Articles by Ross
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On Purpose: BlackRock's Global CMO, Frank Cooper, Went From the Heart of Social Media (BuzzFeed) to the Heart of Midtown. Why?
On Purpose: BlackRock's Global CMO, Frank Cooper, Went From the Heart of Social Media (BuzzFeed) to the Heart of Midtown. Why?
By Ross Martin
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MOST WOMEN DIRECTORS DON'T STAND A CHANCE. ALMA HAR'EL IS CHANGING THAT.
MOST WOMEN DIRECTORS DON'T STAND A CHANCE. ALMA HAR'EL IS CHANGING THAT.
By Ross Martin
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NICK TRAN KNOWS MORE ABOUT RUINING TV, INSTAGRAM EGGS, EXPLODING CELL PHONES & TACO MEAT THAN ANYONE. SO WHAT'S THIS HULUGAN ABOUT TO DO NEXT?
NICK TRAN KNOWS MORE ABOUT RUINING TV, INSTAGRAM EGGS, EXPLODING CELL PHONES & TACO MEAT THAN ANYONE. SO WHAT'S THIS HULUGAN ABOUT TO DO NEXT?
By Ross Martin
Activity
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Excited to continue the conversation with Amy Hu and Evan Shapīro and share how we each approach simplifying fragmentation to focus on what really…
Excited to continue the conversation with Amy Hu and Evan Shapīro and share how we each approach simplifying fragmentation to focus on what really…
Liked by Ross Martin
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What a wonderful few days in Seoul, Korea earlier this month with Brian McNamara, Tobias Hestler, Keith Choy and Mari Nogami and the team. The…
What a wonderful few days in Seoul, Korea earlier this month with Brian McNamara, Tobias Hestler, Keith Choy and Mari Nogami and the team. The…
Liked by Ross Martin
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Tonight was a privilege to enjoy dinner with so many inspiring women who shared common personal + professional challenges we’re all navigating…
Tonight was a privilege to enjoy dinner with so many inspiring women who shared common personal + professional challenges we’re all navigating…
Liked by Ross Martin
Experience
Volunteer Experience
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Digital & Innovation Advisory Council (Chairman, 2018-2020)
St. Jude Children's Research Hospital - ALSAC
- Present 14 years 2 months
Children
The Digital & Innovation Advisory Council is a group of business leaders from across industries who work together to support the world class professionals at St. Jude/ALSAC, who are devoting their lives to finding cures and saving the lives of children.
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Co-Founder
Gun Safety Alliance
- Present 6 years 10 months
Civil Rights and Social Action
The Gun Safety Alliance is a coalition of business leaders and concerned citizens who have come together to prevent unnecessary gun deaths in America. Join us at www.gunsafetyalliance.com
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Chairman, Technology & Innovation Council
Guggenheim Museum
- 2 years 2 months
Arts and Culture
The Guggenheim Museum's Technology & Innovation Council supports the iconic institution's senior leadership in imagining the museum of the future -- and helping to achieve it. Members include business leaders from Google, Adidas, The New York Times, Facebook, Apple and more.
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Founding Member & Advisor
Kindred
- 2 years 2 months
A network of business leaders working together to build to the future of socially responsible business.
Focusing on issues that include diversity, equity, inclusion, allyship, sustainability, violence, poverty, nutrition, education, and mental health. Kindred helps its members more intelligently and urgently close the gap between intent and action by providing access to a collaborative network of their peers, to renowned experts and training, and to the information, analysis, data, and…A network of business leaders working together to build to the future of socially responsible business.
Focusing on issues that include diversity, equity, inclusion, allyship, sustainability, violence, poverty, nutrition, education, and mental health. Kindred helps its members more intelligently and urgently close the gap between intent and action by providing access to a collaborative network of their peers, to renowned experts and training, and to the information, analysis, data, and research they need to make increasingly important decisions. Including executives from Allbirds, B Lab, Casper, Chobani, Facebook, HBO, LinkedIn, Macy's, MassMutual, Meredith, Salesforce, Spotify, Twitter, Verizon, The Washington Post, Wells Fargo and more. -
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Publications
Honors & Awards
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Adweek 50: The Most Indispensable Executives in Marketing, Media and Tech
Adweek
Adweek's annual list of the most indispensable executives behind the CEO across the marketing, media and tech disciplines.
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Advertising Hall of Achievement
American Advertising Federation
The Advertising Hall of Achievement is the industry's premier award for outstanding advertising leaders age 40 and under. The American Advertising Federation established this program in 1993 as a way to recognize young talented individuals who are making a significant impact on the advertising industry.
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Fortune's 40 Under 40
Fortune
Fortune's annual ranking of the most influential young people in business.
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Ad Age Media Maven
Ad Age
Advertising Age's annual honor recognizing the people who are reshaping media and marketing today.
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Fast Company's 100 Most Creative People in Business
Fast Company
Fast Company's annual list of leaders who are shaping the future of business in creative ways.
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2012 Digital Leadership Award
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For outstanding achievement in the conception, creation and execution of digital initiatives by a creative director.
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2012 Effie Award
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Single Media Company Activation
Dr Pepper Snapple Taps MTV Team To Launch Sun Drop Nationwide
Sun Drop / Dr Pepper Snapple Group
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2011 One Show Entertainment Award
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Pepsi - Television: Reality/Unscripted Series
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2009 Beacon Award
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Programming (Series) - Cable Network 1
Indebted
mtvU -
2008 Beacon Award
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Programming (Series) - Cable Network 1
mtvU Half of Us Series
mtvU -
2007 Beacon Award
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New Media Campaign - Cable Network 1
Darfur is Dying
mtvU -
2007 Peabody Award
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mtvU: Half of Us
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2005 - 2006 Community Service Emmy
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mtvU's Sudan Campaign
Produced by mtvU -
2006 Beacon Award
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Community - Programming/Single Program
Translating Genocide: Three Students Journey to Sudan
mtvU -
2006 Beacon Award
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Community - Full Campaign/Series
mtvU's Sudan Campaign
mtvU -
Emmy Award
Academy of Television Arts & Sciences
mtvU's Sudan Campaign
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2005 mtvU Woodie Award
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Global Media Award
The National Academy of Television Arts & Sciences
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Promax Promotion & Marketing Award
PromaxBDA
The PromaxBDA Awards competition stands for excellence in media marketing and speaks to every part of the business from promotion and design to branding and interactive.
Organizations
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American Advertising Federation
National Board of Directors
- Present -
CMO Club
Member
- PresentThe CMO Club was created for the unique purpose of bringing heads of marketing together in a private, exclusive environment of openness, & contribution that enables them to be more valuable and inspired revenue generators, leaders, marketers, and officers.
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Yale School of Management
Board Member, Center For Customer Insights
- Present -
PTTOW!
Member
- PresentPTTOW! is an invite-only, member network and summit that brings together inspiring leaders from the world's most innovative companies, along with cultural icons, to showcase game changing projects and fuel transformational media partnerships shaping today's culture.
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Academy of Television Arts & Sciences
Member
- PresentThe Academy of Television Arts & Sciences is a professional honorary organization dedicated to the advancement of the television industry in the United States.
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The Ad Council
Board of Directors
-The Ad Council produces, distributes and promotes campaigns that improve everyday lives. Their memorable work inspires ongoing dialogue, engagement and action around significant public issues, creating a measurable difference in society.
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Viacom Marketing Council
Chairman
-As the Chairman of the Viacom Marketing Council, I designate and lead the charge for Viacom’s marketing priorities, which have recently included Comedy Central’s South Park and The Daily Show, Nickelodeon and Paramount’s Teenage Mutant Ninja Turtles, TV Land’s Younger, and CMT’s Nashville.
More activity by Ross
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Collaboration is the new age of business!
Collaboration is the new age of business!
Liked by Ross Martin
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https://lnkd.in/epH5_QEZ
https://lnkd.in/epH5_QEZ
Liked by Ross Martin
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It’s Prime Day 💙. Congrats to our amazingly talented design team! You once again outdid yourself on how Prime deals 📦 - onsite and off - come…
It’s Prime Day 💙. Congrats to our amazingly talented design team! You once again outdid yourself on how Prime deals 📦 - onsite and off - come…
Liked by Ross Martin
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🚨BIG NEWS!🚨 I’m SO excited to share that I am joining Kraft Heinz as the Chief Marketing Officer for North America! Kraft Heinz has been on an…
🚨BIG NEWS!🚨 I’m SO excited to share that I am joining Kraft Heinz as the Chief Marketing Officer for North America! Kraft Heinz has been on an…
Liked by Ross Martin
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What if we examined the impact of workplace ageism from a different angle? Instead of focusing on the impact on individuals, the author of this…
What if we examined the impact of workplace ageism from a different angle? Instead of focusing on the impact on individuals, the author of this…
Liked by Ross Martin
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Thank you Nicola Mendelsohn CBE for the chat. We marketers like to package and position everything we do as strategic and deliberate….hah! That…
Thank you Nicola Mendelsohn CBE for the chat. We marketers like to package and position everything we do as strategic and deliberate….hah! That…
Liked by Ross Martin
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Another horror hit in the making! Longlegs stole the spotlight with Gen Zs and young Millennials and scared up the best-ever start for a…
Another horror hit in the making! Longlegs stole the spotlight with Gen Zs and young Millennials and scared up the best-ever start for a…
Liked by Ross Martin
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What’s on YOUR minds? That’s the last segment of every episode of The Brand New Podcast and it’s always a favorite for Steven Wolfe Pereira ⚡️ and…
What’s on YOUR minds? That’s the last segment of every episode of The Brand New Podcast and it’s always a favorite for Steven Wolfe Pereira ⚡️ and…
Liked by Ross Martin
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What goes around comes around. Everything’s cyclical. What’s old is new. However you describe it, I’m digging this newfound, er, trendy zeal for…
What goes around comes around. Everything’s cyclical. What’s old is new. However you describe it, I’m digging this newfound, er, trendy zeal for…
Liked by Ross Martin
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