G. Scott Tomlin
Bellevue, Washington, United States
2K followers
500+ connections
About
I am G. Scott Tomlin, senior results-oriented technology leader, innovator, transformer…
Experience
Education
Patents
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UPDATING CONTENTS OF ASYNCHRONOUSLY REFRESHABLE WEBPAGES
Issued US 2009/0070190
Embodiments of the invention provide ways to update and permit third-party advertising content of a webpage developed using Asynchronous JavaScript and XML (“AJAX”) techniques. An illustrative method includes registering a set of possible triggering events that can invoke an advertisement-update process, registering advertisement containers (portions of the webpage that can present the advertisements), receiving an indication that a triggering event has occurred, identifying (in some cases)…
Embodiments of the invention provide ways to update and permit third-party advertising content of a webpage developed using Asynchronous JavaScript and XML (“AJAX”) techniques. An illustrative method includes registering a set of possible triggering events that can invoke an advertisement-update process, registering advertisement containers (portions of the webpage that can present the advertisements), receiving an indication that a triggering event has occurred, identifying (in some cases) advertisement containers whose advertisement content is to be updated, accessing third-party advertisement data that is stored outside of the domain of the webpage to receive the fresh advertising content, and presenting the fresh advertising content in the one or more advertisement containers.
Other inventorsSee patent -
System and Method for Repackaging Advertising Inventory
Filed US 61/719,733
A system and method of procuring an advertising inventory over a communications network may include establishing a set of nodes defined by desired component attributes of inventory for an advertiser for an ad campaign. The established set of nodes may be stored. Valuation of nodes having unknown price and volume parameters may be estimated. The set of nodes may be explored to determine estimated price and volume parameters for the nodes. The set of nodes may be exploited for the ad campaign…
A system and method of procuring an advertising inventory over a communications network may include establishing a set of nodes defined by desired component attributes of inventory for an advertiser for an ad campaign. The established set of nodes may be stored. Valuation of nodes having unknown price and volume parameters may be estimated. The set of nodes may be explored to determine estimated price and volume parameters for the nodes. The set of nodes may be exploited for the ad campaign, where the exploitation may be inclusive of at least one extrapolated node having an estimated valuation. Results of the exploited set of nodes for the ad campaign may be generated.
Other inventorsSee patent
Projects
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Leafly.com
- Present
Brought in to develop a testing strategy for Android and IOS mobile applications along with develop a continual integration and testing solution for the middle tier api. Implemented unit tests using Nunit.
Other creatorsSee project
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