Mark Sperling

Mark Sperling

Orange County, California, United States
59K followers 500+ connections

About

"Eventually everything connects - people, ideas, objects. The quality of the connections…

Experience

  • Group Y Graphic

    Group Y

    Laguna Beach, California, United States

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    Greater Los Angeles Area

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    Los Angeles, California, United States

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Volunteer Experience

Projects

  • Two Farmtables And A Microphone

    - Present

    Two Farmtables And A Microphone invites our guests to feed all five senses while creating food for thought. As our guest, you’ll take part in incredible, transparently-sourced, farm-to-table meals accompanied by a diverse array of exciting guest speakers from the frontiers of entertainment, technology, and culture. It’s an evening that will stimulate both your palate and mind, leaving you with a full belly and a renewed hunger for the possibilities that surround us. 2FTAM Dinners occur…

    Two Farmtables And A Microphone invites our guests to feed all five senses while creating food for thought. As our guest, you’ll take part in incredible, transparently-sourced, farm-to-table meals accompanied by a diverse array of exciting guest speakers from the frontiers of entertainment, technology, and culture. It’s an evening that will stimulate both your palate and mind, leaving you with a full belly and a renewed hunger for the possibilities that surround us. 2FTAM Dinners occur nationwide.

    See project
  • ComplexCon

    ComplexCon is curated festival created to bring together pop culture, art, music, food, style, sports, and more, curated by Marc Ecko, Pharrell & Tadashi Murakami.

    • Operations & Talent Producer of ComplexCon, ComplexCon[versations] & Complex Current panel discussions (2016, 2017, 2018, 2019, 2021, 2022)

    See project
  • GLG (Gerson Lehrman Group)

    - Present

    Council Member

    See project
  • Something In The Water Music Festival

    Talent Producer - "More Than The Music" Panels

    An inaugural music festival and cultural experience in Virginia Beach. curated by Pharrell Williams.

    Speakers included Van Jones, Deepak Chopra, Marc Ecko, Mimi Vales, Dr. Geofery Canada, Sylvia Rhone, Thando Dlomo, Timaland, Pharrell and those from VA Beach community.

    See project
  • Hall Of Flowers

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    Hall of Flowers is a licensed, industry-only, highly curated B2B trade show specifically designed to facilitate the trade of premium licensed cannabis products. The show is the first of its kind to deliver an experience that elevates the cannabis industry to a new level of cultural significance.

    • Speaker Series Producer (2018, 2019)

    See project
  • Adidas #TLKS

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    An Open Source Talk Series discussing partnerships and collaborations have pioneered a change in the way brands and consumers interact with one another. Past speakers include Pharrell, Karlie Kloss, Alexander Wang, Damien Lillard and Adidas designers.

  • AGENDA Emerge

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    A creative and brand building conference where industry insights and business intricacies are shared. Past speakers include Shepard Fairey, Marc Ecko, Nike's Tinker Hatfield, Bob Hurley, Bobby Hundreds, Nas and more. Emerge is also an online destination curating an inside look at the brands and people shaping todays industry through captivating video stories.

    Other creators
    See project
  • Nitro Circus

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    Managed global partnerships alongside Nitro's Head of Business Development & Global Partnerships on strategically leading the revenue generation of the business by identifying brand partnership, sponsorship, licensing, broadcast, digital, emerging media, merchandise and global tour opportunities. Identifying and managing with our Commercial team, partnerships with Sony, NBC, Toyota, Red Bull, Nexen Tires, Snapchat and in discussions with over 850 leading global brands.

  • Red Bull New Year. No Limits

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    Levi LaVallee and Robbie Maddison soar over 300 feet of water, as both establish new world records for distance jumping on a snowmobile and motorcycle, respectively, at Red Bull: New Year. The event was witnessed by 200,000 spectators and Broadcast live on ESPN to over 4M+ TV Viewers and 15M Viewers Online

    • Secured Event Partners; Mystik, Buffalo Wild Wings and Circle K for on-site presence, national promotions and marketing

    See project
  • The Red Bulletin Magazine

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    The Red Bulletin magazine is a 100-page 4M circulation global sports and culture lifestyle monthly magazine and tablet app aimed at 21-34-year-old active males (1.3M monthly circulation in USA).

    • Secured initial launch advertisers for the magazine (US Edition) - Dyson, Kru82, Nike, Vizio, Zappos, Converse, EA Sports, Cannondale, Skullcandy.

    See project
  • ASC Action Sports + Culture Conference

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    This unique event brings together industry leaders and attendees to explore multiple aspects of youth, sports, and lifestyle branding and marketing with engaging keynote presenters and exclusive content.

    5 sold-out Conferences (2009, 2010, 2013, 2020) have included professional athletes and executives from key brands like YouTube, ESPN, NBC, Target, Burton, Oakley, UFC, Sol Republic, X Games, Disney, Vans, Fox, Red Bull, Monster Energy, Backcountry.com, Wasserman Media Group, Transworld…

    This unique event brings together industry leaders and attendees to explore multiple aspects of youth, sports, and lifestyle branding and marketing with engaging keynote presenters and exclusive content.

    5 sold-out Conferences (2009, 2010, 2013, 2020) have included professional athletes and executives from key brands like YouTube, ESPN, NBC, Target, Burton, Oakley, UFC, Sol Republic, X Games, Disney, Vans, Fox, Red Bull, Monster Energy, Backcountry.com, Wasserman Media Group, Transworld Media and more.

    See project
  • Authenticity Is Everything

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    More than just a buzzword, Authenticity is the North Star in a landscape driven by commitment, progression and constant reinvention. From the clothes on our backs, to the content on our screens, to the terrain we ride and the heroes we embrace…originality and true passion transcends it all.

    Group Y launched an online series & platform with insights & viewpoints from Industry leading executives, athletes and thought leaders.

    See project
  • Red Bull & EA Sports Partnership

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    Negotiated and managed exclusive energy-drink partnership with the leading game publisher EA SPORTS. First project was for their leading snowboarding franchise title, "SSX." We tied in RBMH's "Art Of Flight" film and sponsored snowboarder Travis Rice with film tour sponsorship & onsite presence, exclusive online content, in-game branded integration and instore promotions & POS.

    See project
  • Red Bull Mobile C-Store Program

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    Designed and Created Pop-up C-Store Retail Program, with Trade Marketing, to be used for Key Accounts at select Red Bull Events

    See project
  • Red Bull Music Festival

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    Secured $1.3M in cash sponsorship for the inaugural Red Bull Music Festival. Worked with festival organizers -- Goldenvoice / AEG and Red Bull Music Academy in assisting on overall festival plans and additional resources

  • Red Bull Racing F1

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    Formalized a working relationship with Red Bull's F1 partners Infiniti, Alpinestars, Casio & Pirelli in US on year-round activations promoting the team and F1 Austin 2012 race. Creating interactive activations with show car at select key events, dealers and on-site.

    See project
  • Red Bull Sampling

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    Partnered with 24 Hour Fitness, Zappos and Journey’s in sampling their in-store and online customers with a can of Red Bull in their time of need. Over 150,000 customers of Zappos received a Red Bull in their online purchase box. Journey’s sampled 200,000+ cans to their in-store customers on Black Friday (Nov).

    See project
  • Red Bull Signature Series

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    The Red Bulll Signature Series unleashes 35 hours programming of the most progressive and innovative action sports competitions around the globe on NBC and NBC Sports.

    • Involved in creation and formation of this TV series with Red Bull Media House, NBC and Alli Sports.

    See project
  • Red Bull Stash

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    Red Bull Stash placed a total of 27,000 4-packs at more than 600 campuses across the U.S. Each stash includes a unique “stash code” which, when entered into the Red Bull Stash site, qualified the finder for an early shot at the glorious Final Stash. Secured partners (Vizio & PopChips) to help with outreach and awareness of Stash, and supply prizes for winners. Partners were integrated into online & in-field play.

    See project
  • The Art Of Flight Movie

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    Two years in the making, "The Art of FLIGHT" movie gives iconic snowboarder Travis Rice and friends the opportunity to redefine what is possible in the mountains. The highest selling Action Sports film of all time and #1 on iTunes when launched.

    • Worked with Red Bull Media House on securing distribution partners through Big Box chains and alternative routes. Worked with EA Sports to cross promote the film through on-site, online, in-game integration (SSX) and instore promotions

    See project

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