John Militello

We used the Zoo Content Engine to show how we could pull all of their content together into a single global (yet locally relevant) destination where users could experience the entire world of Oreo Play in one place.

The alternate history of The Order blurs the line between fact and fiction, so to help gamers explore this world, we created a rich and immersive content experience, with the ZOO Content Engine at its core.

The site is a detective-style pinboard organized into clusters of related content and information. What is the Order? Who are the Half-Breeds? What was the REAL London like in 1886? Are Marquis de Lafayette and Nikola Tesla really in this game?

We worked with popular YouTubers… Show more

The alternate history of The Order blurs the line between fact and fiction, so to help gamers explore this world, we created a rich and immersive content experience, with the ZOO Content Engine at its core.

The site is a detective-style pinboard organized into clusters of related content and information. What is the Order? Who are the Half-Breeds? What was the REAL London like in 1886? Are Marquis de Lafayette and Nikola Tesla really in this game?

We worked with popular YouTubers for a series of custom videos to create more hype around the launch! Show less

Google’s Zeitgeist events are a series of intimate gatherings of top global thinkers and leaders. ZeitgeistMinds is a collection of inspiring videos from these events.

Dive in to explore the ideas that affect our social, economic, political and cultural surroundings. Hear perspectives from industry pioneers and statespeople, renowned writers and bloggers, scientists and artists, activists and musicians. Learn from progressive minds, and discuss topics that influence the world around… Show more

Google’s Zeitgeist events are a series of intimate gatherings of top global thinkers and leaders. ZeitgeistMinds is a collection of inspiring videos from these events.

Dive in to explore the ideas that affect our social, economic, political and cultural surroundings. Hear perspectives from industry pioneers and statespeople, renowned writers and bloggers, scientists and artists, activists and musicians. Learn from progressive minds, and discuss topics that influence the world around us.

Listen. Join in. Be part of the Zeitgeist. Show less

“My Business Story” was a program for small businesses to tell their stories through video, leading up to the second annual "Small Business Saturday," a day set aside to encourage communities to spend and support local businesses by shopping small.

Because Google research has shown that companies who use video could expect better customer engagement and retention, we launched this new video tool so that small business owners could create personalized, professional-quality videos about… Show more

“My Business Story” was a program for small businesses to tell their stories through video, leading up to the second annual "Small Business Saturday," a day set aside to encourage communities to spend and support local businesses by shopping small.

Because Google research has shown that companies who use video could expect better customer engagement and retention, we launched this new video tool so that small business owners could create personalized, professional-quality videos about their business.

Once small businesses had crafted their videos, they were invited to submit it to the contest for an opportunity to appear in the YouTube homepage ad on Friday, November 25th, which is typically viewed by an estimated 22 million people in the United States every day. At the contest's conclusion, thirty-six small businesses were featured in the ad and received an online ad campaign worth $5,000 from Google and American Express. Show less

“My Business Story” was a program for small businesses to tell their stories through video, leading up to the second annual "Small Business Saturday," a day set aside to encourage communities to spend and support local businesses by shopping small.

Because Google research has shown that companies who use video could expect better customer engagement and retention, we launched this new video tool so that small business owners could create personalized, professional-quality videos about… Show more

“My Business Story” was a program for small businesses to tell their stories through video, leading up to the second annual "Small Business Saturday," a day set aside to encourage communities to spend and support local businesses by shopping small.

Because Google research has shown that companies who use video could expect better customer engagement and retention, we launched this new video tool so that small business owners could create personalized, professional-quality videos about their business.

Once small businesses had crafted their videos, they were invited to submit it to the contest for an opportunity to appear in the YouTube homepage ad on Friday, November 25th, which is typically viewed by an estimated 22 million people in the United States every day. At the contest's conclusion, thirty-six small businesses were featured in the ad and received an online ad campaign worth $5,000 from Google and American Express. Show less