“I worked with Mike when he supported all Sales as VP of Operations and when Mike was the VP of Sales for the SW Region of AT&T Advertising Solutions. Mike is a tremendous leader with keen business acumen. I always found Mike to be strong, trustworthy, smart and willing to get the job done. I would happily work with Mike in any capacity.”
About
Mike Welch is CEO of Captify. Captify's real-time audiences and insights enable brands…
Activity
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GO DIRECTV! An incredible stat to highlight an awesome showing this summer. Congratulations to Team USA for making us all proud to watch. ❤ 🇺🇸
GO DIRECTV! An incredible stat to highlight an awesome showing this summer. Congratulations to Team USA for making us all proud to watch. ❤ 🇺🇸
Liked by Mike Welch
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I had a great time joining my old friend Vincent Flood on the latest episode of the VideoWeek podcast to discuss some of the most pressing topics in…
I had a great time joining my old friend Vincent Flood on the latest episode of the VideoWeek podcast to discuss some of the most pressing topics in…
Liked by Mike Welch
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Recent joint research with Go Addressable and MRI-Simmons reveals that 80% of adults aged 18-34 engage with both linear and streaming TV. With…
Recent joint research with Go Addressable and MRI-Simmons reveals that 80% of adults aged 18-34 engage with both linear and streaming TV. With…
Liked by Mike Welch
Experience
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Education
Honors & Awards
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Emmy Award Recipient
National Academy of Television Arts and Sciences
Pioneering development of technologies to collect granular linear TV viewership data, including set-top-boxes, for measurement, marketing and advertising
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Emmy Award Recipient
National Academy of Television Arts and Sciences
For the development and deployment of a synchronized local DMA advertising capability for direct broadcast satellite interconnection with other MVPDs. As a result, DIRECTV became part of the Interconnect for local ad sales.
Organizations
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Invidi Technologies, Inc.
Chairman of the Board
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Cable Television Advertising Bureau
Board of Directors
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Interactive Advertising Bureau
Board of Directors
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Recommendations received
1 person has recommended Mike
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Beyond excited to share the news of our game-changing partnership with Netflix. For the first time, advertisers can securely match their first-party…
Beyond excited to share the news of our game-changing partnership with Netflix. For the first time, advertisers can securely match their first-party…
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Live from Cannes, Captify®'s Britt Augenfeld dives into navigating the evolving landscape of CTV advertising alongside leaders from Expedia Group…
Live from Cannes, Captify®'s Britt Augenfeld dives into navigating the evolving landscape of CTV advertising alongside leaders from Expedia Group…
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So honored to be included with this great group of attorneys! #PSRBLaw #CRELaw #CRELawyer #WomenLawyers
So honored to be included with this great group of attorneys! #PSRBLaw #CRELaw #CRELawyer #WomenLawyers
Liked by Mike Welch
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Welcome Lotame to the world of Curated Marketplaces. Curation is one of the fastest growing areas of programmatic advertising and Captify® was a…
Welcome Lotame to the world of Curated Marketplaces. Curation is one of the fastest growing areas of programmatic advertising and Captify® was a…
Shared by Mike Welch
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The Olympics may be over, but the cultural conversations continue. In our latest blog, we highlight some of the unexpected heroes of the games, like…
The Olympics may be over, but the cultural conversations continue. In our latest blog, we highlight some of the unexpected heroes of the games, like…
Shared by Mike Welch
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Excited to get my first patent approved at Amazon! Congrats to the entire team. Always fun to be encouraged to #ThinkBig
Excited to get my first patent approved at Amazon! Congrats to the entire team. Always fun to be encouraged to #ThinkBig
Liked by Mike Welch
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Captify® on-site search data showed LVMH searches in the US up 43% the first week of the Olympics as the opening ceremony saw Lady Gaga, Aya Nakamura…
Captify® on-site search data showed LVMH searches in the US up 43% the first week of the Olympics as the opening ceremony saw Lady Gaga, Aya Nakamura…
Shared by Mike Welch
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What search term has seen a 669% increase in the US and 520% rise in the UK this week? ''Breaking." It's associated with the Olympic sport of Break…
What search term has seen a 669% increase in the US and 520% rise in the UK this week? ''Breaking." It's associated with the Olympic sport of Break…
Shared by Mike Welch
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Today we announced Jaclyn Hadida as our our new Managing Director for Australia. We are so fortunate to have her on the Captify® team. Welcome…
Today we announced Jaclyn Hadida as our our new Managing Director for Australia. We are so fortunate to have her on the Captify® team. Welcome…
Shared by Mike Welch
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Google surprised the ad world by ending a plan to remove tracking cookies from its popular Chrome browser. “Third-party cookies have always been…
Google surprised the ad world by ending a plan to remove tracking cookies from its popular Chrome browser. “Third-party cookies have always been…
Liked by Mike Welch
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