“Mike is an excellent marketer. He has extended his proficiencies into Shopper Marketing with outstanding results!”
About
FORTUNE 500 SALES, MARKETING & COMMERCE MEDIA EXECUTIVE with proven success developing…
Contributions
Activity
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We’re proud to announce that Charlene Charles, our Head of Operations, has recently been honored with several awards celebrating her achievements…
We’re proud to announce that Charlene Charles, our Head of Operations, has recently been honored with several awards celebrating her achievements…
Liked by Mike Merna
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Continued traction in Commerce/Retail Media for our clients @Yahoo Advertising: https://lnkd.in/dMVs_bec
Continued traction in Commerce/Retail Media for our clients @Yahoo Advertising: https://lnkd.in/dMVs_bec
Liked by Mike Merna
Experience
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Education
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Florida State University
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Activities and Societies: VP of the FSU Lacrosse team, Alpha Tau Omega, American Marketing Association, advertising Account Executive for school newspaper
Marketing major, VP of the lacrosse team, enthusiastic football fan
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Publications
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Why CPG Companies Have Been Slow to Adopt Programmatic
eMarketer
See publicationAn interview with Mike Merna about why some CPG companies have been slow to adopt programmatic.
Honors & Awards
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2021 President's Club
Quotient
Sales Leadership Award
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VOTED: #1 OTC, #6 OVERALL U.S. SHOPPER MARKETING TEAM 2013
HUB MAGAZINE
Annual survey of U.S. retailers and agencies to identify top Shopper Marketing companies, administered by the University of Tennessee.
Brand Marketers
1. Procter & Gamble
2. Campbell Soup
3. Kimberly-Clark
4. Clorox
5. Hillshire Brands
6. Pfizer
7. Nestlé
8. Unilever
9. ConAgra Foods
10. Coca-Cola
11. M&M Mars
12. SC Johnson
13. Hershey’s
14. PepsiCo
15. Bacardi
16. Barilla
17. Hormel Foods
18. Kraft Foods
19. Reckitt…Annual survey of U.S. retailers and agencies to identify top Shopper Marketing companies, administered by the University of Tennessee.
Brand Marketers
1. Procter & Gamble
2. Campbell Soup
3. Kimberly-Clark
4. Clorox
5. Hillshire Brands
6. Pfizer
7. Nestlé
8. Unilever
9. ConAgra Foods
10. Coca-Cola
11. M&M Mars
12. SC Johnson
13. Hershey’s
14. PepsiCo
15. Bacardi
16. Barilla
17. Hormel Foods
18. Kraft Foods
19. Reckitt Benckiser
20. Novartis
http://hubmagazine.com/archives/the_hub/2013/may_jun/the_hub54_top20.pdf
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Who's Who in Shopper Marketing
Path to Purchase Institute
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2008 Headquarter Sales Top Performer of the Year
Bayer HealthCare
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National Account Manager of the Year
The Dial Corporation
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Sales Representative of the Year
The Dial Corporation
Organizations
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Path to Purchase Institute
Faculty Member
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SAG/AFTRA
Actor
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Recommendations received
1 person has recommended Mike
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We’re excited to announce new milestones for Yahoo DSP through strategic partnerships with Planet Fitness and Rippl, Powered by Bridg. These…
We’re excited to announce new milestones for Yahoo DSP through strategic partnerships with Planet Fitness and Rippl, Powered by Bridg. These…
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Beyond excited to have Jenn Olsen on the Axonet team! 🚀
Beyond excited to have Jenn Olsen on the Axonet team! 🚀
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For brands seeking an easy way to deliver in-store messaging at scale, this partnership is your answer. Vibenomics, with broad scale and programmatic…
For brands seeking an easy way to deliver in-store messaging at scale, this partnership is your answer. Vibenomics, with broad scale and programmatic…
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Good morning, Reminder: Angela Myers and I are attending the ANA’s State of the Art in Commerce event in Dallas on August 28th. She is speaking…
Good morning, Reminder: Angela Myers and I are attending the ANA’s State of the Art in Commerce event in Dallas on August 28th. She is speaking…
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Thanks EMARKETER great report. The point about these emerging new #commercemedia players is audience scale and depth of data which is different but…
Thanks EMARKETER great report. The point about these emerging new #commercemedia players is audience scale and depth of data which is different but…
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It's official! This week we spent time with our partners sharing our vision for the future of our network and our commitment to offering advertising…
It's official! This week we spent time with our partners sharing our vision for the future of our network and our commitment to offering advertising…
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