daniela (dani) herrera
New York, New York, United States
43K followers
500+ connections
About
WHO AM I?
Hi, I'm Dani 👋🏻, a bilingual, award-winning Latina Immigrant. I'm a…
Articles by daniela (dani)
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How your Job Posts are excluding candidates from your interview process
How your Job Posts are excluding candidates from your interview process
By daniela (dani) herrera
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"Marketers, please stop calling me Latinx" ... This is the title of an AdAge article and I have a lot of feelings about it.
"Marketers, please stop calling me Latinx" ... This is the title of an AdAge article and I have a lot of feelings about it.
By daniela (dani) herrera
Contributions
Activity
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I’m thrilled to announce the launch of “Making Space”, a new facilitation skill-building program from Bakau Consulting. This program is designed…
I’m thrilled to announce the launch of “Making Space”, a new facilitation skill-building program from Bakau Consulting. This program is designed…
Liked by daniela (dani) herrera
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I couldn't give a flying duck how senior you are in a company, or how important other people might think you are... I now check comment activity…
I couldn't give a flying duck how senior you are in a company, or how important other people might think you are... I now check comment activity…
Liked by daniela (dani) herrera
Experience
Education
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UMSA
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Licenses & Certifications
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Lenguaje claro y lenguaje inclusivo: nuevas exigencias para la comunicación institucional
Universidad de 'San Andrés'
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Volunteer Experience
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IDEA Panel Member
Confidential
- Present 1 year 9 months
🟣 Selected to join a DEI Professionals Database in the Science and Technology and Air and Space field.
🟣 The DE&I Experts and Practitioners panel provides ad-hoc evaluations and reviews of Inclusion Plans submitted as part of scientific proposals. -
Advisor | AIR Advocacy + Awareness
AIR Allies in Recruiting
- Present 3 years 4 months
As AIR (One Club for Creativity) Advocacy and Awareness Advisor, I have
🔹 Spearheaded 150+ Talent Professionals’ expertise and understanding in equity, diversity, and inclusion.
🔹 Created, compiled, and facilitated knowledge guides, toolkits, and educational material.
🔹 Delivered impactful keynote presentations and training sessions to internal and external audiences.
🔹 Supported AIR’s acquisition process by The One Club For Creativity.
🔹 Coordinated and…As AIR (One Club for Creativity) Advocacy and Awareness Advisor, I have
🔹 Spearheaded 150+ Talent Professionals’ expertise and understanding in equity, diversity, and inclusion.
🔹 Created, compiled, and facilitated knowledge guides, toolkits, and educational material.
🔹 Delivered impactful keynote presentations and training sessions to internal and external audiences.
🔹 Supported AIR’s acquisition process by The One Club For Creativity.
🔹 Coordinated and recommended external vendors, partners, speakers, and panelists to elevate AIR's mission, value proposition, and knowledge base.
🔹 Reviewed, evaluated, and approved new strategies, activations, and ideas presented by the current team of Chairs.
🔹 Mentored and coached Talent Professionals across the advertising, technology, and marketing industries.
🔹 Championed historically and systemically excluded talent and actively advocated for accessibility, inclusion, and equity in the Advertising Industry.
🔹 Provided subject matter expertise and served as a trusted advisor for members, Partners, Chairs, and external collaborators. -
Chapter Operations Volunteer
ALPFA New York
- 4 months
ALPFA (Association of Latino Professionals For America) was the first national Latino professional association in the United States, established in Los Angeles in 1972. Throughout our 47-year history, we have experienced steady growth and demonstrated consistent value. ALPFA continues to build upon its proud legacy with a mission: To empower and develop Latino men and women as leaders of character for the nation in every sector of the global economy.
As a Chapter Operations Volunteer, I…ALPFA (Association of Latino Professionals For America) was the first national Latino professional association in the United States, established in Los Angeles in 1972. Throughout our 47-year history, we have experienced steady growth and demonstrated consistent value. ALPFA continues to build upon its proud legacy with a mission: To empower and develop Latino men and women as leaders of character for the nation in every sector of the global economy.
As a Chapter Operations Volunteer, I have
▪️ Assisted with the onboarding of new volunteers.
▪️ Maintained and updated training material and communication decks for new members.
▪️ Organized chapter volunteers’ resumes, headshots, and compliance-proof documents.
▪️ Identified and implemented automation solutions to aid with day-to-day operations.
▪️ Volunteered recruitment efforts to adequately staff ALPFA NY board/committees to enable the timely execution of chapter deliverables -
Founding Partner | AIR Advocacy + Awareness
AIR Allies in Recruiting
- 1 year 6 months
As AIR's Advocacy and Awareness Founding Partner, I have
🔹 Crafted, designed, and compiled ED&I educational materials to deliver tangible and actionable action guides for our members.
🔹 Presented and implemented growth strategies and recruited new members to join the organization.
🔹 Delivered and hosted training sessions, keynote presentations, and knowledge shares on Inclusive Language, Gender Inclusion, Diversity Sourcing, Diversity Recruiting, Intentional Hiring and…As AIR's Advocacy and Awareness Founding Partner, I have
🔹 Crafted, designed, and compiled ED&I educational materials to deliver tangible and actionable action guides for our members.
🔹 Presented and implemented growth strategies and recruited new members to join the organization.
🔹 Delivered and hosted training sessions, keynote presentations, and knowledge shares on Inclusive Language, Gender Inclusion, Diversity Sourcing, Diversity Recruiting, Intentional Hiring and Interviewing, Accessibility, and other ED&I topics.
🔹 Acted as an advocate for representation and inclusion awareness.
🔹 Championed a diverse roster of Speakers and introduced external vendors to add more value to our membership.
🔹 Provided subject matter expertise and served as a trusted advisor for members, Partners, Chairs, and external collaborators.
🔹 Elevated AIR's mission and brand awareness by participating in external keynote presentations, panels, and webinars. -
Founding Member & Co-Chair
Talent Equity Alliance
- 2 years 4 months
The Talent Equity Alliance is a collective of talent leaders doing the work of continuous learning to better ourselves, our agencies, and the industry's culture so all talent can thrive equitably.
As a Founding Member, I have
▪️ Created and distributed Pay Transparency and Pay Equity toolkits to help educate and elevate historically excluded talent by removing and minimizing access to information privilege.
▪️ Delivered keynote presentations and actively advocated for…The Talent Equity Alliance is a collective of talent leaders doing the work of continuous learning to better ourselves, our agencies, and the industry's culture so all talent can thrive equitably.
As a Founding Member, I have
▪️ Created and distributed Pay Transparency and Pay Equity toolkits to help educate and elevate historically excluded talent by removing and minimizing access to information privilege.
▪️ Delivered keynote presentations and actively advocated for policies, practices, and programs to increase equity and inclusion in the Advertising Industry.
▪️ Provided subject matter expertise and served as a trusted advisor for members and collaborators. -
Founding Member
AIR Allies in Recruiting
- 6 months
Allies in Recruiting is a volunteer-based collective of advertising and marketing industry recruiters. We believe in the sharing of knowledge and expertise to create diverse and equitable workforces. We strive to educate and uplift through shared resources, tools, best practices, and support programs.
As a Founding Member, I have
🔹 Elevated diverse voices and recruited new members to join the organization.
🔹 Identified, presented, and recommended critical ED&I topics to…Allies in Recruiting is a volunteer-based collective of advertising and marketing industry recruiters. We believe in the sharing of knowledge and expertise to create diverse and equitable workforces. We strive to educate and uplift through shared resources, tools, best practices, and support programs.
As a Founding Member, I have
🔹 Elevated diverse voices and recruited new members to join the organization.
🔹 Identified, presented, and recommended critical ED&I topics to be considered for discussion, and tangible action items our membership could implement right away.
🔹 Synthesized complex ED&I topics, best practices, and ideas for our membership body.
🔹 Synthesized complex ED&I topics, best practices, and ideas for our membership body. Provided subject matter expertise and served as a trusted advisor for Founding Members, Chairs, and Partners.
Publications
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A more equitable future: Diversity, inclusion and belonging in the UK workplace - 2022 Report
Indeed
The bias and barriers to employment faced by people who are underrepresented are often unrelated to their ability to do the job. These individuals have the skills and experience and desire to work. Too often they are overlooked or screened out during the hiring process, simply because of their identity, background, and personal history.
It is imperative that employers challenge the status quo of their hiring practices and philosophy to mitigate bias and remove barriers to meaningful…The bias and barriers to employment faced by people who are underrepresented are often unrelated to their ability to do the job. These individuals have the skills and experience and desire to work. Too often they are overlooked or screened out during the hiring process, simply because of their identity, background, and personal history.
It is imperative that employers challenge the status quo of their hiring practices and philosophy to mitigate bias and remove barriers to meaningful employment. This requires a shift in mindset, introspection, letting go of the fear of getting things wrong, and accepting that you don’t have all the answers.
In this report, you will find the most recent YouGov survey data commissioned by Indeed, alongside tips, advice, and actionable from some of the most progressive thought leaders in the diversity, equity, inclusion, and belonging sphere. We hope you find it valuable and actionable and are able to reflect on the current state and the progress we can make toward a more equitable future. -
Marca Empleadora y Diversidad en los equipos de Trabajo
Mi Bucle
In this Ebook, you will find concepts, ideas, and tools to strengthen your employer brand through the establishment of policies and processes of recruiting and organizational culture from a diverse and inclusive perspective.
It's Happening!: Towards a More Diverse World Scene.
Let's say it without a filter: beyond the hegemonic standards, people with different cultural, religious, gender, and ethnic identities, as well as those with disabilities have historically been neglected or…In this Ebook, you will find concepts, ideas, and tools to strengthen your employer brand through the establishment of policies and processes of recruiting and organizational culture from a diverse and inclusive perspective.
It's Happening!: Towards a More Diverse World Scene.
Let's say it without a filter: beyond the hegemonic standards, people with different cultural, religious, gender, and ethnic identities, as well as those with disabilities have historically been neglected or discriminated against. Fortunately, this is being reversed worldwide and in all areas, including business. The challenge is clear: diversify talent to create a work ecosystem where all parties can empower themselves and benefit.
Honors & Awards
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Marquis Who's Who
Marquis
Marquis Who’s Who presents unmatched coverage of the lives of today’s leaders and achievers from the United States and around the world, and from every significant field of endeavor. Librarians, students, researchers, corporate executives, journalists, personnel recruiters, and many others rely on Marquis Who’s Who every day for in-depth biographical information they can use with confidence.
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100 Latinas Edition 2024
Latino Leaders Magazine
This award recognizes Latina Trailblazers who are changing the scene for future generations.
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Future of Work Pioneers
Flexa
This award recognises the people pushing the world of work forward. These Pioneers have developed killer EVPs, built Employer Brands to envy, and advocated for the progress, wellbeing, and happiness of their teams
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Top Trailblazers of 2024
ALT Marketing School
Our Top Trailblazers of 2024 is a celebration of marketing done right. It’s about shining a light on the individuals who are more than just marketers—they are the dreamers, doers, and the dynamites igniting a trail of inspiration for all of us.
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Culture Amp’s 25 Emerging Culture Creators (Diversity and Inclusion)
Culture Amp
At Culture Amp, we want to inspire and recognize those we call “culture creators” - the people who lean in and actively work to create a better world of work for themselves, their teams, and their organizations.
Our Emerging Culture Creators initiative celebrates the individuals who are setting the cultural agenda for their workplaces, or workplaces more broadly, and making a significant impact in the process.
We’re acknowledging 25 individuals across five categories who…At Culture Amp, we want to inspire and recognize those we call “culture creators” - the people who lean in and actively work to create a better world of work for themselves, their teams, and their organizations.
Our Emerging Culture Creators initiative celebrates the individuals who are setting the cultural agenda for their workplaces, or workplaces more broadly, and making a significant impact in the process.
We’re acknowledging 25 individuals across five categories who, together, represent the diverse ways people are innovating on workplace culture. -
Top 30 Rising Latinos 2023
Latino Professionals
This prestigious list celebrates a diverse group of high-achieving Latinos who are making significant strides in their respective fields while also making a substantial impact in their communities. These individuals, chosen for their professional achievements, leadership potential, and commitment to uplifting the Latino community, represent a bright future for Latino leadership in the professional world.
Latino Professionals congratulates the Top 30 Rising Latinos of 2023 and is eager to…This prestigious list celebrates a diverse group of high-achieving Latinos who are making significant strides in their respective fields while also making a substantial impact in their communities. These individuals, chosen for their professional achievements, leadership potential, and commitment to uplifting the Latino community, represent a bright future for Latino leadership in the professional world.
Latino Professionals congratulates the Top 30 Rising Latinos of 2023 and is eager to continue its mission of fostering a dynamic and supportive community that champions Latino leadership and contribution in the professional world. -
Influential Woman Award
Recruitment Process Outsourcing Association
The Recruitment Process Outsourcing Association (RPOA) is honored to celebrate women in talent acquisition who are making countless contributions to their teams, companies, and communities.
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Top HR influencers and HR Leaders to follow in 2023 (Diversity and Inclusion)
Xobin
We all agree that Human resources (HR) is an essential function in every organization, responsible for managing the most important asset of a company: its people. As the world of work continues to evolve rapidly, HR professionals are playing an increasingly critical role in shaping the culture, strategies, and operations of their organizations.
This year after we received over 700+ nominations, our jury has shortlisted the HR influencers and HR Leaders based on their insights and impact…We all agree that Human resources (HR) is an essential function in every organization, responsible for managing the most important asset of a company: its people. As the world of work continues to evolve rapidly, HR professionals are playing an increasingly critical role in shaping the culture, strategies, and operations of their organizations.
This year after we received over 700+ nominations, our jury has shortlisted the HR influencers and HR Leaders based on their insights and impact their work leaves on HR professionals and HR community.
Therefore, we've created a list of top HR influencers in 5 different domains of HR profession. So, we will be highlighting some of the most influential and innovative HR influencers of 2023. On the other hand, these leaders have demonstrated exceptional skills in navigating the challenges of the modern workplace, building diverse and inclusive teams, and implementing effective talent management strategies. -
ALPFA Most Powerful Latinas - Rising Star
ALPFA
ALPFA’s Most Powerful Latinas Rising Star Program recognizes high-performing and high-potential Latinas that have contributed to the culture and the advancement of Latine Women in the workplace.
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Speaker of the Year
Womentech Network
Celebrating those speakers who show excellence in their community engagement and also inspire all community members to aim for the same level of success. Winners have provided a clear model for other community members to follow and achieved impact with their keynote speeches at the Global Conference.
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NYC Latinos 40 under 40 Class of 2022
Negocios Now
Latinos 40 Under 40” list recognizing the leadership of young Latinos in the New York metropolitan area.
Honorees have outstanding performance in their fields; demonstrate success in entrepreneurship and leadership as high-level executives of their organizations; lead as a director or high-level executive in the organization; demonstrate their impact and influence in their community with a success story that inspires others, and must have made (or seek to make) a difference in their…Latinos 40 Under 40” list recognizing the leadership of young Latinos in the New York metropolitan area.
Honorees have outstanding performance in their fields; demonstrate success in entrepreneurship and leadership as high-level executives of their organizations; lead as a director or high-level executive in the organization; demonstrate their impact and influence in their community with a success story that inspires others, and must have made (or seek to make) a difference in their field of endeavor. -
Top Leaders in DEIB
Mogul
2022 was another crucial year for diversity, equity, inclusion, and belonging.
Now more than ever, organizations and leaders have listened to their employees and customers to develop progressive initiatives to introduce fair workplace practices.
This list celebrates those leaders.
Mogul’s Top Leaders in DEIB is made up of professionals across functions and around the world. This list highlights that whether you’re CEO, Head of DEI, CHRO, a professor, or an author, you can…2022 was another crucial year for diversity, equity, inclusion, and belonging.
Now more than ever, organizations and leaders have listened to their employees and customers to develop progressive initiatives to introduce fair workplace practices.
This list celebrates those leaders.
Mogul’s Top Leaders in DEIB is made up of professionals across functions and around the world. This list highlights that whether you’re CEO, Head of DEI, CHRO, a professor, or an author, you can be a champion for DEI. -
Top Women Awards - Mentor of the Year
PR News
These supportive, innovative, inspiring women make an impact on their organization, whether that's leading the brand out of a crisis, breaking into new markets, engaging a new audience, or mentoring other colleagues.
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Top 100 DEI Leaders in 2021
Mogul
2021 was a landmark year for diversity, equity, and inclusion.
More than ever, organizations and leaders listened to their employees and customers to develop progressive initiatives that introduce fair workplace practices.
This list celebrates those leaders.
Mogul’s Top DEI Leaders in 2021 is made up of professionals across functions and around the world. -
101 Top Managers in Advertising
Best Startup US
At Best Startup US, we track over 1,000,000 US startups and over 3 million people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders, and board members we think deserve more appreciation than they are currently getting.
The individuals on this list have been included because of exceptional performance in one of the following categories:
▪️ Innovation – Operating as a key part of an extremely innovative business or…At Best Startup US, we track over 1,000,000 US startups and over 3 million people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders, and board members we think deserve more appreciation than they are currently getting.
The individuals on this list have been included because of exceptional performance in one of the following categories:
▪️ Innovation – Operating as a key part of an extremely innovative business or startup.
▪️ Growth – Operating as a key figure in the growth and upscale of a market-leading business or startup.
▪️ Management – Showing exceptional management skills.
▪️ Societal impact – Putting their business on the map for their positive societal or environmental impact.
Languages
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English
Native or bilingual proficiency
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Spanish
Native or bilingual proficiency
Organizations
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womentech network
Member
- PresentEmpowering women in technology through leadership development, career networking, and mentorship.
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ALPFA
Member
- PresentALPFA it’s the largest Latino-focused organization in the US. With a community of 100,000+ members, you can benefit from learning, community engagement, professional development, and career opportunities.
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Hacking HR's Experts Council
Founding Member
- PresentOur goal with the Council is simple: bring together the most diverse, global, and top-notch cadre of business/HR leaders to create a center of knowledge, new ideas, insights, information, expertise, excellence for everything we do in HR... and share that information with the extended HR community. The Experts Council is a place for community for senior HR leaders to share and also ask, to be safe while having vulnerable and open conversations about the challenges in HR, and from there to…
Our goal with the Council is simple: bring together the most diverse, global, and top-notch cadre of business/HR leaders to create a center of knowledge, new ideas, insights, information, expertise, excellence for everything we do in HR... and share that information with the extended HR community. The Experts Council is a place for community for senior HR leaders to share and also ask, to be safe while having vulnerable and open conversations about the challenges in HR, and from there to generate insights and ideas and innovations for the extended Hacking HR community!
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Talent Equity Alliance
Founding Member
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Allies in Recruiting
Advisor | AIR Advocacy + Awareness
- PresentAllies in Recruiting is a non-profit collective of advertising and marketing industry recruiters. We believe in the sharing of knowledge and expertise to create diverse and equitable workforces. We strive to educate and uplift through shared resources, tools, best practices, and support programs. Collaboration is what propels us forward; not just as people but as companies. We aim to take further steps in the diversity, equity, and inclusion conversation and turn talk into action. We’ll use…
Allies in Recruiting is a non-profit collective of advertising and marketing industry recruiters. We believe in the sharing of knowledge and expertise to create diverse and equitable workforces. We strive to educate and uplift through shared resources, tools, best practices, and support programs. Collaboration is what propels us forward; not just as people but as companies. We aim to take further steps in the diversity, equity, and inclusion conversation and turn talk into action. We’ll use our collective resources to make real and lasting impact on our organizations and our recruiting community. We will support one another to put us in the best position to recruit, retain, and advocate for talent from all backgrounds. We recognize that this is an industry-wide issue, and it will not be solved alone. Let's get to work.
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Ask a Recruiter
Founding Collaborator
-The Job Board community on Fishbowl came together to answer the advertising industry’s burning questions for recruiters. Join our virtual meetings to get the best and honest advice from recruiters and hiring managers, who want to help you stand out as a candidate.
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Tech Ladies
Founding Member
-Tech Ladies is a worldwide community with 100,000 members. Through a supportive online group, a free job board, and opportunities to learn, we help Tech Ladies grow their careers.
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