Mary Beth Levin
Washington, District of Columbia, United States
1K followers
500+ connections
Articles by Mary Beth
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Wanna get middle-schoolers excited about the Sustainable Development Goals (SDG), aka The Global Goals?
Wanna get middle-schoolers excited about the Sustainable Development Goals (SDG), aka The Global Goals?
By Mary Beth Levin
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TBT: At the Children's Memorial at the Hiroshima Peace Park
TBT: At the Children's Memorial at the Hiroshima Peace Park
By Mary Beth Levin
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Why this student supports the Stop AIDS in Prison Act
Why this student supports the Stop AIDS in Prison Act
By Mary Beth Levin
Activity
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Want to know who’s going to be imparting their social listening wisdom at this year’s Observe Summit? Well, this awesome lot are going to be diving…
Want to know who’s going to be imparting their social listening wisdom at this year’s Observe Summit? Well, this awesome lot are going to be diving…
Liked by Mary Beth Levin
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The strength of the Postal Service lies in its amazing diversity. Historically underrepresented racial groups account for 53 percent of the…
The strength of the Postal Service lies in its amazing diversity. Historically underrepresented racial groups account for 53 percent of the…
Liked by Mary Beth Levin
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Happy International Dog Day from Adzuki! (You can't tell from this photo, but she has a bean-shaped spot on her adorable face.)
Happy International Dog Day from Adzuki! (You can't tell from this photo, but she has a bean-shaped spot on her adorable face.)
Shared by Mary Beth Levin
Licenses & Certifications
Volunteer Experience
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Advisor
Global Health Corps
- 5 years
Health
- Advise fellows on technical, management, implementation or program challenges faced during the fellowship year.
- Provide guidance on the challenges of working in a new organization and environment.
- Provide input and assistance on fellows' academic and career decisions during the fellowship and afterwards.
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Reviewer 2015 National HIV Prevention Conference
Centers for Disease Control and Prevention
- 4 months
Health
Reviewer of: abstracts in both the research and program tracks, scholarship applications, and late-breaker abstracts.
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Reviewer 2019 National HIV Prevention Conference
Centers for Disease Control and Prevention
- 6 months
Health
Reviewer of scientific abstracts and scholarship applications for the National HIV Prevention Conference sponsored by the CDC.
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Mentor in the The Science Network Mentor Program
Union of Concerned Scientists
- 1 year 1 month
Health
The Mentor Program connects early career scientists with mentors experienced in science advocacy. We work together to create a project designed to strengthen the role of science in decision-making.
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Mentor
University of California Washington Program
- Present 5 years 5 months
Education
The UCDC Mentorship Program facilitates networking and mentoring of UCDC students, using our alumni contacts and resources in the Washington, DC Area.
Mentors are UC alums established in their professions who live and work in DC. Student/mentor matches are based on academic, professional, and extracurricular interests. Mentors are instrumental in coaching students on life in Washington and providing their insight, advice, access, and network for students' professional development.
Publications
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Planning and Implementing HIV Testing and Linkage Programs in Non-Clinical Settings: A Guide for Program Managers
The Centers of Disease Control and Prevention
Consulted on overall content. Provided textbox on use and misuse of incentives.
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Media Resources on HIV/AIDS and Africa
The World Bank
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Addressing Inequity in Access to Health Care in Urban China: A Review of Health Insurance Reform Over the Past Two Decades
The World Bank
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I Care, Do You? Youth and AIDS in the 21st Century, World AIDS Day 2001 Resource Booklet
American Association for World Health
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Best Practice Collection: Summary Booklet of Best Practices, Issue 2
UNAIDS
Contributed mini-case study.
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Dialogue on HIV/AIDS: Policy Dilemmas Facing Governments
Health Canada
Edited.
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NGO Collaboration in Providing Access to HIV Drugs in Southeast Asia
UNAIDS
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Studying a Study and Testing a Test: How to Read the Medical Evidence
Lippincott Williams & Wilkins
Edited Part 1: Studying a Study
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Easy Access: family film on AIDS, monogamy, nutrition
AMSA Quarterly, American Medical Student Association
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STD/HIV Risk Assessment and Counseling Train the Trainer Guide
The Centers for Disease Control and Prevention and the Department of Defense
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STD/HIV Risk Assessment and Counseling Resource Guide.
The Centers for Disease Control and Prevention and the Department of Defense
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Everything you wanted to know about lubricant but were afraid to ask
AMSA Quarterly, American Medical Student Association
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Easy Access: world AIDS day, injection drug use and needle exchange
AMSA Quarterly, American Medical Student Association
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Easy Access: medications contraindicated for safer sex, blood donation as a substitute for testing, exercise for those with HIV, all that is latex is not necessarily a condom
AMSA Quarterly, American Medical Student Association
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Easy Access: alcohol, communication, and educating youth
AMSA Quarterly, American Medical Student Association
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Everything you wanted to know about condoms but were afraid to ask
AMSA Quarterly, American Medical Student Association
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Easy Access: nonoxynol-9, dental dams, emergency contraception, and condom breakage
AMSA Quarterly, American Medical Student Association
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Easy Access: educating youth, the male polyurethane condom, and the female condom
AMSA Quarterly, American Medical Student Association
Projects
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Dedicated webpage for lifting the ban on federal funding for syringe exchange.
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This webpage provides one-stop shopping for advocates including: briefs, films, online petition, and portal for contacting members of congress.
Honors & Awards
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2024 PR News Digital Awards Winner for Employee Engagement: The World's Largest Focus Group: mapping nontraditional social data for enterprise-wide applications
PR News
https://accessintel.swoogo.com/digitalawards
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2024 PR News Digital Awards Winner for Social Listening Campaign: The World's Largest Focus Group: mapping nontraditional social data for enterprise-wide applications
PR News
For more information: https://www.prnewsonline.com/go/2024-digital-awards/
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Social Intelligence Insider 50
The Social Intelligence Lab
The interview is here: https://www.thesilab.com/social-intelligence-insider-winners/mary-beth-levin-mph?fbclid=IwZXh0bgNhZW0CMTAAAR2AAOrRfqF4RUJ-QKKFPDbz9rVUzp_nldZWxMjvL_fyTuhQj2G9niKb8LE_aem_ATs9gWZx2Ct0Fd335H9wg48OLcYyxL_I2m8pkYQkRnrZMuYEZ7R6xc4Z6ra8Klf04wH4aZ9rd35S55g7_KG5kFMr
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PR News People of the Year 2023: Winner for Data & Measurement Game-Changer
PR News
https://www.prnewsonline.com/go/people-of-the-year-awards-2023/?id=789324
"Mary started the Social Intelligence program at USPS, growing the team from two to ten in three years. At a time when a major reorganization was leading to lay-offs in the department, she not only maintained her team but created a promotional structure for them. She launched “SBI (Social Business Intelligence) University” to ensure the development of the team and pushed employees who inadvertently violated company…https://www.prnewsonline.com/go/people-of-the-year-awards-2023/?id=789324
"Mary started the Social Intelligence program at USPS, growing the team from two to ten in three years. At a time when a major reorganization was leading to lay-offs in the department, she not only maintained her team but created a promotional structure for them. She launched “SBI (Social Business Intelligence) University” to ensure the development of the team and pushed employees who inadvertently violated company policy into a social media ambassador program. The Social Media Employee Advocacy Program has gone from a pilot to a full-fledged program (the first in the Federal Government)." -
Ragan PR Daily Social Media & Digital Awards 2023: Winner for Crisis Management
Ragan PR Daily
https://www.prdaily.com/awards/events/social-media-digital-awards-luncheon-2023/?fbclid=IwAR1OpY4hKQjj5RyMp2SXCPSoojOpAvw3KjSLCgrrjneuQGkBa2wHbKReuqQ#winner-crisis-management-81
"Using Social Listening to Deliver During COVID
How USPS survived and thrived through the COVID-19 pandemic
The postal service created a variety of tactics to keep the mail — and information — flowing for employees and customers, making it a winner for Crisis Management in PR Daily’s Social Media &…https://www.prdaily.com/awards/events/social-media-digital-awards-luncheon-2023/?fbclid=IwAR1OpY4hKQjj5RyMp2SXCPSoojOpAvw3KjSLCgrrjneuQGkBa2wHbKReuqQ#winner-crisis-management-81
"Using Social Listening to Deliver During COVID
How USPS survived and thrived through the COVID-19 pandemic
The postal service created a variety of tactics to keep the mail — and information — flowing for employees and customers, making it a winner for Crisis Management in PR Daily’s Social Media & Digital Awards.
Would the coronavirus deal a fatal blow to the U.S. Postal Service? That was the question many asked as the COVID-19 pandemic presented USPS with unprecedented challenges, even as customers counted on USPS for life’s necessities, a sense of connection and economic support.
Customers were concerned about delays in service, sending and receiving international mail, exposure to the virus via mail or postal employee, receiving free COVID tests during cold winter months and confusion about ordering tests. All this was happening in an election year, during which many people expressed mixed feelings about voting by mail.
USPS responded with every means of communication at its disposal.
It quickly created two websites to provide employees with essential information. One provided resources for employees on staying safe, the employee assistance program, Families First Act information, articles and videos. The other offered tools and guidance for employees and managers alike, including posters, articles, videos, teleworking information, stand-up talks, FAQs and cleaning and supplies guidelines.
The data shows that USPS delivered. The content on USPS’ brand posts were among the top mail-related posts on social media during the pandemic. Top organic posts reached 230-431,000, with engagement as high as 49,500 for a single post. COVID content reached 3.7 million on Facebook and 5.5 million on Twitter. -
PR News Top Women Awards 2023 Winner: The Motivators
PR News
• PR News Top Women Awards 2023 Winner: The Motivators https://www.prnewsonline.com/go/top-women-in-pr-2023/?fbclid=IwAR2epf_5X8cTz7GlC5TzIrlCmNyBPCtRfCIXZikIgAYZ9hCyO_tGMIiL5eA&id=781031#2023-honorees
"In the newly created position of Manager of Social Media Strategy and Analytics, Mary has two teams under her tent: social intelligence and editorial (publishing). In a Gallup survey of employee engagement, Mary’s leadership was ranked in the 99th percentile in Materials and equipment…• PR News Top Women Awards 2023 Winner: The Motivators https://www.prnewsonline.com/go/top-women-in-pr-2023/?fbclid=IwAR2epf_5X8cTz7GlC5TzIrlCmNyBPCtRfCIXZikIgAYZ9hCyO_tGMIiL5eA&id=781031#2023-honorees
"In the newly created position of Manager of Social Media Strategy and Analytics, Mary has two teams under her tent: social intelligence and editorial (publishing). In a Gallup survey of employee engagement, Mary’s leadership was ranked in the 99th percentile in Materials and equipment, Cares about Me, Opportunities for Development, Progress in work and Net promoter score. At a time when a major reorganization was leading to lay-offs in the department, Mary not only maintained her team but created a promotional structure for them. Mary launched “SBI (Social Business Intelligence) University” to ensure the development of her team and pushed employees who inadvertently violated company policy into a social media ambassador program. The Social Media Employee Advocacy Program went from a pilot to a full-fledged program (the first in the Federal Government)." -
PR News Platinum PR Awards 2022: Winner for Use of Data and Measurement
PR News
https://www.prnewsonline.com/go/2022-platinum-pr-awards/?id=770087
"Unlike call centers that transfer complex issues, USPS’ Social Customer Response handles concerns from cradle to grave. At the start of the pandemic, the team saw a 250% increase of concerns and noted specific “customer service hotspots” and that the types of concerns varied by location. The team sought to map out concerns to the zip code level, provide real-time data and protect customer privacy by building its own…https://www.prnewsonline.com/go/2022-platinum-pr-awards/?id=770087
"Unlike call centers that transfer complex issues, USPS’ Social Customer Response handles concerns from cradle to grave. At the start of the pandemic, the team saw a 250% increase of concerns and noted specific “customer service hotspots” and that the types of concerns varied by location. The team sought to map out concerns to the zip code level, provide real-time data and protect customer privacy by building its own functionality and displaying it in an interactive heatmap so employees can recognize the areas in which they work. The team selected local leaders to give a short presentation featuring the data of that specific location and tie it to a larger conversation about social media and its role in accountability. Locations that shared information saw a 54% decrease in customer concerns on social media." -
PR News Top Women Awards 2022 Winner: Changemaker
PR News
Info can be found here: https://www.prnewsonline.com/go/top-women-in-pr-2022/?id=768804
"Mary launched USPS’s Social Business Intelligence program from scratch. Its goal is brand protection, crisis mitigation, and a better customer experience. Her team provided 170 reports on COVID-19, modifying and building out software to better geolocate, tease-out and monitor various themes regarding the pandemic. Under her leadership, the organization’s Social Media Employee Advocacy Program went from a…Info can be found here: https://www.prnewsonline.com/go/top-women-in-pr-2022/?id=768804
"Mary launched USPS’s Social Business Intelligence program from scratch. Its goal is brand protection, crisis mitigation, and a better customer experience. Her team provided 170 reports on COVID-19, modifying and building out software to better geolocate, tease-out and monitor various themes regarding the pandemic. Under her leadership, the organization’s Social Media Employee Advocacy Program went from a pilot to a full-fledged program (the first in the Federal Government)." -
Social Intelligence Insider 50
The Social Intelligence Lab
The first fully curated list of the most influential social intelligence professionals, globally. https://thesilab.com/si_winner/mary-beth-levin/?fbclid=IwAR0e2Idd_hXgHirHxLYns2evLrdWwgxCu5EJMRi3Fm_sDNhofQhUXbCPFs4
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PR News Social + Digital Awards: 2021 Campaigns & Products Winner for Crisis Management Campaign
PR News
This was for "Delivering for America during COVID-19"
A summary of my entry can be found here: https://www.prnewsonline.com/go/2021-digital-pr-awards/?id=735649&fbclid=IwAR2DVLKQqYwBT3r79a10MLGh2iNEMitalP-j9mYjR5RVw3OF9b898G7HO1w#.YMDm0UCmJZo.facebook -
PR News Social + Digital Awards: 2021 Campaigns & Products Winner for Social Listening Campaign
PR News
This was for "Delivering for America during COVID-19"
A summary of my entry can be found here: https://www.prnewsonline.com/go/2021-digital-pr-awards/?id=735649&fbclid=IwAR2DVLKQqYwBT3r79a10MLGh2iNEMitalP-j9mYjR5RVw3OF9b898G7HO1w#.YMDm0UCmJZo.facebook -
Khoros Kudos Awards 2020 Winner for Keep Calm and Carry On
Khoros
This is an international competition recognizing "a customer who has demonstrated their ability to manage and come through a crisis even stronger using Khoros solutions". Our entry, finalists for our category, and our award acceptance video can be seen here: https://community.khoros.com/t5/Khoros-Kudos-Awards-2020/con-p/kudosawards2020/tab/winners
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PR News Platinum Award Honorable Mention for Best Global Crisis Communications / Crisis Management
PR News
This was in recognition for our effort: "Crisis Management During the COVID-19 Pandemic".
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PR News' Social Shake-Up Social Media Awards 2020 Facebook Winner for Social Good Campaign
PR News' The Social Shake-Up
The Social Media Awards recognizes the social media and digital teams exceeding expectations in the ever-evolving social media industry. These campaigns engaged audiences, drove revenue, mitigated a crisis or brought awareness to an important issue.
Learn more about Operation Santa here: https://www.uspsoperationsanta.com/
Read a summary of our award application here: bit.ly/3dhyIz6 -
PR News' Social Shake-Up Social Media Awards 2020 Twitter Winner for Social Good Campaign
PR News' The Social Shake-Up
The Social Media Awards recognizes the social media and digital teams exceeding expectations in the ever-evolving social media industry. These campaigns engaged audiences, drove revenue, mitigated a crisis or brought awareness to an important issue.
Learn more about Operation Santa here: https://www.uspsoperationsanta.com/
Read a summary of our award application here: bit.ly/3dhyIz6 -
Platinum PR Award 2019 Winner for Social Listening
PR News
This annual competition is organized by PR News, a trade publication for public relations professionals. A summary of our award winning entry can be found here: https://www.prnewsonline.com/go/2019-platinum-pr-awards/?id=440618&fbclid=IwAR1yyz9oLo-L3h-e0ZBPQWZfd4Mr9MbhKolgrrTq-Cksztevd_nYuD129bY
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Platinum PR Award 2019 Honorable Mention for Crisis Management
PR News
This annual competition is organized by PR News, a trade publication for public relations professionals. USPS received an honorable mention in this category for its response to natural disasters.
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2019 Engagement Cross-Functional Team Award
USPS
First-ever award for "Exemplifying the mission and purpose of employee engagement, while working cross-functionally to achieve a significant task, benefiting the organization... your team performed flawlessly during the most important time of the year for the Postal Service -- Peak Season..."
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PR News Social Media Award 2019 Winner for Twitter – Crisis Management Campaign
PR News
PR News Social Media Award 2019 Winner for Twitter – Crisis Management Campaign: USPS Crisis Management During Natural Disaster
Awarded at the Social Shake-Up Meeting in Atlanta
A description of our efforts can be found here: https://www.socialshakeupshow.com/go/2019-social-media-awards/?id=20697&fbclid=IwAR13yV-Zb4-sxemlcWow9ujWIdbN-ny_KG0RNsKLi5x7Jzud4bFgJYuCbTI
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PR News Social Media Award 2019 Honorable Mention for Facebook – Best PR Campaign
PR News
PR News Social Media Award 2019 Honorable Mention Facebook – Best PR Campaign: USPS Crisis Management During Natural Disaster
Awarded at the Social Shake-Up Meeting in Atlanta -
PR News Social Media Award 2019 Honorable Mention for Facebook – Community Engagement
PR News
PR News Social Media Award 2019 Honorable Mention for Facebook – Community Engagement: USPS Developing Community Through Social Media and Customer Service
Awarded at the Social Shake-Up Meeting in Atlanta -
PR News Social Media Award 2019 Honorable Mention for Facebook – Social Good Campaign
PR News
PR News Social Media Award 2019 Honorable Mention for Facebook – Social Good Campaign: Licking Cancer: The USPS Breast Cancer Research Semipostal Stamp
Awarded at the Social Shake-Up Meeting in Atlanta -
PR News Social Media Award 2019 Honorable Mention for Twitter – Customer Service
PR News
PR News Social Media Award 2019 Honorable Mention for Twitter – Customer Service: USPS Developing Community Through Social Media and Customer Service
Awarded at the Social Shake-Up Meeting in Atlanta -
PR News Social Media Award 2019 Honorable Mention for Twitter – Social Good Campaign
PR News
PR News Social Media Award 2019 Honorable Mention for Twitter – Social Good Campaign: Licking Cancer: The USPS Breast Cancer Research Semipostal Stamp
Awarded at the Social Shake-Up Meeting in Atlanta -
2018 Lithy Award for Surprise and Delight
Khoros (formerly Lithium)
Lithy Award (International Industry Award) in the category of Surprise and Delight for our use of social media and social listening to provide excellent customer service. The entry can be viewed here: https://community.khoros.com/t5/Lithy-Awards-2018/Lithys-2018-United-States-Postal-Service-USPS-Surprise-and/cns-p/490515?_ga=2.71766295.501893091.1555524148-1795497401.1555524148
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Certificate of Appreciation Georgetown University School of Medicine Social Justice Track
Georgetown University School of Medicine
For work serving as faculty advisor for student research projects in the Social Justice Track.
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The World Bank SASPF Spot Award
Finance and Private Sector Development, South Asia Region, World Bank Group
For work garnering private sector commitment to address HIV.
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Program Excellence Award Georgetown University School of Medicine Service Learning Program
Georgetown University School of Medicine
In honor of the ten-year anniversary of its service learning program, one faculty member, one community partner, and one student were honored. I was the faculty member honored.
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Certificate of Extreme Appreciation Metro Teen AIDS
Metro Teen AIDS
For my work partnering with the World Bank's Youth AIDS Team and local HIV service organization serving youth.
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Certificate of Appreciation US Department of State, Department of Global Affairs
US Department of State, Department of Global Affairs
For my work on the US-EU Task force on Communicable Disease
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First Place, Poster Presentation for the School of Public Health and Health Sciences, George Washington University
The George Washington University Medical Center
For presentation of my graduate thesis on HIV in India.
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First Place, American Public Health Association Committee on Affiliates Poster Session
American Public Health Association
For poster presentation on HIV in India.
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First Place, Clinical Research, NIH/AMSA/AAMC Research Poster Session
US Department of Human Services, Public Health Service, National Institutes of Health
For research I performed demonstrating the efficacy of the AIDS peer education program I developed and managed at the University of California at Santa Cruz.
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William Beaumont Medical Society
George Washington University School of Medicine
Honorary research society.
Languages
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English
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Spanish
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Japanese
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More activity by Mary Beth
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Now is the time. Here is your chance. Join the team. #USPIS #BeExtraordinary
Now is the time. Here is your chance. Join the team. #USPIS #BeExtraordinary
Liked by Mary Beth Levin
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Saluting the real-life superheroes! 🏥💪 U.S. Postal Service is releasing a new Forever stamp to honor our dedicated health care community in…
Saluting the real-life superheroes! 🏥💪 U.S. Postal Service is releasing a new Forever stamp to honor our dedicated health care community in…
Liked by Mary Beth Levin
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🌟 **Meeting at Midtown Post Office in NYC with @GSA Government Partners** 🌟 Yesterday, I had the valuable opportunity to meet with our GSA…
🌟 **Meeting at Midtown Post Office in NYC with @GSA Government Partners** 🌟 Yesterday, I had the valuable opportunity to meet with our GSA…
Liked by Mary Beth Levin
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So idk how the #SocialListening folks at Hootsuite figured out I like (and collect) swag… Must’ve been something I said on here. I-D-K. 😬 **I…
So idk how the #SocialListening folks at Hootsuite figured out I like (and collect) swag… Must’ve been something I said on here. I-D-K. 😬 **I…
Liked by Mary Beth Levin
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Specifically, pepperoni, please and thank you 😌 🍕 Drop your dream flavor in the comments 👇 . . . #MailLove #SendMoreMail #HappyMail…
Specifically, pepperoni, please and thank you 😌 🍕 Drop your dream flavor in the comments 👇 . . . #MailLove #SendMoreMail #HappyMail…
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