“Eric recently made a presentation at a CSUF/IVC event to benefit students in a pathway program. The feedback from Eric's presentation has been phenomenal. Everyone loved his “down-to-earth” style and the fact that he was willing to go under the hood to demystify Predictive Analytics. Several of the companies in attendance have reached out to me about beginning to entwine Predictive Analytics into their business models. Eric's talk was a HUGE success. Thank you, Eric!! ”
About
Eric Siegel, Ph.D., is a leading consultant and former Columbia University professor who…
Activity
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One of the best breakdowns of the AI 'hype' and why we should be thinking about generative and predictive AI in different contexts:…
One of the best breakdowns of the AI 'hype' and why we should be thinking about generative and predictive AI in different contexts:…
Liked by Eric Siegel
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Literatura Recomendada para Ejecutivos en su Camino hacia la IA Durante las conferencias de IA que he impartido, uno de los aportes que más disfruto…
Literatura Recomendada para Ejecutivos en su Camino hacia la IA Durante las conferencias de IA que he impartido, uno de los aportes que más disfruto…
Liked by Eric Siegel
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It was a pleasure appearing on Groundbreakers!
It was a pleasure appearing on Groundbreakers!
Shared by Eric Siegel
Experience
Education
Licenses & Certifications
Publications
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Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die - Revised and Updated
Wiley
This rich, fascinating introduction reveals how predictive analytics works and how it affects everyone every day. Trendsetters like Chase, Facebook, Google, HP, IBM, Match.com, Netflix, the NSA, Pfizer, Target and Uber are seizing upon the power of big data to predict human behavior-including yours. PA reinvents industries & runs the world. Discover how it combats risk, boosts sales, fortifies healthcare, optimizes social networks, toughens crime fighting and wins elections.
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WHITE PAPER: Uplift Modeling - Predictive Analytics Can't Optimize Marketing Decisions Without It
Prediction Impact, Inc.
To drive business decisions for maximal impact, analytical models must predict the marketing influence of each decision on customer buying behavior. Uplift modeling provides the means to do this, improving upon conventional response and churn models that introduce significant risk by optimizing for the wrong thing. This shift is fundamental to empirically driven decision making. This convention-altering white paper reveals the why and how, and delivers case study results that multiply the ROI…
To drive business decisions for maximal impact, analytical models must predict the marketing influence of each decision on customer buying behavior. Uplift modeling provides the means to do this, improving upon conventional response and churn models that introduce significant risk by optimizing for the wrong thing. This shift is fundamental to empirically driven decision making. This convention-altering white paper reveals the why and how, and delivers case study results that multiply the ROI of predictive analytics by factors up to 11.
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WHITE PAPER: Seven Reasons You Need Predictive Analytics Today
Prediction Impact, Inc.
Predictive analytics has come of age as a core enterprise practice necessary to sustain competitive advantage. This definitive white paper reveals seven strategic objectives that can be attained to their full potential only by employing predictive analytics, namely Compete, Grow, Enforce, Improve, Satisfy, Learn, and Act.
Also available in Simplified Chinese, Danish, French, German, Japanese, Korean, Russian, Slovakian, Spanish, and Swedish.
Languages
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English
Native or bilingual proficiency
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Portuguese
Limited working proficiency
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