Claudia Perlich
Mount Kisco, New York, United States
14K followers
500+ connections
Articles by Claudia
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Adding Injury to Insult? "Inspiring Women in Tech 2019" Scam
Adding Injury to Insult? "Inspiring Women in Tech 2019" Scam
By Claudia Perlich
Activity
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I did an experiment to kill Jet lag: landed in Barcelona at 6 am (overnight JFK-BCN), full day of tutorials and workshops at KDD, followed by a 20…
I did an experiment to kill Jet lag: landed in Barcelona at 6 am (overnight JFK-BCN), full day of tutorials and workshops at KDD, followed by a 20…
Liked by Claudia Perlich
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🎉 Celebrations are in order! Our VP of Data Science Research, Amelia White, shines as an Honoree in The Cynopsis 2024 Top Women in Media Awards in…
🎉 Celebrations are in order! Our VP of Data Science Research, Amelia White, shines as an Honoree in The Cynopsis 2024 Top Women in Media Awards in…
Liked by Claudia Perlich
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Last month we had the opportunity to host our clients and other stakeholders at Two Sigma's Investor Day. We enjoyed sharing perspectives and having…
Last month we had the opportunity to host our clients and other stakeholders at Two Sigma's Investor Day. We enjoyed sharing perspectives and having…
Liked by Claudia Perlich
Experience
Education
Volunteer Experience
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Trainer
Milbitz Vaulting Team
Social Services
Honors & Awards
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Best Paper Award
AdKDD +TargetAd
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Gold Stevie Award - Innovator of the Year
Stevie Awards for Women in Business
http://stevieawards.com/women/stevie-award
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100 Most Ceative People 2014
FastCompany
http://www.fastcompany.com/3029557/most-creative-people-2014/claudia-perlich
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2014 Executive Management Award
SmartCEO
http://viewer.zmags.com/publication/94a8a7ae#/94a8a7ae/30
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Smart List
Wired UK
http://www.wired.co.uk/magazine/archive/2013/12/features/the-smart-list-2013
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AMA's "4 under 40" Emerging Leaders Award
American Marketing Association
https://www.ama.org/AboutAMA/Pages/4-Under-40-Marketing-Emerging-Leaders.aspx
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PopTech Fellow at Rockefeller Foundation
PopTech/Rockefeller Foundation
http://www.rockefellerfoundation.org/bellagio-center/residency-program/bellagio-poptech-fellows
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Grand Winner (Innovation) Great Mind Awards 2013
Advertising Research Foundation
http://www.thearf.org/great-mind-13.php
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Crain's 40 under 40
Crain's
http://mycrains.crainsnewyork.com/40under40/profiles/2013/claudia-perlich
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Best Industry Paper
KDD 2012
Our paper "Bid Optimizing and Inventory Scoring in Targeted Online Advertising" got the best paper award in the industry track.
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People's Choice Award Runner Up
Wharton's EMPGENS2
Our work on "“Evaluating and Optimizing Online Advertising: Forget the click, but there are good proxies” was voted a runner up in Whartons workshop on "What Works in the New Age of Advertising & Marketing".
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Best Research Paper
KDD 2011
Our paper "Leakage in Data Mining: Formulation, Detection, and Avoidance" got the best research paper award.
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Winner Task 1 & 2
KDD CUP 2009
The KDD Cup 2009 offers the opportunity to work on large marketing databases from the French Telecom company Orange to predict the propensity of customers to switch provider (churn), buy new products or services (appetency), or buy upgrades or add-ons proposed to them to make the sale more profitable (up-selling).
The challenge is to beat the in-house system developed by Orange Labs. It is an opportunity to prove that you can deal with a very large database, including heterogeneous noisy…The KDD Cup 2009 offers the opportunity to work on large marketing databases from the French Telecom company Orange to predict the propensity of customers to switch provider (churn), buy new products or services (appetency), or buy upgrades or add-ons proposed to them to make the sale more profitable (up-selling).
The challenge is to beat the in-house system developed by Orange Labs. It is an opportunity to prove that you can deal with a very large database, including heterogeneous noisy data (numerical and categorical variables), and unbalanced class distributions. Time efficiency is often a crucial point. Therefore part of the competition will be time-constrained to test the ability of the participants to deliver solutions quickly.
http://www.kddcup-orange.com/ -
Finalist at the Edelman Competition
INFORMS
Project on Wallet Estimation for Optimal Sales Allocation
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Winner Task 1
INFORMS 2008 Data Mining Challenge
Identifying Pneumonia Patients
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Winner Task 1 & 2
KDD CUP 2008
The KDD Cup 2008 challenge focuses on the problem of early detection of breast cancer from X-ray images of the breast based on data provided by Siemens Medical. In a screening population, a small fraction of cancerous patients have more than one malignant lesion. To simplify the problem, we only consider one type of cancer - cancerous masses - and only include cancer patients with at most one cancerous mass per patient. The challenge consists of two parts, each of which is related to the…
The KDD Cup 2008 challenge focuses on the problem of early detection of breast cancer from X-ray images of the breast based on data provided by Siemens Medical. In a screening population, a small fraction of cancerous patients have more than one malignant lesion. To simplify the problem, we only consider one type of cancer - cancerous masses - and only include cancer patients with at most one cancerous mass per patient. The challenge consists of two parts, each of which is related to the development of algorithms for Computer Aided Detection (CAD) of early stage breast cancer from X-ray images.
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Second Place
Data Mining Practice Prize KDD 2007
Predictive modeling for marketing
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Winner Task 2
KDD CUP 2007
This year's KDD Cup focuses on predicting aspects of movie rating behavior. There are two tasks. The tasks, developed in conjunction with Netflix, have been selected to be interesting to participants from both academia and industry You can choose to compete in either or both of the tasks.
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Winner
ILP Challenge 2005
Genetic classification of the Yeast Genome
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Second Place Task 1
KDD CUP 2003
This year's competition focuses on problems motivated by network mining and the analysis of usage logs. Complex networks have emerged as a central theme in data mining applications, appearing in domains that range from communication networks and the Web, to biological interaction networks, to social networks and homeland security. At the same time, the difficulty in obtaining complete and accurate representations of large networks has been an obstacle to research in this area.
The first task…This year's competition focuses on problems motivated by network mining and the analysis of usage logs. Complex networks have emerged as a central theme in data mining applications, appearing in domains that range from communication networks and the Web, to biological interaction networks, to social networks and homeland security. At the same time, the difficulty in obtaining complete and accurate representations of large networks has been an obstacle to research in this area.
The first task involves predicting the future; contestants predict how many citations each paper will receive during the three months leading up to the KDD 2003 conference.
Languages
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English
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German
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Russian
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Melinda Han Williams, our Chief Data Scientist, and Patti Boyle, Ed.D., MBA, our CMO, shined bright at last night's AdMonsters AdExchanger Top Women…
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Fun list of company pivots, to ponder on at the end of the weekend. Whether it’s an actual “pivot” or not, the reality is that most successful…
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I am thrilled to announce that I have joined Appriss Retail as their new Chief Data Scientist. This is a perfect opportunity for us given the deep…
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WiML is an amazing organization and I have met incredible mentors and mentees in this community.
WiML is an amazing organization and I have met incredible mentors and mentees in this community.
Shared by Claudia Perlich
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Women in Machine Learning recently featured Two Sigma's Claudia Perlich, Head of Strategic Data Science, Investment Management, for her contributions…
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What a strange world… All the major AI companies spending billions producing almost exactly the same results using almost exactly the same data…
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Before I joined Dstillery, I had had a 23 year career as a public market equity investor, and understood at an intellectual level that the quality of…
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They say to find your core skill, (and perhaps even your purpose 😉), go back to what you were appreciated for as a kid. For me that was always my…
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