“Kristina is a well known and highly respected leader within the media industry. She applies a creative and analytical lens to her work - and moves effortlessly across that spectrum Kristina was my agency partner, leading our activation team, and later partnered with me as a sales lead on my brands/business. In both capacities, she brought creative solutions and positive energy to our work. As my agency partner, Kristina helped me to completely transform how we went to market and improve the effectiveness of our spend. To this day, it is some of the work that I am most proud of. When I have a business challenge, Kristina is one that I want at my table. ”
About
Give me a dot and I’ll connect it.
Across my career, I’ve worked to gain broad and…
Activity
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It is coming soon! Woo hoo! Please join us TEDxDetroit in 2 weeks for an incredible array of speakers and artists. www.tedxdetroit.com If you want…
It is coming soon! Woo hoo! Please join us TEDxDetroit in 2 weeks for an incredible array of speakers and artists. www.tedxdetroit.com If you want…
Liked by Kristina Lutz
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one of my fave parts of the job is interacting with our awesome franchisee partners. had the pleasure of chatting with a lot of them at our Buffalo…
one of my fave parts of the job is interacting with our awesome franchisee partners. had the pleasure of chatting with a lot of them at our Buffalo…
Liked by Kristina Lutz
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Remote Brand Marketing #jobopportunity at DSW!
Remote Brand Marketing #jobopportunity at DSW!
Liked by Kristina Lutz
Experience
Education
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The University of Iowa Tippie College of Business
Activities and Societies: Honors Program, Delta Gamma Sorority, USAF ROTC Scholarship
Licenses & Certifications
Volunteer Experience
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Guest Lecturer and Advisor to Communications/Media Planning class
Loyola University Chicago
- 2 years 3 months
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Volunteer - Swing for the Kids
OFF THE STREET CLUB
- 1 year
Children
Managed auction prizing - both securing and packaging with the club, helping raise significant funds for kids on the west side of Chicago.
Honors & Awards
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Silver Winner for Best Media Owner Sales Team Initiative
Festival of Media
For Bank of America World AIDS Day partnership
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Grand Effie Finalist and Gold Effie Winner (Single Media Company Activation)
Effie Worldwide
For Bank of America/History Channel “America The Story of Us” multi-media partnership
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Festival of Media shortlist (Media Effectiveness Award: Engagement)
Festival of Media
For Bank of America/History Channel “America The Story of Us” partnership
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SMG ONE Award USA Winner (Business Effectiveness)
Starcom Mediavest Group
For Bank of America/History Channel “America The Story of Us” partnership
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Media Plan of the Year Finalist ($25MM+, branded content)
Mediaweek
For Bank of America/Time Warner “Money and Main Street” partnership
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SMG ONE Awards Global Commendation (Content Integration)
Starcom Mediavest Group
For Bank of America/Time Warner “Money and Main Street” partnership
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Bronze REGGIE (National Consumer category)
PMA
For GMC/Ellen Show “Whutt the February” promotion
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Cannes Media Lions Finalist (Use of Mixed Media)
Cannes
For Cadillac/CBS “The Cadillac of Premieres” effort
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EMMA Award (Broadcast TV)
Promo Magazine
For Oldsmobile/Saturday Night Live 25th Anniversary promotion
Recommendations received
8 people have recommended Kristina
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After a 6 month consultancy with Stadium, I'm thrilled to announce I'm joining Good Karma Brands. I'll be working on the ESPN Radio Network & Podcast…
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Bullshit Detector When was the last time you saw a BREAKING NEWS graphic on TV that was followed by ACTUAL breaking news? When the Media industrial…
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There is nothing better than the first crisp morning of September. I'm parked at an outdoor table at my fav neighborhood cafe with a front row seat…
There is nothing better than the first crisp morning of September. I'm parked at an outdoor table at my fav neighborhood cafe with a front row seat…
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Dad of 4 here bringing up Gen Zers. We are better because this generation is entering the workplace...hard stop. They understand culture, technology,…
Dad of 4 here bringing up Gen Zers. We are better because this generation is entering the workplace...hard stop. They understand culture, technology,…
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