“It is truly a please working with Susan. She simultaneously exudes cheerfulness and professionalism, and she is incredibly diligent and responsive.”
About
Hey there. 👋 I'm Susan and I consider myself pretty darn lucky. Want to know why?…
Contributions
Activity
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Things employees don't care about: (an important lesson I learned) And I’m not saying these aren’t nice.. But free food and company swag are…
Things employees don't care about: (an important lesson I learned) And I’m not saying these aren’t nice.. But free food and company swag are…
Liked by Susan Gorham
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A great evening with even better company!!
A great evening with even better company!!
Liked by Susan Gorham
Experience
Education
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Gettysburg College
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Activities and Societies: Minored in art history, member of Socratic Society, studied abroad in England junior year, peer mediator, Gettysburg Battlefield cyclist.
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Activities and Societies: Completed coursework in a one-year study abroad program at the University of East Anglia in Norwich, England. Traveled independently to 10 countries. Played on university rugby team.
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Activities and Societies: Varsity lacrosse, badminton, soccer; various volunteer work; yearbook club; photography club.
Licenses & Certifications
Volunteer Experience
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Volunteer
Elkridge-Harford Hunt Pony Club
- 2 years 7 months
Children
I managed an annual fundraiser for the Elkridge-Harford Hounds Pony Club, the oldest club in the United States Pony Club. I also volunteered at competitions.
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Secretary/Officer
Green Spring Hounds Pony Club
- 1 year 9 months
Children
I served as an officer for Green Spring Hounds Pony Club, part of the United States Pony Club. My responsibilities included managing social media and communication for club members, sponsors and parents, and prospective members. I also helped recruit new members and volunteered at competitions.
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Member, Board of Directors
YMCA of York and York County
- 2 years 9 months
Social Services
I served on the board of directors of the YMCA of York & York County, a nonprofit that focuses on youth development, healthy living and social responsibility.
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Member, Board of Directors
New Freedom Heritage
- 1 year 7 months
Arts and Culture
I served as an officer of New Freedom Heritage, a nonprofit organization dedicated to preserving New Freedom, PA’s culture and history. The organization builds greater community involvement through events and promoting small town living.
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Volunteer
Animal Rescue, Inc.
- 3 years
Animal Welfare
I cleaned dog kennels and cat room, fed animals and organized animal shelter records.
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President
International Association of Business Communicators
- 1 year
As president of IABC, I oversaw the Baltimore chapter of this international business communication organization, led board meetings, developed program ideas and hired speakers and coordinated events.
Projects
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Gross Mendelsohn Blog
- Present
I ghost-write and edit articles for Gross Mendelsohn's blog, a resource to help business owners, nonprofit executives and high net worth families preserve wealth, grow and thrive.
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Website development - second iteration
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I initiated and managed a massive overhaul of Gross Mendelsohn's website. Hosted in Hubspot, the new website is aligned with the inbound methodology, and includes dramatically improved SEO, attracting more prospective clients and generated more leads than before. Content is updated daily.
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Website development - first iteration
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I initiated and managed the complete redesign of Gross Mendelsohn's website. First I researched and interviewed web design firm, then oversaw the work of the winning firm. I wrote and edited all content, including management team bios, practice group descriptions and 30+ client testimonials.
Honors & Awards
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Marketing Excellence Award -- Best B2B Campaign (firm website)
American Marketing Association, Baltimore
Won marketing excellence award for B2B website. Visit Gross Mendelsohn's site at www.gma-cpa.com.
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Accounting Marketing Achievement Award (AAM-MAA) -- Best Website
Association for Accounting Marketing
Won best website for CPA firms with $10 - $24.9 million in revenue. Visit Gross Mendelsohn's site at www.gma-cpa.com.
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Finalist, American Marketing Association Marketing Excellence Award
American Marketing Association
Website (www.gma-cpa.com) is a finalist for an award in the B2B marketing category.
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Innovation Award for Marketing Leadership
Clifton Gunderson LLC
Presented by national CPA and consulting firm for innovation and excellence in accounting marketing.
Organizations
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Association for Accounting Marketing
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- PresentThe Association for Accounting Marketing (AAM) is the only trade association for CPA firm marketing and business development professionals. AAM also supports CPA firm partners and other professionals who work in and around the accounting profession. AAM offers training, networking opportunities and knowledge sharing to more than 800 members. Learn more about AAM by visiting www.accountingmarketing.org.
Recommendations received
8 people have recommended Susan
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On our way home from a recent trip to DC we stopped at the always inspiring BROOKSIDE GARDENS. I brought my *real* camera along on the trip. I…
On our way home from a recent trip to DC we stopped at the always inspiring BROOKSIDE GARDENS. I brought my *real* camera along on the trip. I…
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Business owners, this short podcast episode explains steps you can take to defend against a costly cyber attack. #cybersecurity #techpodcast…
Business owners, this short podcast episode explains steps you can take to defend against a costly cyber attack. #cybersecurity #techpodcast…
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We're thrilled to announce that Cosmos has partnered with Gross, Mendelsohn & Associates, P.A., a leading CPA and consulting firm with offices in the…
We're thrilled to announce that Cosmos has partnered with Gross, Mendelsohn & Associates, P.A., a leading CPA and consulting firm with offices in the…
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Welcome, Tony! Want to explore a career at Gross Mendelsohn? Learn more 👉 https://lnkd.in/eGeJPQbf #accountingjobs #publicaccountingcareers…
Welcome, Tony! Want to explore a career at Gross Mendelsohn? Learn more 👉 https://lnkd.in/eGeJPQbf #accountingjobs #publicaccountingcareers…
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We are thrilled to officially welcome Bonnie Johnson to the Modular Genius team as our new Assistant Project Manager! After nearly a year working…
We are thrilled to officially welcome Bonnie Johnson to the Modular Genius team as our new Assistant Project Manager! After nearly a year working…
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In partnership with Magma Build Studios and Maryland MEP, RMI of Maryland has created a different kind of networking event, and you're invited to…
In partnership with Magma Build Studios and Maryland MEP, RMI of Maryland has created a different kind of networking event, and you're invited to…
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Let's make a big list of all the places you can find great topics to be talking about to position yourself as the expert clients want and need: 1.…
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