Jonathan Levine

Systems and methods are disclosed for tracking user access to an advertisement and user transactions with an electronic commerce computer associated with the advertisement. In accordance with one aspect of the disclosed technology, a transaction tracking computer associates an identifier with each access (e.g., click) of an advertisement. Transactions that occur at the electronic commerce computer that are related to the advertisement will be reported to the transaction tracking server together… Show more

Systems and methods are disclosed for tracking user access to an advertisement and user transactions with an electronic commerce computer associated with the advertisement. In accordance with one aspect of the disclosed technology, a transaction tracking computer associates an identifier with each access (e.g., click) of an advertisement. Transactions that occur at the electronic commerce computer that are related to the advertisement will be reported to the transaction tracking server together with the identifier. In one embodiment, if the reported transaction is a duplicate of a previously reported transaction, then the reported transaction is determined to be invalid. In one embodiment, if the reported transaction occurs more than a predetermined amount of time after the time the identifier was initially generated, then the reported transaction will also be determined to be invalid. Show less

A method, apparatus, and article of manufacture which provides for finding database management information on a computer in a simple, user-friendly way to minimize errors and maximize database usership. The invention displays a window containing a card metaphor in a graphical user interface on a computer display. The window allows the user to enter a find type and a find condition selected from a displayed menu. The window also displays a natural language description of the current status of… Show more

A method, apparatus, and article of manufacture which provides for finding database management information on a computer in a simple, user-friendly way to minimize errors and maximize database usership. The invention displays a window containing a card metaphor in a graphical user interface on a computer display. The window allows the user to enter a find type and a find condition selected from a displayed menu. The window also displays a natural language description of the current status of the find request, allowing the user to see, in real time, the scope of the request and the databases affected. Show less

A method, apparatus, and article of manufacture which provides for finding database management information on a computer in a simple, user-friendly way to minimize errors and maximize database usership. The invention displays a window containing a card metaphor in a graphical user interface on a computer display. The window allows the user to enter a find type and a find condition selected from a displayed menu. The window also displays a natural language description of the current status of… Show more

A method, apparatus, and article of manufacture which provides for finding database management information on a computer in a simple, user-friendly way to minimize errors and maximize database usership. The invention displays a window containing a card metaphor in a graphical user interface on a computer display. The window allows the user to enter a find type and a find condition selected from a displayed menu. The window also displays a natural language description of the current status of the find request, allowing the user to see, in real time, the scope of the request and the databases affected. Show less

The disclosed technology provides systems, architectures, and methods for providing to a Web page electronic advertisements related to the content of the Web page. In one aspect, the disclosed technology manages and serves electronic advertisements for affiliated Web page publishers and advertisers. A computer-implemented method in accordance with the disclosed technology receives a request for an electronic advertisement for a Web page, wherein the Web page is associated with a Web page… Show more

The disclosed technology provides systems, architectures, and methods for providing to a Web page electronic advertisements related to the content of the Web page. In one aspect, the disclosed technology manages and serves electronic advertisements for affiliated Web page publishers and advertisers. A computer-implemented method in accordance with the disclosed technology receives a request for an electronic advertisement for a Web page, wherein the Web page is associated with a Web page publisher, accesses one or more keywords appearing in the Web page, identifies one or more relevant electronic advertisements related to the keyword(s), wherein the relevant electronic advertisement(s) are associated with an advertiser affiliated with the Web page publisher, and communicates one or more the relevant electronic advertisements to the Web page for display. The disclosed technology also includes a computer executing software, wherein the executed software causes the computer to perform the steps above. Show less