About
Called a “web marketing guru” by the New York Times, the Story of how Marcus Sheridan was…
Articles by Marcus
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The Two Best New Tools I've Seen for Website Lead Generation in a Long Time
The Two Best New Tools I've Seen for Website Lead Generation in a Long Time
By Marcus Sheridan
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7 Reasons You Shouldn’t Just “Quit” Producing Educational Content on Your Website (Despite the Slow Death of SEO)
7 Reasons You Shouldn’t Just “Quit” Producing Educational Content on Your Website (Despite the Slow Death of SEO)
By Marcus Sheridan
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4 Lessons from Delta’s Epic CrowdStrike Failure
4 Lessons from Delta’s Epic CrowdStrike Failure
By Marcus Sheridan
Contributions
Experience
Education
Publications
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They Ask You Answer (Revised)
Wiley
Landmark sales and marketing book that gives an incredibly powerful and simple framework for becoming the most trusted voice in the world online.
Has been rated the #1 Digital Marketing Book of All Time by Book Authority
Named by Forbes as "10 Books Every CMO Should Read" -
They Ask, You Answer
Wiley
Rated #1 Marketing Book to Read in 2017 by Mashable and listed as one of "11 Marketing Books Every CMO Should Read" by Forbes, "They Ask You Answer" is a straightforward guide to fixing your current marketing strategy. Quality content is the key to success! This book shows you how to structure an effective content strategy using the same proven principles that have revolutionized marketing for all types of businesses, across industries.
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Blogging For Business
BarCharts
A succinct and to-the-point reference book, jam-packed with content marketing and blogging strategies for business and brands alike.
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Youtility (foreword )
Written by Jay Baer
Marcus wrote the foreword to Jay Baer's "Youtility." Baer's book focuses on the difference between helping and selling. The difference "is just two letters, but those two letters make all the difference." Youtility offers a new business approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.
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Inbound and Content Marketing Made Easy
If you really want to understand how to apply social media and blogging to your business to produce results, by someone that has actually lived it personally, this eBook is for you!
Honors & Awards
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#1 Marketing Book to Read in 2017
Mashable
"Marcus Sheridan is a legend in the digital marketing world after he used content marketing to lift his failing pool company from the brink of bankruptcy to become one of the largest in the country. Sheridan’s strategy is based on two fundamental assumptions: your customers are smart readers who want you to educate them and your best resource for doing so (the internet) is free. "They Ask You Answer" shows you how to become the authority they’re looking for and gain their trust..."
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Vistage Speaker Members Choice Award
Vistage International
Vistage is a world-wide organization for company CEOs and leadership teams. The organization has hundreds of world-class speakers it uses monthly for these meetings. As one of those speakers, I scored in the top 1% of all presenters in 2014, and was named "Members Choice Speaker of the Year"
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Content Marketing World #1 Speaker 2012
Content Marketing World
Touted to be the largest marketing event in the world, Content Marketing World is hosted by the Content Marketing Institute. CMI is the leading global content marketing education and training organization. CMI teaches enterprise brands how to attract and retain customers through compelling, multi-channel storytelling.
Languages
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Spanish
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Spanish
Professional working proficiency
Organizations
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National Speakers Association
Member
- Present
Recommendations received
14 people have recommended Marcus
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