About
I am a dynamic Chief Marketing Officer with over two decades of success driving marketing…
Articles by Chip
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Want to Supercharge Your Brand? Harness the Power of Community
Want to Supercharge Your Brand? Harness the Power of Community
By Chip Rodgers
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Community “IRL” — 4 Ways to Energize Your Online Community with Live Events
Community “IRL” — 4 Ways to Energize Your Online Community with Live Events
By Chip Rodgers
Activity
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Exciting news for partnership leaders! Now is a golden opportunity to get WorkSpan at little to no cost. Two AWS Incentive Credits are available…
Exciting news for partnership leaders! Now is a golden opportunity to get WorkSpan at little to no cost. Two AWS Incentive Credits are available…
Liked by Chip Rodgers
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#GoogleCloud's Vertex AI Model Garden introduces Codestral, an AI model designed for code generation by Mistral AI. Available as a fully-managed…
#GoogleCloud's Vertex AI Model Garden introduces Codestral, an AI model designed for code generation by Mistral AI. Available as a fully-managed…
Liked by Chip Rodgers
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Exciting news! Amazon Web Services (AWS) and MongoDB are empowering enterprises to build, deploy, and scale AI-enriched applications with the launch…
Exciting news! Amazon Web Services (AWS) and MongoDB are empowering enterprises to build, deploy, and scale AI-enriched applications with the launch…
Liked by Chip Rodgers
Experience
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Education
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Activities and Societies: Sigma Alpha Epsilon fraternity
Licenses & Certifications
Volunteer Experience
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Chairman, Board of Directors
Lumity
- 1 year
Social Services
Lumity catalyzes Chicago's nonprofit community to do more good work by Increasing the capacity of charitable organizations to more effectively fulfill their missions through technological and financial assistance and solutions.
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Active Member, Board of Directors
Lumity
- 7 years
Social Services
Lumity catalyzes Chicago's nonprofit community to do more good work by Increasing the capacity of charitable organizations to more effectively fulfill their missions through technological and financial assistance and solutions.
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Historical Commission Board Member
East Whiteland Township
- 3 years
Arts and Culture
The Historical Commission has been instrumental in identifying historic properties and in spearheading efforts to protect the Township’s historic resources. Integration of these structures into the community’s changing landscape is the key to preserving the historic resources.
Publications
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The CMO's Periodic Table: Building Community Chapter
Pearson / New Riders
Learn both the art and science of modern marketing from 64 thought leaders.
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Business Gamification
Investors Business Daily
Businesses are playing games. In a trend called "business gamification," companies apply game elements — such as chances to win points, badges, prizes and other incentives — to websites, applications and employee programs.
"We've found, over the years, that it really motivates the community. People want to show their expertise, answer questions, share best practices and help others solve problems," said Chip Rodgers, SCN's chief operating officer.Other authors -
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We’re LIVE with #SCN Gamification! #SCNGameOn
SAP Community Network
See publicationSAP Community Network went live with a new gamification platform that has been very well received by the community and helping SCN, the community and SAP achieve our goals.
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Game On! Gamification Coming to SAP Community Network)
SAP Community Network
See publicationGamification is coming to SAP Community Network! We’ve been working to bring this new element to the SCN experience and it’s so exciting, I want to share a sneak peek.
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VIDEO: SAP TechEd Madrid Program Wrap
SAP TechEd LIVE Madrid
See publicationSAPPHIRE NOW and SAP TechEd integration in Madrid, SCN, and event content management with Chip Rodgers and Philippe Rosset interviewed by Tim Clark.
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VIDEO: Welcome to SAP TechEd Madrid: Keynote Recap and Major Announcements
SAP TechEd LIVE Madrid
See publicationChip Rodgers, Mark Yolton, and Reed Hornberger sit down to talk about SAP 360 Customer, Social On-Demand, and Ariba
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"What the Hashtag is Going On?" -- The Power of Hashtags Explained
Business2Community
See publicationWhy are hashtags important? They can be very effective and powerful in a number of ways: 1) More powerful tweeting, 2) More powerful listening, and 3) More powerful events.
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9 Ways To Measure The (Actual) Success Of Your Social-Media Community
FastCompany
SAP has quietly built a B2B social media juggernaut that puts most Facebook and LinkedIn groups (whether B2B or B2C) to shame on just about any measure.
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Honors & Awards
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SAP High Potential Program
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The SAP annual High Potential program recognizes top SAP employees for their contributions and potential. The prestigious, year-long program provides a variety of benefits for top employees including strategy workshops, networking with other HiPos, events, fellowship programs, and inclusion in HiPo talent database.
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SAP High Potential Program
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The SAP annual High Potential program recognizes top SAP employees for their contributions and potential. The prestigious, year-long program provides a variety of benefits for top employees including strategy workshops, networking with other HiPos, events, fellowship programs, and inclusion in HiPo talent database.
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SAP High Potential Program
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The SAP annual High Potential program recognizes top SAP employees for their contributions and potential. The prestigious, year-long program provides a variety of benefits for top employees including strategy workshops, networking with other HiPos, events, fellowship programs, and inclusion in HiPo talent database.
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SAP High Potential Program
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The SAP annual High Potential program recognizes top SAP employees for their contributions and potential. The prestigious, year-long program provides a variety of benefits for top employees including strategy workshops, networking with other HiPos, events, fellowship programs, and inclusion in HiPo talent database.
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Speaking Engagements at Industry Conferences
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Speaker – The Community Roundtable, Hacking Culture, Newtown Square, PA
Leveraging Customer Communities to Drive Cultural Change | November, 2013
Speaker – Sirius Decisions, Executive Roundtable, San Francisco, CA
Building Customer Engagement for Marketing Success | June, 2013
Speaker – Creative Good Innovation Council, New York, NY
Gamification to Drive Behavior and Success in Customer Communities | April, 2013
Speaker – Cisco Systems Social Media Conference, San…Speaker – The Community Roundtable, Hacking Culture, Newtown Square, PA
Leveraging Customer Communities to Drive Cultural Change | November, 2013
Speaker – Sirius Decisions, Executive Roundtable, San Francisco, CA
Building Customer Engagement for Marketing Success | June, 2013
Speaker – Creative Good Innovation Council, New York, NY
Gamification to Drive Behavior and Success in Customer Communities | April, 2013
Speaker – Cisco Systems Social Media Conference, San Jose, CA
SAP Community Network, SAP TechEd, and Social Media | December, 2012
Speaker – Creative Good Innovation Council, New York, NY
Outside-In Innovation Through Customer Communities | April, 2012
Speaker – Mastering SAP Technology, Sydney, Australia
Leveraging SAP Community Network and Customer Events | March, 2012
Speaker – B2B Social Media Summit, Philadelphia, PA
Customer Communities and Social Media Marketing | Sept, 2011
Speaker – B2B Social Media Summit, New York, NY
Customer Communities and Social Media Marketing | June, 2011
Speaker – SAPPHIRENOW, Orlando, FL
Leveraging SAP Community Network | May, 2011
Speaker – Blogwell / SocialMedia.org, San Francisco, CA
Communities and Social Media | May, 2011
Speaker – Marcus Evans Events,
Building a Comprehensive Ecosystem Through Community –|April, 2011
Speaker – Frost & Sullivan, Process Innovation Conference, Anaheim, CA
Externally Sourced Innovation Through Online Communities | June, 2010
Speaker – The Community Roundtable, San Francisco, CA
Events and Social Media | June, 2010
Speaker – Philadelphia Knowledge Management Group, Philadelphia, PA
Building an Engaged Customer Community | April, 2010
Speaker – Philadelphia Emerging Technology for the Enterprise, Philadelphia, PA
Leveraging Communities and Social Media | April, 2010
Speaker – Virtual Edge Summit, San Jose, CA
Integrating Online Communities and Events | January, 2010
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19 people have recommended Chip
Join now to viewMore activity by Chip
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In today's competitive landscape, seamlessly facilitating enterprise technology transactions between customers, ISVs, and channel partners is a team…
In today's competitive landscape, seamlessly facilitating enterprise technology transactions between customers, ISVs, and channel partners is a team…
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Excited to announce that I'll be speaking at the ARRtist Circus 2025! Join me and Martin Scholz on April 4th 2025 in Berlin for an unforgettable…
Excited to announce that I'll be speaking at the ARRtist Circus 2025! Join me and Martin Scholz on April 4th 2025 in Berlin for an unforgettable…
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Excited to share that the new Llama 3.1 models from AI at Meta are now available on Amazon Bedrock and Amazon SageMaker. This gives customers more…
Excited to share that the new Llama 3.1 models from AI at Meta are now available on Amazon Bedrock and Amazon SageMaker. This gives customers more…
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We committed a couple of years ago to making AWS Marketplace an API-first service. It's now easier than ever to build integrations and streamline…
We committed a couple of years ago to making AWS Marketplace an API-first service. It's now easier than ever to build integrations and streamline…
Liked by Chip Rodgers
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Thanks for the hospitality and chance to catch up on all the latest developments at Google Dai! #partnerecosystems #gartner #marketplace
Thanks for the hospitality and chance to catch up on all the latest developments at Google Dai! #partnerecosystems #gartner #marketplace
Liked by Chip Rodgers
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“Opportunity favours the prepared mind” What a great way to wind down my week in Palo Alto - spending time talking with my very good friend Ferose V…
“Opportunity favours the prepared mind” What a great way to wind down my week in Palo Alto - spending time talking with my very good friend Ferose V…
Liked by Chip Rodgers
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Thank you CIO Talk Network (CTN) for the post. I enjoyed the interesting discussion on this topic and share our Tech Mahindra Cybersecurity…
Thank you CIO Talk Network (CTN) for the post. I enjoyed the interesting discussion on this topic and share our Tech Mahindra Cybersecurity…
Liked by Chip Rodgers
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6 years later (yes last week was my Googleversary!) I finally got to “bring parents to work.” So fun to share with them our very fun and creative…
6 years later (yes last week was my Googleversary!) I finally got to “bring parents to work.” So fun to share with them our very fun and creative…
Liked by Chip Rodgers
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Just back from a 3 week holiday with my beautiful family in Bali! I personally find it hard to completely switch off on holiday, so I find it useful…
Just back from a 3 week holiday with my beautiful family in Bali! I personally find it hard to completely switch off on holiday, so I find it useful…
Liked by Chip Rodgers
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🥳 Exciting news! We've teamed up with the industry leaders, Amazon Web Services (AWS) 🤝 We are joining forces to enhance innovation in…
🥳 Exciting news! We've teamed up with the industry leaders, Amazon Web Services (AWS) 🤝 We are joining forces to enhance innovation in…
Liked by Chip Rodgers
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