About
Over the last 15+ years, I've worked for 4 VC backed SaaS companies, consulted with more…
Articles by Jonathan
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How many leads do I need to meet my revenue goal?
How many leads do I need to meet my revenue goal?
By Jonathan Bland
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What is the difference between TAM, SAM, and SOM?
What is the difference between TAM, SAM, and SOM?
By Jonathan Bland
Contributions
Activity
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Your B2B playbook is BROKEN. 💔 You're running the same old campaigns. Sending the same boring emails. Using the same tired ad copy. And guess…
Your B2B playbook is BROKEN. 💔 You're running the same old campaigns. Sending the same boring emails. Using the same tired ad copy. And guess…
Liked by Jonathan Bland
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Have you tried coffee and beer mode? ☕ + 🍺 I saw David Perell mention this process on his blog—quite awhile ago. He said 👉 "Beer mode is a…
Have you tried coffee and beer mode? ☕ + 🍺 I saw David Perell mention this process on his blog—quite awhile ago. He said 👉 "Beer mode is a…
Liked by Jonathan Bland
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B2B Marketers: gated content is bad people who down download content shouldn't be sent to sales. Also: Oh look this person visited our site for…
B2B Marketers: gated content is bad people who down download content shouldn't be sent to sales. Also: Oh look this person visited our site for…
Liked by Jonathan Bland
Experience
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Education
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IE Business School
Activities and Societies: Officer Entrepreneurship Club, Career Representative
Ranked 12th Business School in the World
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Activities and Societies: James Madison Orientation and Ski Club
President's List
Projects
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Snapdata
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See projectManaging Director
Snapdata designs and develops a range of sensors and data analytics platforms for the Internet of Things.
Primarily responsible for European operations developing a go to market strategy and doing business development in the waste and recycling sector.
Confirmed 3 letter of intents with governments and corporate size clients to test our product.
Developed pricing matrixes for products and services, ROI for our clients, and detailed process for…Managing Director
Snapdata designs and develops a range of sensors and data analytics platforms for the Internet of Things.
Primarily responsible for European operations developing a go to market strategy and doing business development in the waste and recycling sector.
Confirmed 3 letter of intents with governments and corporate size clients to test our product.
Developed pricing matrixes for products and services, ROI for our clients, and detailed process for proof of concepts.
Managed Google AdWords campaigns and analyzed Google Analytics to improve our messaging and positioning.
Won four separate competitions for leading innovative technology and startup in Spain:
Venture Day Finalist, IE Business School
Investors Award, IE Business School
Google Exchange Program Finalist, NUMA
Top 3 Startups, Ogilvy
Honors & Awards
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Google Exchange Program Finalist - NUMA; Paris
NUMA
Snapdata, in the business of waste and recycling analytics, was selected to participate in NUMA's Smart City Program in Paris to connect with corporate leaders like Cisco, Suez, and City of Paris Government to discuss innovative solutions for cities. Out of 200 startups, we were one of 4 selected to participate.
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Ogilvy Competition, Top 3 Startups
Ogilvy
Ogilvy partnered with IE Business School to invite IE based startups to pitch their ideas to Ogilvy to compete in getting the chance to have Ogilvy support their branding & marketing needs as well as partnering with some of their clients to bring about new innovation.
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Investors' Award
IE Business School
Achieving outstanding performance during the IE Business School Startup Lab. Voted best Startup to invest in.
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IE Business School - Marketing Case Competition, Finalists
IE Business School
Small team of marketing professionals at IE Business School were tasked to develop a new marketing strategy for a SMB company called DriveGum. DriveGum distributes and manufactures CPG goods like gum, granola bars, and others in Europe. We:
• Repositioned the key value proposition.
• Created three new strategies to grow brand recognition and improve sales.
• Made improvements and updates to current marketing material.
Languages
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English
Native or bilingual proficiency
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Spanish
Professional working proficiency
Organizations
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James Madison University Austin Alumni Chapter
Co-President
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Recommendations received
1 person has recommended Jonathan
Join now to viewMore activity by Jonathan
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Bad landing pages will completely f*** up your Google Ads performance. 💩 It's the no.1 reason I see really high CPLs when we're auditing Google Ads…
Bad landing pages will completely f*** up your Google Ads performance. 💩 It's the no.1 reason I see really high CPLs when we're auditing Google Ads…
Liked by Jonathan Bland
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Yesterday, we had a stellar revenue day, closing multiple outdoor advertising deals for clients and prospects, at OneScreen.ai. The BEST part, was…
Yesterday, we had a stellar revenue day, closing multiple outdoor advertising deals for clients and prospects, at OneScreen.ai. The BEST part, was…
Liked by Jonathan Bland
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People file brands in their mental Rolodex under the problem they solve for. Notion - organized, digital receptacle Asana - task management Gong…
People file brands in their mental Rolodex under the problem they solve for. Notion - organized, digital receptacle Asana - task management Gong…
Liked by Jonathan Bland
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Every tactic in marketing has a role. Paid ads are no exception. Whether it’s within the entire marketing mix or specific channels like Paid Search…
Every tactic in marketing has a role. Paid ads are no exception. Whether it’s within the entire marketing mix or specific channels like Paid Search…
Liked by Jonathan Bland
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I love it when there is a basic version of a product that I can use for free without a time limit to upgrade, or weekly check-ins with a salesperson…
I love it when there is a basic version of a product that I can use for free without a time limit to upgrade, or weekly check-ins with a salesperson…
Liked by Jonathan Bland
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🚨 WARNING 🚨 Following this routine has the potential to take your LinkedIn-sourced pipeline into the millions per quarter. Use at your own risk.…
🚨 WARNING 🚨 Following this routine has the potential to take your LinkedIn-sourced pipeline into the millions per quarter. Use at your own risk.…
Liked by Jonathan Bland
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95% of people aren’t in the market for your product right now. By now this isn't the first time you have probably heard this stat. Yet too many…
95% of people aren’t in the market for your product right now. By now this isn't the first time you have probably heard this stat. Yet too many…
Liked by Jonathan Bland
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