“Greg is one of the industry's most dynamic and innovative thinkers around delivering experiences fueled by customer insights and design practices. While I was research lead at Publicis Sapient, I had the privilege of working with Greg on a number of projects for major clients in a wide range of industries, and never failed to be inspired by his adaptability, intellect, and courage in carrying forward ambitious ideas that pushed the boundaries of possibility in developing experiences that excite customers. Greg's most impressive trait, however, is his ability to take a step back and reframe business, technology and experience problems to unlock value that may not have been immediately apparent. This is a trait I came to depend on quite often in my own role, and his passion for integrating deep insights into work product created a large amount of opportunity for myself and my team in the business of digital transformation. In my years working with him, I came to view Greg as a mentor, friend, constructive critic, ideation partner, inspiring visionary and recognized industry commentator. If you have the opportunity to work with him, take it!”
About
I love digital technology and finding new transformative ways for customers to engage…
Experience
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Education
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Focused on building Geographical Information Systems and spatial models that defined situational analysis to more effectively route emergency vehicles, the best way to optimise a retail network or plan a new site build for an environmental recycling project.
Courses
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CIM Marketing
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Projects
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Wall's PaddlePop Platform Games
Created for the global launch of Wall's PaddlePop Ice-lolly, Paddle Pop Adventures is an online hub where children can have fun with the Wall’s brand characters Paddle Pop the Lion, Leena and their friends. Children can watch the animated series or play games, featuring Paddle Pop and his adventures against the evil shadow master. By playing the games they earn points to unlock gifts in their treasure box like ringtones, wallpaper and videos.
Sapient Nitro commissioned Chunk to create…Created for the global launch of Wall's PaddlePop Ice-lolly, Paddle Pop Adventures is an online hub where children can have fun with the Wall’s brand characters Paddle Pop the Lion, Leena and their friends. Children can watch the animated series or play games, featuring Paddle Pop and his adventures against the evil shadow master. By playing the games they earn points to unlock gifts in their treasure box like ringtones, wallpaper and videos.
Sapient Nitro commissioned Chunk to create the games to tie in with the animated series and let kids interact with the brand characters.
Other creators -
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Wall's PaddlePop Platform Games
Created for the global launch of Wall's PaddlePop Ice-lolly, Paddle Pop Adventures is an online hub where children can have fun with the Wall’s brand characters Paddle Pop the Lion, Leena and their friends. Children can watch the animated series or play games, featuring Paddle Pop and his adventures against the evil shadow master. By playing the games they earn points to unlock gifts in their treasure box like ringtones, wallpaper and videos.
Sapient Nitro commissioned Chunk to create…Created for the global launch of Wall's PaddlePop Ice-lolly, Paddle Pop Adventures is an online hub where children can have fun with the Wall’s brand characters Paddle Pop the Lion, Leena and their friends. Children can watch the animated series or play games, featuring Paddle Pop and his adventures against the evil shadow master. By playing the games they earn points to unlock gifts in their treasure box like ringtones, wallpaper and videos.
Sapient Nitro commissioned Chunk to create the games to tie in with the animated series and let kids interact with the brand characters.
Other creators -
Honors & Awards
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Best Shopping Website
Internet Advertising Competition
http://www.iacaward.org/iac/winner.asp?eid=16309
http://www.thefryecompany.com/ -
Outstanding Creativity
Mobius Awards
http://www.thefryecompany.com/
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Best in Class Award - Retail
Interactive Media Awards 2015
http://www.thefryecompany.com/
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Best Game Website
Internet Advertising Competition
http://www.iacaward.org/iac/winner.asp?eid=9299
http://www.paddlepopadventure.com -
Bronze Lovie Award - Tablet/ Mobile game
Lovie Awards
Cornetto Devils & Angels global campaign - Tablet/mobile game
http://cornetto-devilsandangels.com/index.php
http://lovieawards.eu/winners/ -
Outstanding website
WebAward
http://www.paddlepop.com.au
http://www.webaward.org/winner.asp?eid=18358
Recommendations received
20 people have recommended Greg
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