About
As the President of Transmission, Americas, I work with my clients across the technology…
Experience
Education
Projects
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IBM Smarter Trends
Aggregate content & social media information from around the web related to various facets of cities e.g. energy, power etc. Content created from trends and insights and populated onto a map in various content forms e.g. video, image, articles, social media. Designed to help local governments to recognise some of the issues being written about in their constituency.
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Commerce Tweets
Project aggregating all content from Twitter related to Commerce, polls were held, twitter users followed the page and content created from insights
Honors & Awards
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Best integration of sales and marketing, runner up
B2B marketing
Runner up in this category, our involvement of sales and marketing at every stage of the project, using data to help inform our campaign.
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Best use of Customer Insight, winner
B2B marketing
We won best use of Customer Insight for our CA campaign operation culture shift. Our use of new data sources alongside traditional audience gathering tactics like personas meant our campaign was highly targeted
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Agency of the Year, Shortlist
CIM Marketing Excellence Awards
Shortlisted for CIM’s prestigious Marketing Excellence Awards, developed to recognise and reward brilliance in the field of marketing.
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Social Media Campaign, Shortlist
CIM Marketing Excellence Awards
Shortlisted for our work creating demand for VMware. We proved social media can generate directly attributable revenues in B2B by achieving huge ROI and unprecedentedly low cost per acquisition.
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