Dave Marcello

Dave Marcello

Durham, North Carolina, United States
2K followers 500+ connections

About

"Somehow Dave's marketing insights have managed to both scare the shit out of me and…

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Activity

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Experience

  • PlayMetrics Graphic
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    Raleigh-Durham, North Carolina Area

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    Durham, NC

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    Greater New York City Area

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    Brooklyn, NYC

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    Greater Atlanta Area

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    Norwalk, CT

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Education

Projects

  • Collabo

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    Virtual water cooler for solopreneurs. Collabo began as a Lean Startup experiment that was quickly validated by a private Facebook Group my co-founder and I established to test hypotheses and assumptions. 45 beta testers at $0 acquisition cost. Nearly 4x the industry average email open rate

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  • "Is This F*cking Awesome" Plugin

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    Wordpress plugin designed to remind content creators that quality reigns supreme.​ When you hit the "publish" button on any blog post, this plugin pops up to double check that the content is the best it possibly can be.

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  • BrandStamp

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    Custom branded hand stamps across a network of NYC event venues. Pilot tested the concept with two brands and seven venues. Included an in-person "surprise and delight" program that rewarded consumers with brand swag in real time.

    See project

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