Brendan Harrington

Brendan Harrington

Fort Worth, Texas, United States
12K followers 500+ connections

Articles by Brendan

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Experience

  • Capistrano Valley Toyota Graphic

    Capistrano Valley Toyota

    San Juan Capistrano, California, United States

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    El Monte, California

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    El Monte, CA

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    San Rafael, CA

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    San Jose, California

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    West Covina, California

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    Greater Los Angeles Area

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    Los Angeles, California

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    Montvale, New Jersey

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    Los Angeles, CA

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    McLean, VA

Education

Licenses & Certifications

Volunteer Experience

Publications

  • Roadster's Big Catch: Longo Toyota

    Automotive News

    Longo Toyota, the largest dealership in the world, has signed on to use online retail startup Roadster's digital storefront.

    See publication
  • This Software Could Make Shopping for a Car Easier

    Bloomberg

    Longo Toyota in El Monte, California, bills itself as the biggest new-car dealership on the planet. Yet until last week, its digital technology was so archaic that salesmen couldn’t produce a list of vehicles they’d lease for the same monthly payment without first toiling with hand-held calculators.

    On Tuesday, Longo started letting customers use PCs or smartphones to form a list like this themselves. They can then proceed online through other processes largely kept within the confines…

    Longo Toyota in El Monte, California, bills itself as the biggest new-car dealership on the planet. Yet until last week, its digital technology was so archaic that salesmen couldn’t produce a list of vehicles they’d lease for the same monthly payment without first toiling with hand-held calculators.

    On Tuesday, Longo started letting customers use PCs or smartphones to form a list like this themselves. They can then proceed online through other processes largely kept within the confines of brick-and-mortar dealerships: selecting options, haggling over trade-ins and financing, and scheduling delivery. Buyers can avoid setting foot in the store, if they want.

    See publication
  • Hot on the Lot: Leasing a Used Car

    Wall Street Journal

    Inventories of used cars in good condition are soaring in the U.S., and finance companies and dealers are scrambling to offer leases as a way to make payments affordable for people who don’t qualify for cheap deals on new cars or those looking to save cash.

    See publication
  • Dealers vs. TrueCar: The saga continues

    Automotive News

    TrueCar's promise to consumers is "Never overpay." For critics of the company, the rejoinder seems to be "Never forget."

    See publication
  • To Delight Car-Buying Customers, Longo Toyota Thinks Big

    Edmunds.com

    Saying that Longo Toyota is one of the world's largest car dealerships is easy. But spelling out what big means takes some explanation: It's literally big, covering about 38 football fields. It's not uncommon to see employees driving around the campus in golf carts. It's big in sales, selling more than 1,000 vehicles per month. Indeed, it has been the nation's No. 1 volume seller of new Toyotas since the dealership opened in 1967.

    Longo is also a big employer, with what you could call a…

    Saying that Longo Toyota is one of the world's largest car dealerships is easy. But spelling out what big means takes some explanation: It's literally big, covering about 38 football fields. It's not uncommon to see employees driving around the campus in golf carts. It's big in sales, selling more than 1,000 vehicles per month. Indeed, it has been the nation's No. 1 volume seller of new Toyotas since the dealership opened in 1967.

    Longo is also a big employer, with what you could call a global presence: nearly 650 people work for the dealership, including 100 salespeople and collectively, they speak 41 languages and dialects.

    See publication
  • Millionaire Watch: In Silicon Valley a Countdown Is Under Way

    Wall Street Journal

    Brendan Harrington, president of Lexus of Stevens Creek in San Jose says he's trying to acquire more space ahead of LinkedIn's lockup expiry. "We'll start seeing LinkedIn people as soon as they can cash in their stock," he predicts; "We know that effect."

    See publication
  • Tech Boom Revs Up Demand for Luxury Cars

    Wall Street Journal

    Apple Inc. employees are Brendan Harrington's best customers. He doesn't sell highly coveted tech gadgets. He sells fancy cars.

    See publication
  • Luxury car sales boost hopes of Silicon Valley's dealerships

    Silicon Valley Business Journal

    Expansion plans by Lexus of Stevens Creek in Santa Clara and record sales at a nearby Audi dealership in San Jose are fueling hopes that a healthier luxury car market has returned to Silicon Valley.

    See publication
  • Bay Area auto dealers have a lot of cars, great deals and few customers

    Mercury News

    February was a lousy month for car dealers, but a great one for the few buyers bold enough to seek a deal.

    See publication
  • THE BIG PICTURE The world’s largest car dealership is in the U.S.

    PPG Automotive Refinish

    It’s probably not surprising to learn that the world’s largest car dealership is in the U.S. but how big are we actually talking? At approximately 50 acres (around 200,000m²) it is an automotive empire on a grand scale! Located just off the San Bernardino Freeway, in the city of El Monte (Los Angeles County), it’s part of the Penske Motor Group (PMG) – owned by Greg Penske / Penske Corporation – and named after its founder, Dominic Longo. Today, it’s home to Longo Lexus and Longo Scion, along…

    It’s probably not surprising to learn that the world’s largest car dealership is in the U.S. but how big are we actually talking? At approximately 50 acres (around 200,000m²) it is an automotive empire on a grand scale! Located just off the San Bernardino Freeway, in the city of El Monte (Los Angeles County), it’s part of the Penske Motor Group (PMG) – owned by Greg Penske / Penske Corporation – and named after its founder, Dominic Longo. Today, it’s home to Longo Lexus and Longo Scion, along with its flagship dealership, Longo Toyota, which has the astonishing record of being the number one selling Toyota dealership in the U.S. since it opened in 1967. Indeed, PMG is actually the largest retailer of Toyota cars in the world – selling over US$1.5 billion worth of Toyota products every year! - See more at: http://www.ppgrefinish.com.au/Newsroom/Features/The-Refinisher/The-Big-Picture.aspx#sthash.NTQ8jFR6.dpuf

    See publication

Languages

  • Japanese

    -

Organizations

  • Fort Worth Chamber of Commerce

    Member

    - Present
  • Lexus Advertising Council

    National Board Member

  • Lexus Dealer Council

    Board Member

  • Santa Clara Chamber of Commerce

    Board Member

  • Silicon Valley Auto Dealers Association

    Board Member

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