“As a coach, Jesse brings a powerful combination of gentle touch, fierce advocacy, and insightful perspective. Working with Jesse helped me get clear and confident about how I wanted to move forward.”
About
By day I'm learning and applying the foundations of Frito Lay's Marketing Magic across…
Experience
Education
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University of California, Los Angeles
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Activities and Societies: Anderson Student Association (Student Government): VP of Equity, Diversity, and Inclusion The Alliance for LatinX Management at Anderson (ALMA): Co-President Women's Business Connection (WBC): Allyship Director Marketing Association (MA): Member Experience Director
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Licenses & Certifications
Volunteer Experience
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Founder & President
Sam Houston Tigers Alumni Association
- Present 7 years 9 months
Education
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Los Angeles | Compliance Secretary
Prospanica Los Angeles
- 1 year 5 months
Civil Rights and Social Action
Projects
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Treehouse Media Plan
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Develop an all inclusive media strategy campaign for Treehouse in Boulder, CO with a $45,000 budget. Campaign was produced throughout semester and pitched at the semester's closing. Campaign book entailed demographic and behavioral target research, media recommendations, and a media vision with additional campaign components. After our pitch Free FLOW was awarded Best Group Presentation.
Other creatorsSee project
Honors & Awards
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2021 Hispanic Scholarship Foundation Scholar
Hispanic Scholarship Fund
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2021 AdWeek Rising Mentee
Ad Week
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2021 LaGrant Scholar
The LaGrant Foundation
The LAGRANT Foundation is a nonprofit 501 (c)(3) organization whose mission is to increase the number of ethnic minorities in the fields of advertising, marketing and public relations by providing scholarships, career & professional development workshops, mentors and internships to African American/Black, Alaska Native/Native American, Asian American/ Pacific Islander and Hispanic/Latino undergraduate and graduate students.
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Elite 8 Brand Management Case Competition Finalist & Best Presenter Recognition
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For the past 19 years, Elite 8 case competition has hosted hundreds of students from the nation's top business schools - in 2020 UCLA Anderson's team was the runner up with their plan to advance a regional Boston Scientific sub-brand.
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Consortium for Graduate Study in Management Fellowship
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The Consortium awards merit-based, full-tuition fellowships to top MBA candidates who have a proven record of promoting inclusion in school, in their jobs or in their personal lives.
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MAIPer to Watch 2019
4A's Foundation
MAIPers to Watch are selected MAIP alumni who have made significant strides in their career, are recognized as high potentials within their agency and community, and have graduated from the program within the past 10 years. These MAIPers to Watch are the industry's next big thinkers and doers, so be sure to keep an eye out for them!
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AdColor Futures Class of 2018
AdColor
ADCOLOR FUTURES is a unique program that provides training, mentorship and empowerment for young professionals with the goal of supporting the talent of tomorrow, today. The program is part of the ADCOLOR Conference & Awards and builds on ADCOLOR’s motto: “Rise Up and Reach Back.”
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Order of Omega Scholarship
Iota Pi Order of Omega at The University of Texas
UT's Order of Omega chapter administered its 1st scholarship Spring 2014. Premises to receiving it were the Greek Honors organization principles; leadership, scholarship, service and friendship. I met these criteria by; taking multiple positions in my fraternity, implementing my fraternity's academic program, serving 100+ hours of community service in 10 months, and improving Greek connections through professional and cultural events.
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Budget King
Professor Lisa Dobias in Advertising Media 345J
In the Advertising sequence Media 345J course hosts a semester competition between media campaigns in order to create the best campaign which meets the client's objectives. My group's (Free FLOW) campaign pitch was awarded Best Group presentation and I was individually awarded Budget King. This award goes to the best individual student presenter for their presentation of a campaign aspect which is traditionally dull.
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Gilman Scholar
Benjamin A. Gilman International Scholarship
The Gilman Program offers grants to undergraduate students in order to pursue studies or internships abroad. The Gilman Program aims to support students who've been traditionally been underrepresented in education abroad; students in underrepresented fields with diverse ethnic backgrounds. This Congressional funded program is sponsored by the Bureau of Education in order to provide a professional network to students abroad and domestically.
Organizations
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Anderson Student Association (Student Government)
VP of Diversity Equity & Inclusion
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The Alliance for LatinX Management Anderson
President
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Women's Business Connection
Director of Allyship
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Latino Pan - Hellenic Council
Director of Finance
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Longhorn Service Council
Finance Director
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