Jasmine Gurley

I served as tradeshow media representation and PR+social media manager for covello at TechCrunch Disrupt NY 2016. covello client Harman Kardon launched the first hackable headphones and wanted to push and showcase this new technology. Originally, they wanted to do a bigger activation at Google I/O, but that didn’t pan out so the collaborative growth company for start-ups and tech companies, covello, suggested TechCrunch Disrupt in both NYC and San Francisco. The challenge was to showcase the… Show more

I served as tradeshow media representation and PR+social media manager for covello at TechCrunch Disrupt NY 2016. covello client Harman Kardon launched the first hackable headphones and wanted to push and showcase this new technology. Originally, they wanted to do a bigger activation at Google I/O, but that didn’t pan out so the collaborative growth company for start-ups and tech companies, covello, suggested TechCrunch Disrupt in both NYC and San Francisco. The challenge was to showcase the new JBL EVEREST™ ELITE headphones to the media and to get developers to build new use cases with the SDK. I
Show less

Historically Black Colleges and Universities (HBCUs) were founded for the purpose of giving African-Americans the opportunity to get a higher education. Today, there are 105 HBCUs in the United States and of that group, only TWO institutions have swimming teams. North Carolina A&T State University of Greensboro, NC is one of them.

Swimming is not the most common sport in the African-American community or the MEAC conference, which is exactly the reason our team MUST remain. We are… Show more

Historically Black Colleges and Universities (HBCUs) were founded for the purpose of giving African-Americans the opportunity to get a higher education. Today, there are 105 HBCUs in the United States and of that group, only TWO institutions have swimming teams. North Carolina A&T State University of Greensboro, NC is one of them.

Swimming is not the most common sport in the African-American community or the MEAC conference, which is exactly the reason our team MUST remain. We are representing our race, where we often go unseen. To add, there are thousands of young swimmers in this country who train all their lives to attain swimming scholarships in hopes of getting a collegiate education. The two HBCUs with teams have provided that opportunity when it otherwise would not have be an option.

The Lady Aggies are the last of a dying breed and we cannot let them go without a fight. Help us save our program and continue to provide higher education for future Lady Aggie swimmers! Show less

I had the honor of serving as Miss North Carolina A&T State University 2011-2012. This was my submission video for Ebony magazine's annual "Top 10 HBCU Queens". Through heavy campaigning and promotions via social media, I was interviewed and appeared in the September 2011 issue of Ebony magazine.

The "Living Your Art" Workshop with Hilda Willis was a three-month workshop and showcase event coordinated during my tenure as Miss North Carolina A&T State University. In collaboration with the Richard B. Harrison Players of the A&T Theatre department and the Faculty Lyceum Series committee, the “Living Your Art” workshop and showcase featured performing artists, ranging from vocalists, poets, actors, and dancers, who opened an on-campus concert for Grammy award-winning, R&B/Soul recording… Show more

The "Living Your Art" Workshop with Hilda Willis was a three-month workshop and showcase event coordinated during my tenure as Miss North Carolina A&T State University. In collaboration with the Richard B. Harrison Players of the A&T Theatre department and the Faculty Lyceum Series committee, the “Living Your Art” workshop and showcase featured performing artists, ranging from vocalists, poets, actors, and dancers, who opened an on-campus concert for Grammy award-winning, R&B/Soul recording artist India Arie. I developed a full strategic public relations campaign for this event, and managed a team of 10+ for optimal execution.

Over 100 students auditioned, but only 20 acts continued on to the first of three workshops that spanned over three months. During the LYA workshop, Hilda Willis provided performance critiques and gave informational tips for breaking into and thriving in the entertainment industry. Hilda is an A&T alumnae, the creator of the “Living Your Art” program, and the current creative director for India Arie. With a month between each workshop, the students were able to apply the advice provided by Hilda, and at the end of the following workshop, student acts were cut. At the end of the third workshop, we had the top five acts, which included a solo singer, an acapella group, actor, interpretive ballet dancer, and a poet.

Over 500 students and faculty attended the “Living Your Art” showcase and “Songversation” concert featuring India Arie. A&T students raved about how amazing their fellow students had performed, as well as India Arie's revealing and revolutionary concert. Many attendees requested more events such as the LYA Showcase and India concert.

The full public relations campaign document for the “Living Your Art” event is available upon request. Show less