Rachel Covello

Rachel Covello

St Petersburg, Florida, United States
6K followers 500+ connections

About

As the publisher of OutCoast.com and an experienced LGBTQ+ Travel content creator, I…

Activity

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Experience

  • OutCoast: LGBTQ+ Florida & U.S. Gay Graphic

    OutCoast: LGBTQ+ Florida & U.S. Gay

    Tampa/St. Petersburg, Florida Area

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    Tampa/St. Petersburg, Florida Area

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    Florida

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    Tampa/St. Petersburg, Florida Area

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    Malvern, PA

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    Chester County, PA

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    Phoenixville, PA

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    Bristol, Pennsylvania

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    Plymouth Meeting, PA

Education

  • West Chester University of Pennsylvania Graphic

    West Chester University of Pennsylvania

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    Activities and Societies: Student Dietetics Association Communications Liaison, Head of SDA for Non-Traditional Students, Assistant to Campus Dietitian

    Graduated with Summa Cum Laude with a Bachelor of Science in Nutrition & Dietetics

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    Activities and Societies: Alpha Sigma Alpha, Panhellenic Associtation

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    The UCF Digital Marketing Boot Camp is a challenging, part-time digital marketing program that takes a multidisciplinary approach to attaining proficiency in marketing strategy, campaign development, digital advertising, and modern tools in site analytics and reporting.

    Strategic, Hands-On Digital Marketing Training In the Following Topics:

    Marketing Strategy
    Brand Strategy
    Brand Building
    Campaign Objectives
    Lead Generation
    Conversion Funnels
    Competitive…

    The UCF Digital Marketing Boot Camp is a challenging, part-time digital marketing program that takes a multidisciplinary approach to attaining proficiency in marketing strategy, campaign development, digital advertising, and modern tools in site analytics and reporting.

    Strategic, Hands-On Digital Marketing Training In the Following Topics:

    Marketing Strategy
    Brand Strategy
    Brand Building
    Campaign Objectives
    Lead Generation
    Conversion Funnels
    Competitive Research
    Content Strategy
    Digital Advertising, Data Organization, and Automation
    Paid Search Advertising and Analytics
    Display Advertising and Analytics
    Paid Social Media Advertising and Analytics
    Retargeting and Audience Building
    Measurement and Optimization
    Customer Relationship Management
    Marketing Automation
    Optimizing Campaigns and Websites
    WordPress
    Content Optimization
    Search Engine Optimization (SEO)
    Link Building and Backlinks
    Domain Authority
    Conversion Tracking

Volunteer Experience

  • Co-Chair

    Activate Chester County

    - 2 years 4 months

    Health

    - Develop website content
    - Market community wellness efforts
    - Serve as a resource for local community Activate groups
    - Collaborate with steering committee to develop wellness initiatives in Chester County

  • American Heart Association | American Stroke Association Graphic

    Heart Walk Committee Member & Nutrition Educator

    American Heart Association | American Stroke Association

    - 2 years 4 months

    Health

    - Motivate event attendees to register for Heart Walk events
    - Conduct cooking demos
    - Organize health fair tables
    - Educate employees and community members on the importance of good nutrition for heart health
    - Market Heart Walk events

  • Steering Committee Member

    Activate Phoenixville Area

    - 3 years 4 months

    Health

    - Consult on nutrition and wellness programs throughout community
    - Developed and implemented Phantom Phitness Club for Barkley Elementary School
    - Networked with community members to increase health awareness throughout community- Collaborated with Phoenixville Senior Center to install community garden.
    - Partnered with Sodexo to start “Activate” groups on high school and college campuses.
    - Created online newsletters distributed to all Phoenixville residents.
    - Marketed health…

    - Consult on nutrition and wellness programs throughout community
    - Developed and implemented Phantom Phitness Club for Barkley Elementary School
    - Networked with community members to increase health awareness throughout community- Collaborated with Phoenixville Senior Center to install community garden.
    - Partnered with Sodexo to start “Activate” groups on high school and college campuses.
    - Created online newsletters distributed to all Phoenixville residents.
    - Marketed health fairs and walks, organized the Fall Foliage Walk for the Phoenixville Community, and updated the Activate Phoenixville Area website.
    - Promoted health and wellness at various health fairs.
    - Coordinated Phoenixville area Girls on the Run/Girls on Track Program.

  • Fundraiser

    Coast2CoastFTK (Pediatric Cancer Organization)

    - 8 months

    Children

    - Led group of volunteers to procure lodging and food for Norman Horn's cross-country walk
    - Organized fundraising events in Phoenixville, PA
    - Partnered with Activate Phoenixville Area to promote the Coast2CoastFTK initiative

  • Tampa Bay Diversity Chamber of Commerce Graphic

    Board Member

    Tampa Bay Diversity Chamber of Commerce

    - 1 year 1 month

    Human Rights

  • IGLTA Graphic

    Photographer

    IGLTA

    - Present 7 years 1 month

    Civil Rights and Social Action

    - Provide photography services for annual conference

Courses

  • CITI Certification

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  • CPR

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  • FAA Drone Pilot Certification

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  • First Aid

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Honors & Awards

  • Business of Pride Honoree

    Tampa Bay Business Journal

    Business of Pride highlights individuals and companies across Tampa Bay for their work in helping to advance lesbian, gay, bisexual and transgender equality in the workplace.

  • Favorite Writer Tampa Bay

    Watermark Wave Awards

  • Business Star of the Year

    Perkiomen Valley Chamber of Commerce

  • Lifestyle Change Award 2014

    American Heart Association, Philly

Languages

  • English

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Recommendations received

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