Chris Burggraeve

Chris Burggraeve

New York City Metropolitan Area
6K followers 500+ connections

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About

With 35 years of experience, Chris is a multiple award winning, world-class corporate…

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Activity

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Experience

  • Vicomte LLC Graphic

    Vicomte LLC

    United States

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    Belgium

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    Belgium

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    United States

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    Belgium

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    United States

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    United States

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    Belgium

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    New York, New York

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    Paris

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    Brussels

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    USA / Bulgaria

Education

  • TRIUM Global Executive MBA Graphic

    TRIUM Global Executive MBA

    -

    Re-joined TRIUM as co-Capstone Director mid 2012 till mid 2019.
    Adjunct Faculty NYU Stern since mid 2012.

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    Activities and Societies: Complemented the Nancy year with a 2 month scholarship to study European Politics and Philosophy in Aosta at the Centre d'Etudes Federalistes.

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    Activities and Societies: Very active in student association Ekonomika (sport, magazine publishing)

Licenses & Certifications

Publications

  • “The Ultimate CMO Guide to Scarce Board Seats”

    Vicomte

    A FREE downloadable thought leadership document aimed for 2 audiences: 1) CMOs aspiring to be board members; 2) (nom/gov) Board chairs aiming to leverage the power of cognitive diversity to build the strongest boards possible.

    See publication

  • "Marketing IS NOT a Black Hole"

    Vicomte / Amazon KDP

    Finally, Wall Street (finance) can speak better Main Street (marketing). Discover Alpha M, the world's first marketing excellence rating model. Turn marketing instantly from a black hole into a white hole. Reduce investors buyer's remorse. Increase marketing excellence. Create Marketing Miracle$.

    Comes with use cases, exercises and free downloadable Alpha M Audit.

    See publication

  • "MARKETING is FINANCE is BUSINESS"

    Vicomte / Ingram Sparks

    Provides inspiration and very practical help both to investors in brand businesses, as well as to the CEOs and their top teams. Discover how you build successful brands in the new galactic age, and how to find the galactic winners of tomorrow you should invest in today. Strap yourself in, as you will go for a rocket ride.

    See publication

  • "ISO 9000 series: New Standards to keep the Quality Edge"

    "Journal of European Business", Faulkner & Gray / Frost & Sullivan, New York, NY

    Introducing the idea of the role of European ISO standards in a planned "1992" European Single Market. Compare and contrast their effectiveness for US companies to obtain European market access with US born quality management ideas like the Malcolm Baldrige Awards, and with Japan born ideas like Kaizen.

    See publication

Honors & Awards

  • Advisor in Economic Diplomacy for Belgium

    Kingdom of Belgium

    Appointed by Royal Decree on October 16, 2013, by HM King Philippe. At the service of Belgium to help foster economic relations between the USA and Belgium.

  • Master Marketer (MM)

    Belgian Association of Marketing (BAM)

    Belgium's most prestigious award for senior marketers in honor of active lifetime contribution to and leadership in the field of Marketing.

  • Knighthood of the Brewer's Paddle

    Belgium Brewer Guild

    Awarded to people who have made an exceptional contribution to the promotion of Belgian beer both at home and abroad. They are ‘knighted’ in a ceremony held in Brussels’ town hall.
    http://www.belgianbrewers.be/en/beer-culture/the-knighthood-of-the-brewers-mash/

  • (Marketing) Fellow van het Hoge Heuvel College

    KU Leuven (Catholic University Leuven - Belgium)

    Awarded by my Alma Mater University in recognition of thought leadership and sound application of theory into practice in the field of Marketing.

  • New Media Personality of the Year

    Horizont (leading German Marketing Magazine)

    Recognized for pioneering and breaking taboos in digital media thinking and practice, as Marketing Director of Coca-Cola in Germany (in early internet years). Won 2 Gold Cyber Lions in Cannes for Fanta Flaschenpost, the largest ever digital promotion in the world at that time.

  • Prince Albert Fund Fellow

    KIng Baudouin Foundation (Belgium)

    Selected as one of 10 candidates for a prestigious grant to go work abroad for one year at a company of choice

Languages

  • Dutch

    Native or bilingual proficiency

  • English

    Full professional proficiency

  • German

    Full professional proficiency

  • French

    Full professional proficiency

  • Spanish

    Professional working proficiency

Organizations

  • BeCentral (Belgium)

    Cofounder

    - Present

    Becentral.org

  • Cinquantenaire/Bicentenaire 2030 (Belgium)

    Member of the Steering Committee

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    The Committee advised the Belgian Government (and the EU) on the underlying concept for the transformation by 2030 of the iconic CInquantenaire/Jubelpark in Brussels (built in 1880 to commemorate 50 years of the creation of Belgium). In 2030 Belgium celebrates its 200th birthday.

  • Prince Albert Fund - KBF (Belgium)

    Chairman (Steering Committee)

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    PrinceAlbertfund.be PAF Fellow since 1989. PAF is managed by Belgium's highly respected King Baudouin Foundation.

  • Belgian-American Chamber of Commerce (USA / Belgium)

    President (2013-2018) & Board Member (2010-2018)

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    www.belcham.org

  • World Federation of Advertisers (WFA)

    ExCom (08-13); President (10-13)

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    www.wfa.org

  • Association Internationale des Marques (AIM)

    Board member

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