Brian Lawley
Los Gatos, California, United States
7K followers
500+ connections
About
Brian Lawley (@brianlawley) writes fun, meaningful songs that make a difference. In 2019…
Articles by Brian
Activity
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New song: https://lnkd.in/g6eWM-um Chasing what we can't have - the story of our lives, right? D #LifeAnthems #RealTalkTunes #HitPlayNow…
New song: https://lnkd.in/g6eWM-um Chasing what we can't have - the story of our lives, right? D #LifeAnthems #RealTalkTunes #HitPlayNow…
Shared by Brian Lawley
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280 Group is now Productside - check it out and follow them for all things Product Management https://lnkd.in/g7jYbtTw.
280 Group is now Productside - check it out and follow them for all things Product Management https://lnkd.in/g7jYbtTw.
Shared by Brian Lawley
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Upvote the Product Management Benchmark Skills survey on Product Hunt https://lnkd.in/g45NP7j
Upvote the Product Management Benchmark Skills survey on Product Hunt https://lnkd.in/g45NP7j
Posted by Brian Lawley
Experience
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Mountain Charlie Studios
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Education
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UC San Diego
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Activities and Societies: Martial arts, music technology
Bachelor's in Management Science with emphasis on marketing and music technology.
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Activities and Societies: Musician
Master's in Business Administration with and emphasis in Marketing.
Licenses & Certifications
Volunteer Experience
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President & Board Member
Silicon Valley Product Management Association
- 5 years 1 month
Economic Empowerment
I grew the membership by 500% and turned it into the world's largest Product Management association.
Publications
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Product Management for Dummies
Wiley
Your one-stop guide to becoming a product management prodigy
Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and…Your one-stop guide to becoming a product management prodigy
Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro.
From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more.
- Create a winning strategy for your product
- Gather and analyze customer and market feedback
- Prioritize and convey requirements to engineering teams effectively
- Maximize revenues and profitability
Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed. -
Optimal Product Process
280 Group Press
A modern and flexible standard for highly-effective product marketing and product management.
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42 Rules of Product Marketing
Super Star Press
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The Phenomenal Product Manager
280 Group Press
The Product Manager’s Guide to Success, Job Satisfaction and Career Acceleration.
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42 Rules of Product Management
280 Group Press
Learn the Rules of Product Management from Leading Experts Around the World
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Expert Product Management
280 Group Press
Advanced Techniques, Tips & Strategies for Product Marketing & Product Management
Courses
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Marketing Management
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Organizations
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Silicon Valley Product Management Association
Former President
- Present
Recommendations received
12 people have recommended Brian
Join now to viewMore activity by Brian
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#productmanagement Product Management Skills Survey Results
#productmanagement Product Management Skills Survey Results
Shared by Brian Lawley
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