Lauren Lee-Tran

• Nominated out of 3,200+ students to serve as a student advocate on an advisory council composed of industry professionals, faculty members, and student representatives to drive diversity, equity, and inclusion initiatives for the Orfalea College of Business

Multiple Roles: Associate Consultant, VP of Development, Advisor

Mission: Serve as a catalyst for student growth and cultivate a culture of excellence while making the greatest possible impact for clients

• Providing clients with insightful research and strategic recommendations during a 10 week engagement with a team of 5-10 consultants
• Researching competitive positioning as well as potential strategies and risks for a multitude of industries ranging from enterprise… Show more

Multiple Roles: Associate Consultant, VP of Development, Advisor

Mission: Serve as a catalyst for student growth and cultivate a culture of excellence while making the greatest possible impact for clients

• Providing clients with insightful research and strategic recommendations during a 10 week engagement with a team of 5-10 consultants
• Researching competitive positioning as well as potential strategies and risks for a multitude of industries ranging from enterprise software, consumer products, professional services, and media
• Creating and delivering simplified presentations to provide actionable solutions for businesses
• Building a standardized 3 month onboarding and training program to increase technical and professional competencies and improve time to productivity
• Maximizing team knowledge and productivity by effectively training, monitoring, and directing employees in application of consulting best practices for a team of 15 consultants
• Creating team strategies and establishing tactical goals for various clients teams, consistently exceeding client expectations and objectives

Projects & Engagements
• Completed a supermarket company Deloitte Case Study and composed a comprehensive strategy aimed to increase growth and profitability, enhance the customer experience, and revitalize the organization as whole
• Gathered market sizing research for a startup focused on clean energy and provided data insights, preliminary market research, and recommendations on target markets and B2B partnership opportunities to inform the overall go-to-market strategy
• Composed a search engine optimization strategy and Google Shopping Ads campaign for a lifestyle stationary company consisting of a keywords and backlinking implementation strategy, SEO competitor analysis, keyword database, and website mockup to drive website traffic Show less

Mission: Directly impact all who engage with the Orfalea College of Business and help shape the future of the college

• Selected out of 100+ applicants to be a part of a passionate, highly-motivated community of students that represent and advocate for the Orfalea College of Business
• Promoting the college to potential students, supporters, employers, and industry executives through a multitude of mediums (e.g large-scale speaking engagements, networking events, campus tours)
•… Show more

Mission: Directly impact all who engage with the Orfalea College of Business and help shape the future of the college

• Selected out of 100+ applicants to be a part of a passionate, highly-motivated community of students that represent and advocate for the Orfalea College of Business
• Promoting the college to potential students, supporters, employers, and industry executives through a multitude of mediums (e.g large-scale speaking engagements, networking events, campus tours)
• Leading by example and promoting values of inclusivity and vulnerability to provide a unique glimpse into a genuine Orfalea College of Business experience that is relatable to a diverse group of visitors
• Engaging with alumni, industry professionals, and executives through one-on-one interviews and small group roundtables to gather insightful career advice for 3,000+ college of business students

Interview with Chief People Officer at Delta Airlines: https://www.youtube.com/watch?v=gRR1DccBQIA&feature=youtu.be

Interview with Director of Talent Acquisition: https://www.cob.calpoly.edu/newsevents/orfalea-chats-emitte-scruggs/ Show less

Mission: Inspire women with the ideals of perseverance and passion

• Created digital marketing collateral and assets for annual women in leadership conference
• Developed branding for overall conference and strategies for social media campaigns
• Increased interest engagement by over 400 from previous year (from 508 to 944)
• Diversified target audience and increased diversity of attendance to include more allies
• Acted as a representative for campus marketing events and… Show more

Mission: Inspire women with the ideals of perseverance and passion

• Created digital marketing collateral and assets for annual women in leadership conference
• Developed branding for overall conference and strategies for social media campaigns
• Increased interest engagement by over 400 from previous year (from 508 to 944)
• Diversified target audience and increased diversity of attendance to include more allies
• Acted as a representative for campus marketing events and external organization presentations Show less

Mission: Foster a more positive, kind environment for children

• Founded a youth empowerment and kindness promoting program for elementary school students
• Organized unique and engaging bi-weekly activities for 20-200 elementary students
• Bridged communication between 10 officers, 30 members, and elementary school administration

Mission: Lead the youth in strengthening leadership skills, cultivating a passion for service, and reaching greater heights as change makers

• Empowered 20+ officers and 300+ members in leadership development
• Oversaw the hiring process of 18 positions
• Organized social media marketing, event planning, and campus outreach
• Created proposals in line with budget, goals, and timeframes to raise over 4000+ service hours and $6000+ funds for nonprofit organizations
• Fostered… Show more

Mission: Lead the youth in strengthening leadership skills, cultivating a passion for service, and reaching greater heights as change makers

• Empowered 20+ officers and 300+ members in leadership development
• Oversaw the hiring process of 18 positions
• Organized social media marketing, event planning, and campus outreach
• Created proposals in line with budget, goals, and timeframes to raise over 4000+ service hours and $6000+ funds for nonprofit organizations
• Fostered healthy communication between officers and moderated team conflicts
• Acted as team lead for a charity dinner event with over 300 attendees and over $3000 in profit
• Created and organized hands on service and leadership activities for 20-50 students (Organized 50+ events in one year, Served 250 hours in 1 year)
• Served as a bridge between the middle school, high school, and adult branches of Rotary

MORE INFO: https://www.interact5170.org/ Show less