Christina Lynchard

Christina Lynchard

Program Development Manager at THINK Surgical | Disruptive Technology Specialist | Empowering Healthcare Systems, Medical Device Makers, and Surgeons

Atlanta Metropolitan Area
5K followers 500+ connections

About

With over a decade of dedicated experience across diverse sectors, I currently champion as the Program Development Manager at THINK Surgical.

From refining brand positioning using data analytics to steering transformative digital strategies, my journey has been marked by turning challenges into opportunities. This extensive journey has seen me lead clinical sales, develop impactful marketing campaigns, and collaborate with top-tier professionals in healthcare and tech.

Merging the finesse of B2B landscapes with an analytical mindset, I consistently deliver results that resonate. Whether it's streamlining legacy products or spearheading innovative go-to-market strategies, I remain committed to pushing the envelope in marketing excellence.

If blending tradition with innovation and making an impact excites you, I'm just a message away. Let's exchange insights and drive change together!

Activity

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Experience

  • THINK Surgical Graphic

    Program Development Manager

    THINK Surgical

    - Present 9 months

  • Freelance (Self employed) Graphic

    Marketing and Strategy Consultant

    Freelance (Self employed)

    - Present 9 years 1 month

    Utilize Google and Facebook Analytics to refine brand and product positioning, achieving a 25% increase in brand awareness and user acquisition.

    Develop and implement data-driven go-to-market strategies, leading to a 30% surge in market penetration across varied sectors.

    Direct comprehensive marketing campaigns, realizing a 20% revenue growth for small to midsize businesses.

  • DataBiologics

    DataBiologics

    1 year 2 months

    • DataBiologics Graphic

      Fractional Director of Marketing And Business Development

      DataBiologics

      - 9 months

      Atlanta, Georgia, United States

    • DataBiologics Graphic

      Head of Sales and Marketing

      DataBiologics

      - 6 months

      Atlanta, Georgia, United States

      DataBiologics is a simple-to-use software
      platform that helps physicians and medical
      device makers track devices, procedures,
      and patient reported outcomes in their
      practice.

      Insights can be used to
      evaluate clinical protocol effectiveness,
      inform device regulatory pathway, educate
      patients or peers, publish, and attract new
      patients for cutting-edge regenerative
      treatments.

  • Intuitive

    Intuitive

    3 years 10 months

    • Intuitive Graphic

      Philanthropy Committee Voting Member

      Intuitive

      - 1 year 1 month

    • Intuitive Graphic

      Clinical Sales

      Intuitive

      - 1 year 8 months

      Lexington, Kentucky, United States

      Lead surgical teams through training sessions, helping them understand system operations, OR integration and da Vinci® Surgery applications.

      Driven 5 quarters above quota for sales of instruments and accessories through new product introductions and solution selling.

      Work with senior hospital staff and key surgeons in the development and execution of a plan to effectively integrate the da Vinci® at new customer sites, ensuring ongoing commitment to the system.

      Effectively…

      Lead surgical teams through training sessions, helping them understand system operations, OR integration and da Vinci® Surgery applications.

      Driven 5 quarters above quota for sales of instruments and accessories through new product introductions and solution selling.

      Work with senior hospital staff and key surgeons in the development and execution of a plan to effectively integrate the da Vinci® at new customer sites, ensuring ongoing commitment to the system.

      Effectively convert high potential leads and drive training activities which has led to awards in surgeon trainings as well, as post training productivity.

    • Intuitive Graphic

      ERG Steering Committee Member

      Intuitive

      - 1 year 8 months

    • Intuitive Graphic

      BLACK @ Intuitive Ambassador

      Intuitive

      - 2 years 5 months

      Our mission is to amplify a workplace environment that fosters a culture of inclusion and diversity as set forth by the Inclusion and Diversity council.

      We support Intuitive’s commitment to excellence and growth without limits by enhancing opportunities for the engagement, retention, and advancement of Intuitive’s Black employee base, as well as, the recruitment of qualified prospective Black talent.

    • Intuitive Graphic

      Clinical Territory Associate

      Intuitive

      - 2 years 3 months

      Madison, Wisconsin, United States

  • Worldwide Express

    Worldwide Express

    1 year 11 months

    • Worldwide Express Graphic

      FTL Senior Account Manager - North Atlantic Region

      Worldwide Express

      - 10 months

      Overland Park, KS

      Established new clients, maintain current relationships and grow current book of business through building long-term partnerships

      Responsible for territory spanning seven states: Maine, Rhode Island, New Hampshire, Connecticut, New Jersey, New York, and Massachusetts

      Developed educational marketing tools to help with customer and employee understanding of freight environment and current climate of industry

      Coordinated logistics and layout of short-term and/or long-term…

      Established new clients, maintain current relationships and grow current book of business through building long-term partnerships

      Responsible for territory spanning seven states: Maine, Rhode Island, New Hampshire, Connecticut, New Jersey, New York, and Massachusetts

      Developed educational marketing tools to help with customer and employee understanding of freight environment and current climate of industry

      Coordinated logistics and layout of short-term and/or long-term projects for clients

    • Worldwide Express Graphic

      Account Executive

      Worldwide Express

      - 1 year 2 months

      Kansas City, Missouri

      I work in partnership with C-level executives and convey our unique value proposition to clients and have a comprehensive understanding of the transportation and logistics industry as it pertains to Small Package, LTL, FTL, and International shipping.

      Quite simply, we make shipping simple. Worldwide Express is a relationship company offering customers a comprehensive solution for their shipping needs, whether it be a small package, less-than-truckload, full truckload or international. We…

      I work in partnership with C-level executives and convey our unique value proposition to clients and have a comprehensive understanding of the transportation and logistics industry as it pertains to Small Package, LTL, FTL, and International shipping.

      Quite simply, we make shipping simple. Worldwide Express is a relationship company offering customers a comprehensive solution for their shipping needs, whether it be a small package, less-than-truckload, full truckload or international. We are a local partner for our customers’ global supply chain, providing consultative service from more than 125 offices across the nation. Through our relationship with UPS® and a highly selective carrier portfolio, we provide our customers with a breadth of shipping options unmatched in the 3PL field.

      Worldwide Express has a strategic partnership with UPS for light package, domestic and international shipping to penetrate the small to the medium-size business sector. As UPS's largest non-retail authorized reseller in North America, our sales teams do what they do best, which is providing solutions to C-Level executives while letting UPS do what they do best: deliver more packages on time than anyone else. In addition to our relationship with UPS, WWEX has alliances with over 65 LTL, Domestic Air Freight, and International Air Freight carriers. WWEX provides tailored services and individualized shipping solutions to fit the need of any small to medium-sized business customers.

  • Nordstrom Graphic

    Assistant Retail Manager - MAC Cosmetics

    Nordstrom

    - 11 months

    Nordstrom Oak Park

    Executed events with high success rates, Selena event had 100% sell through in less than 45 minutes

    Responsible for text-to-order training for team and personal sales remain in Top 10 of Sales for text-to-order sales throughout entire store

    Supervised team of 6 and helped train Product Specialist in education of the team on product knowledge.

  • Macy's Graphic

    Executive Development Program - Sales Manager

    Macy's

    - 10 months

    Responsible for the entire lower level of Oak Park Macy’s, with 2015 sales in excess of 8 million dollars and over 42 employees.

    Increased sales in ‘Children’s’ to become 2nd in the district in holiday sales.

    Promoted sales & profit through a range of different responsibilities, including, hiring & developing talent, assisting with daily operation of stores, and empowering team to deliver customer service.

    Analyzed trends and collaborated with business partners to…

    Responsible for the entire lower level of Oak Park Macy’s, with 2015 sales in excess of 8 million dollars and over 42 employees.

    Increased sales in ‘Children’s’ to become 2nd in the district in holiday sales.

    Promoted sales & profit through a range of different responsibilities, including, hiring & developing talent, assisting with daily operation of stores, and empowering team to deliver customer service.

    Analyzed trends and collaborated with business partners to influence merchandise selections.

  • Marketing And Public Relations Intern

    The Competitive Edge LLC

    - 6 months

    • Oversaw the complete redesign of the company website including photography and copy
    • Increased site stickiness to over one minute
    • Promoted new web design, which led to over 3,000 visits in less than one month

  • Dillard's Inc.

    Dillard's Inc.

    1 year 9 months

    • Dillard's Inc. Graphic

      Counter Manager - Christian Dior

      Dillard's Inc.

      - 8 months

      • Resolved counter deficit by $3,000 in first month of employment, resolving a $2,000 deficit from months prior
      • Reached sales goals which led to a $4,000 increase for the year of 2013
      • Treated clients to the luxury experience that is the World of Dior.

    • Dillard's Inc. Graphic

      Counter Manager - Lancome

      Dillard's Inc.

      - 10 months

      • Trained over 20 new-hires to preform at optimal levels which included teaching techniques that increase sales per hour and items per transactions
      • Addressed and resolved any sales related issues the beauty advisors were facing
      • Coached regularly to insure all beauty advisors were staying current with popular make-up trends

    • Dillard's Inc. Graphic

      Makeup Consultant - Lancome

      Dillard's Inc.

      - 5 months

      Columbia, Missouri Area

      • Assisted clients with any skincare concerns and also did frequent consultations for makeup technique
      • Operated in a sufficient manner, thus resulting in being sixth in the district for sales
      • Promoted to managerial position within first two months of working

  • Clinique Graphic

    Makeup Consultant

    Clinique

    - 2 years 1 month

    University of Missouri-Columbia

    • Educated clients on proper skin care routines customized to their concerns
    • Addressed clients’ needs, this included make-up tips and skin care issues

Education

Volunteer Experience

  • Big Brothers Big Sisters of Central Missouri Graphic

    Big Sister to a Little Brother through BBBS

    Big Brothers Big Sisters of Central Missouri

    - Present 9 years 11 months

    Most rewarding thing I have ever done. My little brother, Mareo, is the ray of sunshine to my life. We still remain in contact and plan to be lifetime brothers and sisters!

Languages

  • English

    -

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