About
I help B2B SaaS brands build account-based marketing (ABM) programs at…
Articles by Corrina
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Demystifying CX - Why Customer Feedback is the Key to Customer Loyalty
Demystifying CX - Why Customer Feedback is the Key to Customer Loyalty
By Corrina Owens
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Horizon’s Procurement Transformation: Utilizing Spend Analysis in Bio-Pharma
Horizon’s Procurement Transformation: Utilizing Spend Analysis in Bio-Pharma
By Corrina Owens
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Understanding the Digital Procurement Transformation Journey
Understanding the Digital Procurement Transformation Journey
By Corrina Owens
Contributions
Activity
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I screwed up on our last podcast episode. One of our guests had a really interesting perspective on a topic. But it was one that I didn't…
I screwed up on our last podcast episode. One of our guests had a really interesting perspective on a topic. But it was one that I didn't…
Liked by Corrina Owens
Experience
Education
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Kennesaw State University
Activities and Societies: Graduated Cum Laude, Global Engagement Certification, Community Service Project for Nicaraguan Refugees in Costa Rica, Volunteer at Kennesaw ESOL Conferences, KSU Math Bowl Volunteer Judge, Film Club
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Licenses & Certifications
Volunteer Experience
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Hearts with Hope Committee Member
Partnership Against Domestic Violence
- 2 years 1 month
Social Services
Projects
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Community Service Project for Nicaraguan Refugees in La Carpio
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This project was started to help create sustainable living for the Nicaraguan Refugees in the community of La Carpio in Costa Rica. To start, we helped provide water and shelter for different families in the community. We worked in the community to create cement for future flooring in homes throughout the community by shoveling dirt, rocks, etc. in buckets up and down the mountain to make the cement for the floors. It was incredibly important that we made time to spend with the children of La…
This project was started to help create sustainable living for the Nicaraguan Refugees in the community of La Carpio in Costa Rica. To start, we helped provide water and shelter for different families in the community. We worked in the community to create cement for future flooring in homes throughout the community by shoveling dirt, rocks, etc. in buckets up and down the mountain to make the cement for the floors. It was incredibly important that we made time to spend with the children of La Carpio as well to help create a positive environment while we were there.
Honors & Awards
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Top 100 Female B2B SaaS Pipeline Pioneers of 2024
SalesIntel
SalesIntel recognized the invaluable contributions of female leaders in B2B SaaS beyond the confines of a designated month with their curated list of the Top 100 Female B2B SaaS Pipeline Pioneers of 2024.
Their selection criteria encompass a diverse spectrum of roles within the B2B SaaS ecosystem. From sales to marketing, partnerships to community engagement, operations to customer success, and human resources, this list is a testament to women’s multifaceted expertise and leadership…SalesIntel recognized the invaluable contributions of female leaders in B2B SaaS beyond the confines of a designated month with their curated list of the Top 100 Female B2B SaaS Pipeline Pioneers of 2024.
Their selection criteria encompass a diverse spectrum of roles within the B2B SaaS ecosystem. From sales to marketing, partnerships to community engagement, operations to customer success, and human resources, this list is a testament to women’s multifaceted expertise and leadership prowess across various domains. -
ABM Excellence Award 2023
ABM Leadership Alliance
This award recognizes exceptional individuals who have cracked the code to achieve remarkable results in account-based marketing (ABM).
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Top 25 Women to Follow in Revenue 2023
UserGems
Who are the women that everyone must follow in 2023? The innovators, creators, thought leaders who are paving the way for revenue growth across B2B industries.
B2B revenue is fast-moving and dynamic, just like the women on this list. These revenue MVPs are making big waves in sales, marketing, customer success, and leadership–and we’re taking notice. -
2023 Demandbase Champions
Demandbase
This award is given to best-in-class community members and thought leaders in smarter Go-to-Market strategies and Account-Based Marketing / Experience (ABM/ABX).
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2022 Future CMO Watchlist
Peak Community
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ABM Winning Play Finalist 2021
LinkedIn
This award recognizes individuals who are taking ABM to the next level through sophisticated strategy and powerful new tools.
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ABM Innovator of the Year 2021
Terminus + FlipMyFunnel
This award is given to the individual that shows fresh ideas, creative approaches and crushing their goals. This ABM rockstar leads the pack with kickass programs and amazing results. Winners are selected by a panel of judges within the Terminus executive team as well as outside industry experts and previous ABMies winners.
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CX Ambassador 2020
GetFeedback by SurveyMonkey
CX Ambassador recognizes and awards individuals who excel in the Customer Experience space.
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Dreamforce 2019 Speaker: Demystifying CX—Why Customer Feedback is the Key to Customer Loyalty
Salesforce | Dreamforce
The customer experience gap is real. In fact, 80% of CEOs think they deliver a great customer experience but only 8% of their customers agree. This is a massive discrepancy that ultimately leads to customer churn and lost revenue. Join Craig Shull—SVP of Partnerships & Alliances at GetFeedback— and Corrina Owens— Marketing Manager at SpendHQ— in this eye-opening session to learn not only the value of a CX program but why it should be connected to Salesforce for maximum business impact.
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