“I had the pleasure of working with Lou while he was at BofA and I was at NBCUniversal. Lou was a great client... he understood the value of partnerships. He guided us to deliver campaigns that worked for his business and brand enabling our teams to deliver work that drove results.”
About
Follow: @LouPas
Extremely creative, fearlessly innovative marketing…
Activity
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News is vital to assessing the world around you - it deciphers and distribute valuable information so that we can make more informed decisions.…
News is vital to assessing the world around you - it deciphers and distribute valuable information so that we can make more informed decisions.…
Liked by Lou Paskalis
Experience
Education
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University of Notre Dame - Mendoza College of Business
Activities and Societies: Sailing Team, Debate Team, Forensic Pathology Club
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Activities and Societies: Hazing, hoaxes and hijinx
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Activities and Societies: Paranormal and transandental meditation,
Honors & Awards
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Cannes Media Lion - Integrated Campaign - Bronze
International Festival of Creativity: Top Right Group
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American Express Chairman's Award for Innovation
American Express
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Five Effie Awards in three years
Effie Worldwide, Inc
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2009 Gold IAB Mixx Award
IAB
Award for creation and success of proprietary syndicated digital media content player
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2008 Gold IAB Mixx Award
IAB
2008 American Express OPEN Brand Campaign
Organizations
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National Advertising Review Board
Peer Review Board Member
- PresentThe NARB is the appellate unit of the industry’s self-regulatory system. NARB decisions provide informative guidance to advertisers and help assure that advertising claims are truthful and accurate.
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Mobile Marketing Association (MMA)
Chairman, North American Board
- Present -
Media Ratings Council (MRC)
Board Member
- Present -
Effie Worldwide Inc.
Global Effie Judge
- Present -
Mobile Marketing Association (MMA)
Board Member North America
- Present -
Interactive Advertising Bureau (IAB)
MIXX Award Judge
- Present
Recommendations received
24 people have recommended Lou
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The passing of Len Riggio is a sad day for American retailing. I joined Barnes & Noble, Inc. in 1991 when there were 3 stores and was privileged to…
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Podcast recommendation! Vidmob’s CEO Alex Collmer joins Advertising Week's Global Chairman Matt Scheckner on the Great Minds podcast to chat about…
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Outstanding perspective on #dataprivacy and specifically the future of news as we know it. Everyone knows the rise of the internet was a once in a…
Outstanding perspective on #dataprivacy and specifically the future of news as we know it. Everyone knows the rise of the internet was a once in a…
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Continued traction in Commerce/Retail Media for our clients @Yahoo Advertising: https://lnkd.in/dMVs_bec
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I'm thrilled to share that I'll be speaking on a panel at NYC TV Week on September 9. Session Title: How Local Advertisers Can Go…
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