Dan Paulson

Dan Paulson

Madison, Wisconsin, United States
6K followers 500+ connections

About

About Me:
As an experienced executive and CEO of InVision Development International, I…

Articles by Dan

  • What It Takes To Lead

    What It Takes To Lead

    2020 is going to be a year of transformation. That is about as positive as I can put it.

    6 Comments
  • Why You Should Not Discount Right Now

    Why You Should Not Discount Right Now

    The world has become a little bit crazier over the past few weeks. Countries are taking measures to limit the spread of…

    2 Comments
  • What About B.O.B? Eight Steps to Prevent Burnout

    What About B.O.B? Eight Steps to Prevent Burnout

    Being a business owner can be a series of highs and lows. It is easy for some small companies to fall into the trap of…

    11 Comments
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Activity

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Experience

  • IDI (InVision Development International) Graphic
  • -

    Madison, Wisconsin, United States

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    Madison, Wisconsin Area

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    Madison, Wisconsin Area

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  • -

  • -

    Podcast

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    Madison, Wisconsin Area

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    Madison, Wisconsin Area

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    Midwest

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Education

Licenses & Certifications

Volunteer Experience

  • Big Brothers Big Sisters Graphic

    Board Member, Big

    Big Brothers Big Sisters

    - Present 12 years 9 months

    Children

    Board member and active as a Big for the organization.

  • Board Member

    UW Platteville Foundation

    - 3 years 1 month

    Education

Publications

  • Apples to Apples: How to Stand Out From Your Competition

    First Person Productions

    Apples to Apples is the first book to link branding and company culture in a way that gives business people the means to stand out from their competition. The author makes a convincing argument for the advantages of competitive differentiation, and guides readers through the process of finding meaningful points of difference. Apples to Apples defines the traits necessary to develop a premium brand that produces higher sales and greater profits than competitors. The author goes on to show…

    Apples to Apples is the first book to link branding and company culture in a way that gives business people the means to stand out from their competition. The author makes a convincing argument for the advantages of competitive differentiation, and guides readers through the process of finding meaningful points of difference. Apples to Apples defines the traits necessary to develop a premium brand that produces higher sales and greater profits than competitors. The author goes on to show readers how to create these traits in their own companies, emphasizing the need to follow through, measure successes, and leverage customer satisfaction to join the businesses that succeed even in the toughest times.

    See publication
  • Masterminds Unleashed: Selling For Geniuses

    Insight Publishing

    Selling for Geniuses was written by a group of consultants, speakers and coaches that have built successful practices using the concepts they write about. This group has more than 200 years of applicable sales experience between them. It doesn’t matter what business you are in, if selling is not in your title, but your business depends on revenues developed by you, this book is for you.

    Other authors
    See publication

Honors & Awards

  • UWP - BILSA Outstanding Alumni

    UW-Platteville College of Business, Industry and Life Science

  • UW-Platteville Alumni Association Distinquished Alumni

    UWP Alumni Association

  • 2015 BBB Torch Awards - Runner Up

    Better Business Bureau

    The Torch Awards for Ethics recognizes companies that perform exemplary service and adhere to the following 6 criteria:

    Criteria 1 - Leadership Commitment to Ethical Practices

    Criteria 2 - Communication of Ethical Practices

    Criteria 3 - Leadership Practices to Unify the Organization

    Criteria 4 - Organizational Commitment to Performance Management Practices

    Criteria 5 - Organizational Commitment to Ethical Human Resources Practices

    Criteria 6 -…

    The Torch Awards for Ethics recognizes companies that perform exemplary service and adhere to the following 6 criteria:

    Criteria 1 - Leadership Commitment to Ethical Practices

    Criteria 2 - Communication of Ethical Practices

    Criteria 3 - Leadership Practices to Unify the Organization

    Criteria 4 - Organizational Commitment to Performance Management Practices

    Criteria 5 - Organizational Commitment to Ethical Human Resources Practices

    Criteria 6 - Organizational Commitment to the Community

Organizations

  • Big Brothers Big Sisters of Dane County

    Current Big

    - Present

    My family mentors an at-risk minor in our community.

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