“Rainbow is an amazing talent I had the pleasure of working with at Clear Channel Outdoor. She is that rare person who is skilled at moving between marketing communications/sales marketing and PR. She always knows her audience. In my time working with her, she was adept at supporting the sales organization in effective events and other programs whichl helped our client-facing teams to make valuable and lasting impressions. Rainbow also proved particularly talented in helping the then-President of Clear Channel Outdoor NA to establish a credible voice within the company and industry-wide through nicely written pieces that established a relevant voice for the business. I heartily recommend Rainbow for advanced opportunities.”
Rainbow Kirby-Stearns
Washington DC-Baltimore Area
2K followers
500+ connections
About
Rainbow (yes, birth name) has called Alexandria home for over seven years. A transplant…
Contributions
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You're struggling to develop content. What are the best practices for strategic thinking?
If I'm struggling with a topic, I use AI and Google Analytics to see what topics people are searching for -- being a content creator, you want to provide value. That comes from providing solutions or tips, or stories. What value is your content providing? That's where you should start.
Activity
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"In today’s fast-paced world, feeling overwhelmed by the sheer amount of information, responsibilities, and expectations is almost a rite of passage.…
"In today’s fast-paced world, feeling overwhelmed by the sheer amount of information, responsibilities, and expectations is almost a rite of passage.…
Liked by Rainbow Kirby-Stearns
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I relate to this article from Kristen Mahoney, M.A., LPC way too much. I just lost my phone for 30 minutes (it had dropped into a pile of my…
I relate to this article from Kristen Mahoney, M.A., LPC way too much. I just lost my phone for 30 minutes (it had dropped into a pile of my…
Shared by Rainbow Kirby-Stearns
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I must share that I've never seen Hattie – without Tiffani. They seem somewhat attached at the hip, not like Siamese twins, but in an endearing, “I…
I must share that I've never seen Hattie – without Tiffani. They seem somewhat attached at the hip, not like Siamese twins, but in an endearing, “I…
Shared by Rainbow Kirby-Stearns
Experience
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Education
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Received Google Ads Search Certification, Google Analytics Certification, and HubSpot Email Marketing Certification with knowledge of how to use AI for content creation, market research and personalization.
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Licenses & Certifications
Honors & Awards
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2019 Gold AVA Digital Award for Look Up: A Clear Channel Outdoor Blog
Association of Marketing and Communciation Professionals (AMCP)
AVA Digital Awards is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP). AVA Digital recognizes outstanding achievement by creative professionals involved in the concept, direction, design and production of media that is part of the evolution of digital communication.
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2018 Gold dotCOMM Award for Content Marketing: Blog Overall
dotCOMM Awards
Look Up: A Clear Channel Outdoor Blog, received a Gold dotCOMM Award in the category of Content Marketing, Blog Overall. The dotCOMM Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP), an international organization. AMCP oversees awards and recognition programs, provides judges and rewards outstanding achievement and service to the profession.
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2018 Hermes Creative Gold Winner in the Category of Blog Writing
Hermes Creative Awards
Hermes Creative Awards recognize outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals. They are administered and judged by the Association of Marketing and Communication Professionals (www.amcpros.com). The international organization consists of several thousand marketing, communication, advertising, public relations, and media production professionals.
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2017 IAB Service Excellence Award
IAB
For spearheading the working group that gathered and designed the “Digital-Out-of-Home Case Studies Collection” intended to showcase the incredible opportunity in DOOH media, for marketers and the wider business community.
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2016 MarCom Platinum Awards for iHeartBillboards Blog
MarCom Awards
Two Platinum Awards: Social Media: Blog Overall and Writing: Blog
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2015 Platinum Awards for iHeartBillboards
Hermes Creative Awards
Two Platinum Awards: Blog: Overall and Blog: Writing. iHeartBillboards.com is a blog that shares the rich history and exciting new executions accelerating the growth of the out-of-home industry
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2013 Winner of Griffin Farley's Beautiful Minds Competition
Bartle Bogle Hegarty New York
Task: Create a strategy to increase annual membership of Citi Bike to 100,000 by May 2014.
Strategy: Reposition Citi Bike from a mechanism to get from A to B to a pleasurable lifestyle resolution.
Campaign: #BikesWithBenefits, playful messaging with five touch points that encourage commitment-phobic New Yorkers to hop on and take a ride. "One night ride you don't have to take home."
Organizations
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City of Alexandria Community Police Academy
Graduate of 47th Session
-The goals of the Academy are to provide a strong understanding of the operations of the Police Department, improve communications between Alexandria’s citizens and members of the police force, open a dialog between residents and the department, and increase trust between the community and staff.
Recommendations received
4 people have recommended Rainbow
Join now to viewMore activity by Rainbow
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Project Dandelion. My heart is drawn to this work not by grand ambition, but by a profound call to nurture and preserve the delicate balance and…
Project Dandelion. My heart is drawn to this work not by grand ambition, but by a profound call to nurture and preserve the delicate balance and…
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At the shoot and our first meet, Holly steps out of Maria’s car and is rocking a kick-ass ensemble. Minutes later, she is literally stopping traffic.…
At the shoot and our first meet, Holly steps out of Maria’s car and is rocking a kick-ass ensemble. Minutes later, she is literally stopping traffic.…
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Perimenopause is more than just hot flashes—up to 80% of women experience neurological symptoms during this transitional phase. From brain fog and…
Perimenopause is more than just hot flashes—up to 80% of women experience neurological symptoms during this transitional phase. From brain fog and…
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TeamUSA Marylanders will bring home 11 medals from the Olympics! If we were a country, we'd be tied with Kenya and Sweden for the 19th slot in total…
TeamUSA Marylanders will bring home 11 medals from the Olympics! If we were a country, we'd be tied with Kenya and Sweden for the 19th slot in total…
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Re-center. Reset. Put your mental health first—no questions asked. No explanation needed. If you’ve ever been on a plane, you’ve heard the following…
Re-center. Reset. Put your mental health first—no questions asked. No explanation needed. If you’ve ever been on a plane, you’ve heard the following…
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