About
Digital Marketing and Social Media expert with experience working across consumer…
Articles by Blake
Contributions
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What are some innovative B2B content marketing ideas that help you stand out?
In my experience original research is a gold mine for B2B clients. Through a series of interviews as well as a commissioned research project we were able to create an engaging content series utilizing compelling statistics and quotes. But what was the most valuable was what it told us about gaps and needs for improvement in our product. It drove the product team to create new features that we were able to implement and stand out against competitors. The message in our launch content: “We heard you and now this feature is available.” It added a human element difficult to achieve in B2B, and it was authentic.
Activity
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My experience with Meta Business Suite might be the main reason I started taking a course about UX design. And that experience being the feeling of…
My experience with Meta Business Suite might be the main reason I started taking a course about UX design. And that experience being the feeling of…
Shared by Blake Bestard
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After 18.5 years, my watch at Golin has ended. Unfortunately, my role was impacted by layoffs last month due to an agency reorganization. And leave…
After 18.5 years, my watch at Golin has ended. Unfortunately, my role was impacted by layoffs last month due to an agency reorganization. And leave…
Liked by Blake Bestard
Experience
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Education
Honors & Awards
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Outstanding Outcast Q4 FY24
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I was awarded the Q4 Outstanding Outcast Award in 2024, an employee-nominated, management-reviewed award that one employee from the agency is selected to receive for their excellence.
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Since the seventeenth century, data collection has helped public health professionals assess threats from disease, understand the spread, and…
Since the seventeenth century, data collection has helped public health professionals assess threats from disease, understand the spread, and…
Liked by Blake Bestard
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My dog died. Her name was Ruby. Our household revolved around Ruby and we’re really struggling to adapt. 🐶 💔 💔 🐶 Amidst our grief and sorrow, a…
My dog died. Her name was Ruby. Our household revolved around Ruby and we’re really struggling to adapt. 🐶 💔 💔 🐶 Amidst our grief and sorrow, a…
Liked by Blake Bestard
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Collectively LinkedIn is loving Marc Jacobs TikTok Strategy. Here are 5 things everyone is missing. 1. They are not hopping on trends - they are…
Collectively LinkedIn is loving Marc Jacobs TikTok Strategy. Here are 5 things everyone is missing. 1. They are not hopping on trends - they are…
Liked by Blake Bestard
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