About
✨ My Mantra for Success:
Insights and data stories are the rocket fuel and booster…
Articles by Matthew
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Ready or not, your 2020 Holiday retail channel strategy changed overnight.
Ready or not, your 2020 Holiday retail channel strategy changed overnight.
By Matthew Carmean
Contributions
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How can you learn to tell better stories?
In data analytics, we often rush to try and create a story onto the data. In these cases, we tend to tell a pretty lame story. Not because we aren't telling it well, it is more likely because we don't have an actual story to tell. Before focusing on storytelling, I recommend spending time and effort to make sure you have a worthy story to tell. I call this Storyfinding. Storyfinding is not just another term for data analysis. In Storyfinding, you are seeking to understand. The goal is to connect the What and Why. Does it align with assumptions? Are their surprises or contradictions? Can you make connections or implications based on this understanding? Did your understanding shift? Storyfinding is about discovery and understanding.
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How do you use data visualization software to communicate your findings?
Visualization Software like Tableau and Power BI helps users interpret data, revealing trends that are hard to detect in tablular tools like Excel. Most dashboards fall into one of two categories: Explanatory and Exploratory. Explanatory Dashboards are meant for sharing a simplified view of data with a broader audience. They provide enough detail to convey context and performance. Exploratory Dashboards allow users to dive deeper with more filtering on the visuals for finding unique connections or contradictions. Though both types can make raw data understandable, they don't typically inspire audiences to act. For critical insights with major business implications, I recommend using Data Storytelling techniques to convey findings.
Activity
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My career path has and is still not typical. I've worked in so many different industries and roles. I truly believe that's a skill of mine that…
My career path has and is still not typical. I've worked in so many different industries and roles. I truly believe that's a skill of mine that…
Liked by Matthew Carmean
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A huge thank you to everyone who has registered for my July’24 Data Communication #Masterclass. I’ll be honest, registrations are a bit slower than…
A huge thank you to everyone who has registered for my July’24 Data Communication #Masterclass. I’ll be honest, registrations are a bit slower than…
Liked by Matthew Carmean
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As I deliver #datastorytelling workshops to different organizations, I encounter a common misconception about how you should approach telling stories…
As I deliver #datastorytelling workshops to different organizations, I encounter a common misconception about how you should approach telling stories…
Liked by Matthew Carmean
Experience
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Education
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University of Washington Bothell School of Business
Activities and Societies: UW Business Plan Competition (Location Based Advertising), enVenture - Entrepreneurs Network
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Activities and Societies: Phi Theta Kappa Graduated with Honors Vice President's List
Licenses & Certifications
Patents
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Portable projector housing
Issued US D602,969
The ornamental design for the Microvision SHOWWX Laser Pico Projector. http://www.microvision.com/showwx
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Organizations
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University of Washington Bothell, School of Business Alumni
Alumni Advisory Board - Co-chair
- Present
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22 people have recommended Matthew
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Only 2 weeks until the Convergence of Marketing-Led & Product-Led Growth Webinar! Will you be joining us? 👉 https://ow.ly/buTg50SyWPN If you…
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In #datastorytelling, you must transition from exploratory analysis to explanatory communication. During the exploratory analysis, you often need to…
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This Prime Day, take a moment to remember the one who died for your savings.
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Today was my first day in my new office suite at the Goei Center in Grand Rapids! 5 years ago, I had a dream and a laptop, and worked in my…
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How time flies! I am delighted to have completed my one year anniversary at Cal Poly Pomona College of Business Administration. The people always…
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20% of your customers consume 80% of your time. Focus on the majority who truly value your time and effort.
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In #datastorytelling, I find people struggle the most with the narrative element compared to the other data or visual elements. As human beings, we…
In #datastorytelling, I find people struggle the most with the narrative element compared to the other data or visual elements. As human beings, we…
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I'm a Microsoft Azure AI MVP for a 3rd year! Boy was I nervous this morning when I kept refreshing the MVP page to see if I was renewed! But I want…
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This needs to be said and not enough people have the courage to say it out loud. Human skills matter just as much as technical skills and often they…
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“I’m proud of you.” These four simple words carry immense power. Whether it’s praising our children for their dedication and bravery, like committing…
“I’m proud of you.” These four simple words carry immense power. Whether it’s praising our children for their dedication and bravery, like committing…
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This is my laptop backpack 🎒. It goes with me on every trip—business or personal. On family trips, I like to think I’m going to be productive…
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