Geoff Pickering

I recently had the privilege of delivering a guest lecture at the University of Missouri's Business School, specifically to a group of bright minds within the business fraternity. Stepping into the auditorium, I could feel the energy and enthusiasm radiating from the students, eager to delve into the world of marketing and business.

Sharing insights garnered from years of experience in the industry, blending theoretical frameworks with real-world examples to illustrate the dynamic… Show more

I recently had the privilege of delivering a guest lecture at the University of Missouri's Business School, specifically to a group of bright minds within the business fraternity. Stepping into the auditorium, I could feel the energy and enthusiasm radiating from the students, eager to delve into the world of marketing and business.

Sharing insights garnered from years of experience in the industry, blending theoretical frameworks with real-world examples to illustrate the dynamic landscape of modern marketing.

Throughout the lecture, I encouraged interaction and dialogue, inviting students to ask questions and share their perspectives. The resulting discussions were vibrant and engaging, providing fertile ground for exploring complex concepts and fostering critical thinking among the audience.

Drawing from personal anecdotes, I sought to offer a glimpse into the practical realities of the business world, enriching the content with firsthand experiences and lessons learned along the way. As the lecture concluded, I felt a sense of fulfillment knowing that I had the chance to connect with future leaders in the industry. Show less

A full day of leadership stories with speeches, panel discussions, table discussions, and feedback.

Pete Ochs, Founder, and Chairman of Capital III Investment Co. and author of the book, A High Impact Life. He is also Founder of Enterprise Stewardship, a proven leadership philosophy that equips marketplace leaders with resources to transform their personal life and business enterprise.

Dustin Doll is the founder and CEO of Accord Group, a home services company with headquarters in… Show more

A full day of leadership stories with speeches, panel discussions, table discussions, and feedback.

Pete Ochs, Founder, and Chairman of Capital III Investment Co. and author of the book, A High Impact Life. He is also Founder of Enterprise Stewardship, a proven leadership philosophy that equips marketplace leaders with resources to transform their personal life and business enterprise.

Dustin Doll is the founder and CEO of Accord Group, a home services company with headquarters in Lee’s Summit, MO. With only one location in 2010, Accord now has 196 full-time employees in 14 locations across the US. Accord Group was recently awarded by Inc. Magazine's 2018 Inc. 5000 list as the 22nd fastest-growing private company in Kansas City.

Jim Wise, Senior Partner and Senior Private Wealth Advisor for Private Wealth division of Ronald Blue Trust. Jim has served in the financial services industry for thirty-four years. Professional designations include Certified Financial Planner, Chartered Advisor in Philanthropy, Certified Wealth Strategist, Certified Kingdom Advisor, Chartered Financial Consultant, and Chartered Life Underwriter.

Allison D. Garrett became the 17th president of Emporia State University in 2016. Passionate about higher education, Garrett brought a wealth of experience to Emporia State. Prior to joining Hornet Nation, she worked nearly four years as executive vice president at Abilene Christian University, five years as senior vice president for academic affairs at Oklahoma Christian University and three years as associate professor of law at Faulkner University. Show less

Ongoing guidance and coaching on a scalable process of developing and deploying engaging content to the KC Filmfest target audience.

A gathering of CMOs and Marketing VPs that Google hosted at the Google Headquarters in Mountain View, California.

Three key areas: today's consumer behavior, winning digital strategies, and Google's upcoming innovations.

Think 2015 is a new event format, designed to address those requests in an intimate environment, with many of Google's own executive leadership joining.
Amit Singhal, SVP Search, will share his plans for the future of search.
Sridhar Ramaswamy, SVP Ads &… Show more

A gathering of CMOs and Marketing VPs that Google hosted at the Google Headquarters in Mountain View, California.

Three key areas: today's consumer behavior, winning digital strategies, and Google's upcoming innovations.

Think 2015 is a new event format, designed to address those requests in an intimate environment, with many of Google's own executive leadership joining.
Amit Singhal, SVP Search, will share his plans for the future of search.
Sridhar Ramaswamy, SVP Ads & Commerce, will host a Q&A and discuss his vision for Google's ads technology.
Astro Teller, Google's 'Captain of Moonshots,'​ will tell you about how he's turning science fiction into reality with innovations like self-driving cars.
Leading Marketers, will explain how they have transformed their organizations for the new marketing reality.
These sessions will provide unseen research and unique content that we cannot share more widely. They'll also provide an opportunity to discuss the topics directly with the people at Google who can take action and create change. Show less

In the age of the customer, marketers face three acute strategic and operational challenges: how to connect with distracted, empowered customers; how to engage customers once those connections are made; and how to nurture customer obsession as a strategic imperative throughout the organization.
This Forum will teach you how to build and lead a next-generation marketing organization focused on customer obsession.

You might be looking for your dream job. Or maybe you’re wondering if advertising is the right career for you. Maybe you just want to meet some really cool people. Whatever your motivation, start the conversation that could define your future at KC Advertising 101.

KC Advertising 101 (previously known as Career Day) is an exciting opportunity designed to provide you with valuable information to help you succeed in beginning your career in advertising. Whether your goal is to be a… Show more

You might be looking for your dream job. Or maybe you’re wondering if advertising is the right career for you. Maybe you just want to meet some really cool people. Whatever your motivation, start the conversation that could define your future at KC Advertising 101.

KC Advertising 101 (previously known as Career Day) is an exciting opportunity designed to provide you with valuable information to help you succeed in beginning your career in advertising. Whether your goal is to be a designer, copywriter, or to be in media or account services, KC Advertising 101 will put you on the fast track to jump start your career. Show less

Panel discussion around the changing landscape of digital marketing - discussions included strategic planning, strategies/tactics (mobile, social, email). It was an immersive session for up and coming marketers on the client and agency side of the business.

Participated in a panel based discussion covering the digital landscape, trends and best practices for marketers in the agricultural industry.

Very focused course on how to go from doing what you’ve been doing to getting what you want. Strategic planning for Entrepreneurs.

"We can’t control the future, but we can collaborate with it to set a deliberate course that increases the chance that what you want, is what you’ll get."

I am one of eighty mentors from virtually every industry in KC - Mentors with Internet startup experience; mentors from major corporations; and mentors from universities including the University of Missouri-Kansas City, the University of Kansas, and the University of Missouri.

SparkLabKC startup companies will have access to my specific skill sets and can leverage my knowledge and connections to open doors that will accelerate success.

Last year, more than one-third of US online adults accessed the Internet from multiple physical locations multiple times a day. These new, perpetually connected customers provide endless marketing opportunities.

At this year's Forum For Marketing Leaders, Forrester will help you prioritize best practices to meet the high expectations of today's perpetually connected customers.

A day and a half long immersion into Communication Planning - Solution Architectures, Consumer Journey and Experience Mapping.

Discussion Topics:
Combining Art And Science For Marketing Success
Taking A Maturity-Based Approach To Mobile
Small Group Workshop: Customer Journey Game
Trends For CMOs To Watch In 2013

Advisory Board Meeting to review current business plan as well as provide feedback on future business direction.

We work with organizations large or small, global or local, to support crucial business and cultural transformation that can answer to a rapidly changing world. We identify your challenges, explore new opportunities and skill sets, sharpen your digital expertise, and increase your ability to successfully transform your business.