go to a non-board member of the…As a bequest in her estate, the late Dottie Burman donated money to the chapter to be awarded for volunteerism.
Dottie was a singer, songwriter, entertainer and motivational speaker who brought the excitement of the New York theatrical scene to meetings and special events for organizations. She performed her unique programs with a musical message, making her points with witty original songs and stories.
Her only request was that the award should go to a non-board member of the chapter.
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Top 100 Creative Professionals to Watch in 2022
The Neat Company
Small business owners and creative professionals do not receive enough recognition. The role of the creative professional is very important; as they bring beauty into business, add personality to products, and make everything just a little more interesting.
At Neat we decided to honor and recognize these amazing individuals in our first annual Top 100 Creative Professionals.
Our list is made of people who are consultants, designers, business people, and artists. Many have…Small business owners and creative professionals do not receive enough recognition. The role of the creative professional is very important; as they bring beauty into business, add personality to products, and make everything just a little more interesting.
At Neat we decided to honor and recognize these amazing individuals in our first annual Top 100 Creative Professionals.
Our list is made of people who are consultants, designers, business people, and artists. Many have impressed us directly and others were recommended to us by trusted industry professionals. -
Mayo Clinic Social Media Network 2021 Platinum Fellow
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Served as an External Advisory Board member. Designated 2021 Platinum Fellow.
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56 Inspirational Women Leaders in Business
Nimble
In honor of International Women's Day, honoring the achievements of women across all industries and from all backgrounds, Nimble put together a list to "Amplifying Female Leadership for a Better Future."
They said:
With this progress in mind, we wanted to shine a light on 56 female leaders in the sales, marketing, and technology space. Not only are these women excelling in their fields, but they are also empowering others to do the same. -
2018 Innovation Marketing Super Panel - Recognizing the Best Female Speakers on Marketing
Innovation Women
They describe it as a way for them to recognize and promote some of the best women speakers in a given industry or on a given topic. If they had a chance to assemble a round table, or a super exclusive invite-only event, these are some of the women they’d invite to talk about marketing.
https://innovationwomen.wordpress.com/2018/08/30/the-best-female-speakers-on-marketing/
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