“Brittany is an incredibly talented writer and a great team member. She has this amazing ability to get up to speed on any technical topic and create high-quality content that's incredibly informative, enjoyable to read, and increases brand authority. I've been so impressed by her ability to ideate and produce the entire B2B SaaS gamut of marketing content — eBooks, blog posts, emails, newsletters, and more. She's able to drive content strategy and creation at speed and scale but maintain a high-quality bar. It shows in the people who consume our content + our rocketship SEO rankings/SERP growth. Anyone who works with her will be lucky to do so.”
About
Experienced digital storyteller with a passion for making a difference.
Contributions
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Why is a documented content strategy vital for content marketing success?
The buyer journey isn’t as linear as we like to pretend. If you’re writing content with the intent to “move a prospect down the funnel” and expect their journey to follow a singular path, you’re setting your content strategy up to fail. The key to a great strategy is close collaboration with cross-functional teams. Imbed yourself with sales and customer growth to truly understand your audience. Work with leaders to define a POV or idea you want your audience to come away with in a month or quarter and then plot out content pieces that level up to that central message. Create pieces that will hit each audience with the right message at the right time. Consider personas, value drivers, and where they are on the sales cycle.
Activity
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Holiday shoppers want *fast* and *secure* checkouts. Some strategies to optimize your checkout flow without slowing down customers: 💳 Integrate a…
Holiday shoppers want *fast* and *secure* checkouts. Some strategies to optimize your checkout flow without slowing down customers: 💳 Integrate a…
Liked by Brittany King
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(Secret sauce being spilled!) The approach below is how I landed the ARR forecast on the dot year-after-year for the past 10 years: at Upwork…
(Secret sauce being spilled!) The approach below is how I landed the ARR forecast on the dot year-after-year for the past 10 years: at Upwork…
Liked by Brittany King
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I am excited to announce my new role as Senior Director of Customer Success at AutoRABIT! AutoRABIT streamlines Salesforce DevSecOps processes and…
I am excited to announce my new role as Senior Director of Customer Success at AutoRABIT! AutoRABIT streamlines Salesforce DevSecOps processes and…
Liked by Brittany King
Experience
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Education
Volunteer Experience
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Mentor
The Brandon Foundation
- Present 8 years 2 months
Children
The Brandon Foundation is a mentoring and tutoring program where students are shown the power of their potential while supporting them academically and socially. As a mentor, I support my student academically and emotionally, encouraging them to be the best person they can be.
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Teacher
Junior Achievement USA
- Present 12 years 2 months
Education
Taught Entrepreneurship to 6th graders
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Playwrights Judge and Director
Eel River Elementary School
Education
Elementary students write and submit plays to be performed by their peers. I help judge the plays, work with the writer to better adapt their story for the stage, and then direct one of the winning plays. Plays are performed for their classmates and for their parents.
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Instructor
Orchard Creek Stables
Children
Taught preschoolers about horses and horse safety. Took them for pony rides. Brought our pot-bellied-pig to preschool classes.
Honors & Awards
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Academic Honors
School of Creative Arts
The University of Saint Francis School of Creative Arts congratulates Brittany King for receiving an Academic Honors Award in the 39th Annual SOCA Student Awards.
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Employee of the Month
Build a Bear Workshop
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Academic Honors
School of Creative Arts
The University of Saint Francis School of Creative Arts congratulates Brittany King for receiving an Academic Honors Award in the 38th Annual SOCA Student Awards.
Recommendations received
1 person has recommended Brittany
Join now to viewMore activity by Brittany
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🍸 🌆 A special shout-out to This Week in Fintech for organizing an incredible happy hour at Sandbar Rooftop last night. Proud to have Finley…
🍸 🌆 A special shout-out to This Week in Fintech for organizing an incredible happy hour at Sandbar Rooftop last night. Proud to have Finley…
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Big week ahead for Operators Guild—we’re launching not one but TWO brand new chapters! On September 19, we’re kicking things off in Washington, D.C.…
Big week ahead for Operators Guild—we’re launching not one but TWO brand new chapters! On September 19, we’re kicking things off in Washington, D.C.…
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It was such an honor and privilege to visit the Netflix HQ last week to meet our Netflix Fellows & partners over at Netflix in person! We had a blast…
It was such an honor and privilege to visit the Netflix HQ last week to meet our Netflix Fellows & partners over at Netflix in person! We had a blast…
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For those of us in retail, the holidays might as well be tomorrow. This year, our research shows that reactivated customers will be more important…
For those of us in retail, the holidays might as well be tomorrow. This year, our research shows that reactivated customers will be more important…
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⭐ Mentors who make an above-and-beyond impact in Fellows Weeks receive a Lighthouse Award. ⭐ This week’s Lighthouse Award recipient is Dhevi…
⭐ Mentors who make an above-and-beyond impact in Fellows Weeks receive a Lighthouse Award. ⭐ This week’s Lighthouse Award recipient is Dhevi…
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🔥 IMPT UPDATE!!! Due to crazy conference Sept schedules, we're moving the Boston Launch to Oct 1!!! RSVP and more info here:…
🔥 IMPT UPDATE!!! Due to crazy conference Sept schedules, we're moving the Boston Launch to Oct 1!!! RSVP and more info here:…
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About #FounderMode... I love the discourse about it because it is necessary and relevant for startup leaders to think differently about how they…
About #FounderMode... I love the discourse about it because it is necessary and relevant for startup leaders to think differently about how they…
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