Articles by Jenny
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Helping Chinese consumers cope with coronavirus through innovation
Helping Chinese consumers cope with coronavirus through innovation
By Jenny Matsui
Activity
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Introducing ConceptEvaluate AI - Kantar's newest AI-powered innovation testing solution designed to fast track your innovations to market. Reach out…
Introducing ConceptEvaluate AI - Kantar's newest AI-powered innovation testing solution designed to fast track your innovations to market. Reach out…
Liked by Jenny Matsui
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In this piece, Jenny Matsui and I delve into how you can leverage AI to supercharge your innovation process and why ConceptEvaluate AI can help you…
In this piece, Jenny Matsui and I delve into how you can leverage AI to supercharge your innovation process and why ConceptEvaluate AI can help you…
Liked by Jenny Matsui
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Introducing ConceptEvaluate AI 🚀 Discover our newest AI-powered innovation testing tool designed to give you accurate predictions that fast-track…
Introducing ConceptEvaluate AI 🚀 Discover our newest AI-powered innovation testing tool designed to give you accurate predictions that fast-track…
Liked by Jenny Matsui
Publications
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How to win by putting people at the centre of your innovation process
See publicationTo innovate effectively in a rapidly changing and increasingly challenging environment, you need deep insight about the people that might buy from you and how they perceive your brand.
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Inflation makes pricing even more important for new products
See publicationPricing can make or break a new product. Learn how early consumer feedback can help make sure your price is right.
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Chinese businesses grounded in technology
Shanghai Daily
See publicationTNS’ World of Convergence research has pinpointed the greatest strengths and weaknesses of Baidu, Alibaba and Tencent from the consumers’ point of view.
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Tuning the Innovation Radar
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See publicationThe six needs-based opportunities that represent the most promising sweet spots on the innovation radar that businesses in Asia Pacific should focus on in 2015.
Courses
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Product Management Foundations program at Reforge
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University of Georgia Market Research Certificate Program
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More activity by Jenny
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How can insights and innovation managers predict in-market success leveraging AI-powered insights? 📢 Join our webinar on 11 July introducing…
How can insights and innovation managers predict in-market success leveraging AI-powered insights? 📢 Join our webinar on 11 July introducing…
Liked by Jenny Matsui
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𝐓𝐡𝐞 𝐧𝐞𝐱𝐭 𝐁𝐈𝐆 𝐭𝐡𝐢𝐧𝐠 𝐢𝐧 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡! ℍ𝕠𝕨 𝕔𝕒𝕟 𝕪𝕠𝕦 𝕔𝕒𝕟 𝕦𝕤𝕖 #𝔸𝕀-𝕡𝕠𝕨𝕖𝕣𝕖𝕕 𝕚𝕟𝕤𝕚𝕘𝕙𝕥𝕤 𝕗𝕠𝕣…
𝐓𝐡𝐞 𝐧𝐞𝐱𝐭 𝐁𝐈𝐆 𝐭𝐡𝐢𝐧𝐠 𝐢𝐧 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡! ℍ𝕠𝕨 𝕔𝕒𝕟 𝕪𝕠𝕦 𝕔𝕒𝕟 𝕦𝕤𝕖 #𝔸𝕀-𝕡𝕠𝕨𝕖𝕣𝕖𝕕 𝕚𝕟𝕤𝕚𝕘𝕙𝕥𝕤 𝕗𝕠𝕣…
Liked by Jenny Matsui
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How can insights and innovation managers predict in-market success leveraging AI-powered insights? 📢 Join our webinar on 11 July introducing…
How can insights and innovation managers predict in-market success leveraging AI-powered insights? 📢 Join our webinar on 11 July introducing…
Liked by Jenny Matsui
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I am so proud that at Kantar we have the ability to use our amazing data points to be able to put together our Blueprint for Brand Growth. This is…
I am so proud that at Kantar we have the ability to use our amazing data points to be able to put together our Blueprint for Brand Growth. This is…
Liked by Jenny Matsui
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We are delighted that Elise Roche has been promoted to Managing Partner of our UK office. Since joining Day One Strategy as a Partner in 2020, Elise…
We are delighted that Elise Roche has been promoted to Managing Partner of our UK office. Since joining Day One Strategy as a Partner in 2020, Elise…
Liked by Jenny Matsui
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✨We won the Learning Impact Award for Kantar Marketplace Academy!✨ If this was the Oscars and I have 45 seconds for an acceptance speech, here's…
✨We won the Learning Impact Award for Kantar Marketplace Academy!✨ If this was the Oscars and I have 45 seconds for an acceptance speech, here's…
Liked by Jenny Matsui
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