“I had the pleasure of working closely with Kristin on the marketing team at OptimizeRx, where we utilized HubSpot as our CRM. I collaborated with Kristin on many digital marketing projects and learned from Kristin's expertise in marketing digital tools, website management, marketing automation, and lifecycle marketing. Her innovative approach and entrepreneurial spirit led to successful outcomes on various projects. She would be an outstanding addition to any team!”
About
With over 15 years of experience in digital marketing and marketing ops, I am a mindful…
Activity
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👀 Cool HubSpot Beta! Bye-bye Prospecting Workspace; hello Sales Workspace A saleserson's home base for: 👉 Tasks 👉 HubSpot's AI Recommended…
👀 Cool HubSpot Beta! Bye-bye Prospecting Workspace; hello Sales Workspace A saleserson's home base for: 👉 Tasks 👉 HubSpot's AI Recommended…
Liked by Kristin Eastman, M.S.
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As the CEO of Demandbase, I’ve had an inside look at the ABM strategies of 1000’s of the best companies in B2B tech. Here are the 5 biggest…
As the CEO of Demandbase, I’ve had an inside look at the ABM strategies of 1000’s of the best companies in B2B tech. Here are the 5 biggest…
Liked by Kristin Eastman, M.S.
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[Mktg Pro] Lead scoring now gives performance metrics -- and, if you have Marketing Hub Enterprise, AI can build contact fit scores for you based on…
[Mktg Pro] Lead scoring now gives performance metrics -- and, if you have Marketing Hub Enterprise, AI can build contact fit scores for you based on…
Liked by Kristin Eastman, M.S.
Experience
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Education
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Activities and Societies: Interlocken Leadership Camp Attended 2003 Leadership Team 2004
Licenses & Certifications
Volunteer Experience
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Volunteer
Nashville Public Library
- Present 8 years 6 months
Children
Volunteered to supervise and set up the Diversity in Action Day at the Southeast Library. Interacted with many of the children there to celebrate. Helped supervise the face painting and gaming rooms.
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Foster Parent
Big Fluffy Dog Rescue
- Present 6 years 5 months
Animal Welfare
I occasionally foster dogs for the rescue. I also occasionally help them with their social media and marketing. I volunteer for their sponsored events around Nashville.
Publications
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How eCommerce Improves Your Book Marketing Plan, Part 2
Aerio Blog
See publicationI discuss how using analytics from your cart and checkout can help improve your book marketing campaigns.
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How eCommerce Improves Your Book Marketing Plan, Part 1
Aerio Blog
See publicationI break down the higher level book page analytics and teach how they can help a book marketing campaign.
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3 Steps to a Successful eCommerce Website
Aer.io Blog
See publicationThe three building blocks to eCommerce success will come as no surprise for anyone that has designed, developed, or even shopped on an eCommerce site.
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Social Media: 4 Steps to Sell Books
Aer.io Blog
See publicationIf you’re an author, bookseller, or even a publisher, you’ve probably considered making social media part of your selling and marketing strategy.
Courses
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advertising management
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brand management
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consumer behavior
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digital commerce & ebusiness
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market research
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marketing strategies
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organizational leadership
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product management
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project management
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quantitative statistics
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Projects
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Blog Strategy
Led team of contributors to build a content strategy for the blog. Worked with team members to determine posting schedule, content matrix, process for submission, SEO optimization, proofreading and publishing.
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Honors & Awards
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Stretch, Think, Win
Ingram Content Group
Vision to help the company grow.
Languages
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English
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Recommendations received
16 people have recommended Kristin
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To all my Hubspot user friends! I know I’ve built many lists, workflows and reports using these fields. Make sure you audit, create a plan and…
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I started my real estate career over 4 years ago when I moved back home to Michigan. Living in the Metro Detroit area has reminded me of how…
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I am running the Chicago Marathon as a charity runner for the Home Base Program. This program helped me “come home” from Afghanistan. Donations and…
I am running the Chicago Marathon as a charity runner for the Home Base Program. This program helped me “come home” from Afghanistan. Donations and…
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How do yall feel about being ghosted in the middle of the hiring process? I’m not saying one HR interview but a few with different hiring managers…
How do yall feel about being ghosted in the middle of the hiring process? I’m not saying one HR interview but a few with different hiring managers…
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Okay, hear me out: Imagine a CRM that fits your real estate business like a glove. That’s what you can build in #HubSpot when you start by…
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