Jason Thibeault

Jason Thibeault

Dallas, Texas, United States
11K followers 500+ connections

About

Jason Thibeault is a versatile technologist and marketing executive focused on…

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Experience

  • SVTA Graphic
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    Phoenix, Arizona Area

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    Tempe, AZ

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    Tempe, AZ

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    San Mateo, CA

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    Tempe, AZ

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    Tempe, AZ

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    Tempe, AZ

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    Gilbert, AZ

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    Gilbert, AZ

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    Oxnard, California

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Education

  • UC Irvine Graphic

    UC Irvine

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    Graduated, Campuswide Honors Program

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    Activities and Societies: Phi Kappa Phi, Sigma Tau Delta

    Graduated with Distinction

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Publications

  • An Ordinary Magic

    Dime Novel Books

    A new sorcerer has moved into La Croix, upsetting the tranquility of the other otherwise idyllic Caribbean fishing village. But Panon, the town's priest, can't afford to waste time wondering about the newcomer. He needs to concentrate on fixing his relationship with his son, Jaime, who has been called by Dela Luamba, a powerful spirit, to join the church. The problem? Jaime doesn’t believe in magic or the spirits anymore. To protect his son from a potentially terrible punishment, Panon must…

    A new sorcerer has moved into La Croix, upsetting the tranquility of the other otherwise idyllic Caribbean fishing village. But Panon, the town's priest, can't afford to waste time wondering about the newcomer. He needs to concentrate on fixing his relationship with his son, Jaime, who has been called by Dela Luamba, a powerful spirit, to join the church. The problem? Jaime doesn’t believe in magic or the spirits anymore. To protect his son from a potentially terrible punishment, Panon must hide the truth from Dela while he tries to make everything right. But when Panon trades for a bit of magic guaranteed to help Jaime believe again, everything goes horribly wrong, turning Panon's world upside down. Drawn into an epic struggle of good versus evil with the mysterious sorcerer, Panon, Jaime, and the whole town must battle the walking dead, malicious spirits, and potent Voodoo. It’s up to Panon to discover the only power capable of saving his son…and redeeming himself. An Ordinary Magic is a fast-paced, entertaining, and thought-provoking work of literary magic realism.

    See publication
  • Online Video for Dummies

    Wiley

    This book discusses the importance of storytelling in the world of marketing, the role that video plays in telling your stories, and the tools you’ll need to make your stories more emotionally compelling. This book can help you by answering some of the tough questions about getting the most out of your video communication.

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  • Digital Presence for Dummies

    Wiley

    Consumers today can engage with your company and brand at any time from any location — via the Web, mobile devices, social media, and even TV. But is your story compelling? Is your digital presence . . . amazing? Building the best digital presence sets you apart from your competitors, and this book shows you how to implement the tools and processes to stand out in the digital economy.

    See publication
  • Recommend This! Delivering Digital Experiences People Want to Share

    Wiley

    Improving engagement with digital audiences is fast becoming a boardroom topic for many organizations. Digital marketers and communicators seeking to harness this newfound power are finding challenges in engaging digital audiences due to short attention spans, noisy channels, and rapidly changing consumer expectations. Recommend This! is an exploration into the digital consumer, and how their expectations are forcing marketers to re-think the way they interact and engage with audiences.

    Other authors
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  • Streaming Media magazine

    StreamingMedia

    Streaming Media
    Streaming Media, an Information Today Inc. company, is a diversified news media company serving and educating the streaming media industry and community. Originally founded in 1998, the company was sold by Penton Media to Information Today Inc. in December of 2002. Our business consists of three core areas: StreamingMedia.com, exhibitions and conferences, and research and publications. Lead by a team of recognized industry experts, Streaming Media is dedicated to providing…

    Streaming Media
    Streaming Media, an Information Today Inc. company, is a diversified news media company serving and educating the streaming media industry and community. Originally founded in 1998, the company was sold by Penton Media to Information Today Inc. in December of 2002. Our business consists of three core areas: StreamingMedia.com, exhibitions and conferences, and research and publications. Lead by a team of recognized industry experts, Streaming Media is dedicated to providing industry professionals and corporations utilizing digital media technology with global real-time news, resources and services through editorial, discussion lists, feature articles, and much more.

    StreamingMedia.com
    StreamingMedia.com is the premier online destination for professionals seeking industry news, information, articles, directories and services. The site features thousands of original articles, hundreds of hours of audio/video content, breaking news, research reports, industry directory, and case studies that showcase the latest real-world streaming media implementations. Streaming Media Xtra, the weekly e-newsletter considered a "must read" by industry insiders, has a senior level readership now exceeding 37,000. Since the acquisition of Streaming Media by Information Today, Inc., the site has evolved to bring a more focused approach to content by providing users with the knowledge they need for real world implementations of streaming media technology and applications. With over 107,000 registered users, StreamingMedia.com's aim is to supply the community and those corporations implementing this technology with unparalleled information online.

    Streaming Media Events
    The Streaming Media Exhibitions and Conventions are the largest, most prestigious and widely acclaimed events in the world for the business of audio and video on the Internet. Bringing together leading companies, minds, and technology; the events are the industry's meeting place for streaming media professi

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Patents

  • Method and real-time data acquisition and retrieval using a pass-through scalable architecture

    Issued 11,792,297

    A device may be configured to monitor operations of at least one application installed on the device. The device may include a processor and a non-transitory memory. When executed by the processor, an application stored in the memory may cause the processor to perform a plurality of operations. A beacon may be embedded in the application. When the application is executed by the processor, the beacon may cause the processor to establish a direct connection with a remote system comprising a…

    A device may be configured to monitor operations of at least one application installed on the device. The device may include a processor and a non-transitory memory. When executed by the processor, an application stored in the memory may cause the processor to perform a plurality of operations. A beacon may be embedded in the application. When the application is executed by the processor, the beacon may cause the processor to establish a direct connection with a remote system comprising a storage database, gather data indicative of at least one of the plurality of operations as specified by at least one beacon microservice, and send the data through the direct connection to store the data in the storage database.

    Other inventors
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  • Method and real-time data acquisition and retrieval using a pass-through scalable architecture

    Issued 11,019,175

    A device may be configured to monitor operations of at least one application installed on the device. The device may include a processor and a non-transitory memory. When executed by the processor, an application stored in the memory may cause the processor to perform a plurality of operations. A beacon may be embedded in the application. When the application is executed by the processor, the beacon may cause the processor to establish a direct connection with a remote system comprising a…

    A device may be configured to monitor operations of at least one application installed on the device. The device may include a processor and a non-transitory memory. When executed by the processor, an application stored in the memory may cause the processor to perform a plurality of operations. A beacon may be embedded in the application. When the application is executed by the processor, the beacon may cause the processor to establish a direct connection with a remote system comprising a storage database, gather data indicative of at least one of the plurality of operations as specified by at least one beacon microservice, and send the data through the direct connection to store the data in the storage database.

    Other inventors
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  • System and method for receiving and writing incoming data writes based on data write latency

    Issued US 10,771,587

    A system and method for retrieving and writing data based on data write latency. The system may include a switchboard configured to connect to a beacon integrated into an end user application stored on a computer, a customer configuration database, and one of a plurality of infrastructure pools chosen based on the customer configuration database. The switchboard receives extracted data from the beacon and writes the extracted data to the chosen infrastructure pool. The method may include…

    A system and method for retrieving and writing data based on data write latency. The system may include a switchboard configured to connect to a beacon integrated into an end user application stored on a computer, a customer configuration database, and one of a plurality of infrastructure pools chosen based on the customer configuration database. The switchboard receives extracted data from the beacon and writes the extracted data to the chosen infrastructure pool. The method may include receiving a connection from a beacon, connecting to and retrieving customer configuration data from a customer configuration database, transpiling a data retrieval code based on the retrieved customer configuration data; transmitting the data retrieval code to the beacon, connecting to one of a plurality of infrastructure pools, receiving extracted data from the beacon and writing the extracted data to the infrastructure pool.

    Other inventors
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  • Targeted and dynamic content-object storage based on inter-network performance metrics

    Issued 9,043,437

    Methods and systems for coordinating provisions of storage service for clients are provided. For each storage provider of a set of storage providers, a service-provider database stores a metric characterizing a property of a service provided by the service provider. The storage providers are independently owned and operated relative to each other. The metrics are repeatedly updated. A selection engine repeatedly selects a service provider from the set of service providers to store a content…

    Methods and systems for coordinating provisions of storage service for clients are provided. For each storage provider of a set of storage providers, a service-provider database stores a metric characterizing a property of a service provided by the service provider. The storage providers are independently owned and operated relative to each other. The metrics are repeatedly updated. A selection engine repeatedly selects a service provider from the set of service providers to store a content object of a client of the content delivery system. The selection is based on the repeatedly updated metrics for the set of service providers. For each service provider selected by the selection engine to store the content object of the client, a service manager coordinates with the service provider such that the service provider stores the content object of the client.

    Other inventors
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  • Dynamic content transformation for multiple devices

    Issued 8,892,686

    A method for generating and delivering highlight versions of content for special case delivery through a Content Delivery Network (CDN) may include storing and distributing content in response to user requests using a plurality of edge servers, the plurality of edge servers being organized into a plurality of geographically distributed Points of Presence (POPs) in the CDN comprising a first POP that stores first content. The method may also include receiving a request for the first content and…

    A method for generating and delivering highlight versions of content for special case delivery through a Content Delivery Network (CDN) may include storing and distributing content in response to user requests using a plurality of edge servers, the plurality of edge servers being organized into a plurality of geographically distributed Points of Presence (POPs) in the CDN comprising a first POP that stores first content. The method may also include receiving a request for the first content and directing the request for the first content to the first POP. The method may additionally include automatically determining that the request for the first content originated from a mobile device and in response, providing a limited portion of the first content to the mobile device, wherein the limited portion of the first content comprises less than the first content.

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  • Selective content pre-warming in content delivery networks based on user actions and content categorizations

    Issued 8,886,769

    Systems and methods are provided for streaming content over the Internet via a CDN to an end user system. Requests from end user systems for streaming content objects being handled by the CDN are tracked to identify, for each request the tracked requests, a first content object being requested. For each request of the tracked requests, a category of the requested first content object is identified. The identified category is stored. Aggregated data indicating an amount of requests being for…

    Systems and methods are provided for streaming content over the Internet via a CDN to an end user system. Requests from end user systems for streaming content objects being handled by the CDN are tracked to identify, for each request the tracked requests, a first content object being requested. For each request of the tracked requests, a category of the requested first content object is identified. The identified category is stored. Aggregated data indicating an amount of requests being for content objects with a specific category is generated. A prediction is made that a second content object will be requested in the future based on the aggregated data and a category of the second content object. Access to the second content object is improved such that the second content object is set to be provided faster in response to a request for the second content object than would otherwise occur.

    Other inventors
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  • Dynamic route-requests for multiple clouds

    Issued 8,849,976

    Aspects of the present invention include a method of dynamically routing requests within multiple cloud computing networks. The method includes receiving a request for an application from a user device, forwarding the request to an edge server within a content delivery network (CDN), and analyzing the request to gather metrics about responsiveness provided by the multiple cloud computing networks running the application. The method further includes analyzing historical data for the multiple…

    Aspects of the present invention include a method of dynamically routing requests within multiple cloud computing networks. The method includes receiving a request for an application from a user device, forwarding the request to an edge server within a content delivery network (CDN), and analyzing the request to gather metrics about responsiveness provided by the multiple cloud computing networks running the application. The method further includes analyzing historical data for the multiple cloud computing networks regarding performance of the application, based on the performance metrics and the historical data, determining an optimal cloud computing network within the multiple cloud computing networks to route the request, routing the request to the optimal cloud computing network, and returning the response from the optimal cloud computing network to the user device.

    See patent
  • Edge-based resource spin-up for cloud computing

    Issued 8,745,239

    Aspects of the present invention include distributing new resources closer to end-users which are making increased demands by spinning-up additional virtualized instances (as part of a cloud provisioning) within servers that are physically near to the network equipment (i.e., web servers, switches, routers, load balancers) that are receiving the requests.

    Other inventors
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  • Edge-based resource spin-up for cloud computing

    Issued 8,539,079

    Aspects of the present invention include distributing new resources closer to end-users which are making increased demands by spinning-up additional virtualized instances (as part of a cloud provisioning) within servers that are physically near to the network equipment (i.e., web servers, switches, routers, load balancers) that are receiving the requests.

    See patent
  • Targeted and dynamic content-object storage based on inter-network performance metrics

    Issued 8,495,221

    Methods and systems for coordinating provisions of storage service for clients are provided. For each storage provider of a set of storage providers, a service-provider database stores a metric characterizing a property of a service provided by the service provider. The storage providers are independently owned and operated relative to each other. The metrics are repeatedly updated. A selection engine repeatedly selects a service provider from the set of service providers to store a content…

    Methods and systems for coordinating provisions of storage service for clients are provided. For each storage provider of a set of storage providers, a service-provider database stores a metric characterizing a property of a service provided by the service provider. The storage providers are independently owned and operated relative to each other. The metrics are repeatedly updated. A selection engine repeatedly selects a service provider from the set of service providers to store a content object of a client of the content delivery system. The selection is based on the repeatedly updated metrics for the set of service providers. For each service provider selected by the selection engine to store the content object of the client, a service manager coordinates with the service provider such that the service provider stores the content object of the client.

    See patent
  • Edge-based resource spin-up for cloud computing

    Issued 8,244,874

    Aspects of the present invention include distributing new resources closer to end-users which are making increased demands by spinning-up additional virtualized instances (as part of a cloud provisioning) within servers that are physically near to the network equipment (i.e., web servers, switches, routers, load balancers) that are receiving the requests.

    See patent

Projects

  • Digital Presence for Dummies

    Wrote corporate-sponsored, 72-page book "Digital Presence for Dummies" working directly with Wiley (and a contracted writer to help "dummify" the content). Book is slated for publication March, 2013. Will update this project with links to registration/landing page when available.

    Other creators
  • Sales Kick-off 3-Act Play

    Wrote 3-act play (20 minutes of total stage time) for all-hands Sales Kick-off event based on strategic "2015 vision" that I wrote as part of our market pivot. Worked with production company to block, plan, and develop skit.

  • Limelight Networks Market Pivot

    - Present

    Orchestrated massive market pivot for Limelight Networks (NASDAQ: LLNW), shifting focus away as #2 CDN to #1 in Digital Presence Management. Created and structured positioning, naming, product re-branding, and content. Engaged with senior executives to develop and drive overall strategy. Coordinated messaging with analysts and press for validation. Numerous speaking engagements, whitepapers, and even a Dummies book to establish thought-leadership in the new "digital presence management" market…

    Orchestrated massive market pivot for Limelight Networks (NASDAQ: LLNW), shifting focus away as #2 CDN to #1 in Digital Presence Management. Created and structured positioning, naming, product re-branding, and content. Engaged with senior executives to develop and drive overall strategy. Coordinated messaging with analysts and press for validation. Numerous speaking engagements, whitepapers, and even a Dummies book to establish thought-leadership in the new "digital presence management" market we created. Worked with inside creative and outside agencies to overhaul the website. Wrote fresh, sassy, cheeky content and persona briefs to "tell the story of Limelight."

    Other creators
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  • Cloud-based Transcoding

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    Architected, engineered, product-managed, and marketed Limelight's cloud-based transcoding service, MediaTranscode. This ffmpeg-based, elastic transcoding offering provided a full-suite of configurable transcoding services baked into Limelight's Agile storage network. Wylie Swanson's team of engineers brought the product to life and enabled it with powerful analytics tools and a flexible profile editing system. Additionally, the project including integrating the system into an existing…

    Architected, engineered, product-managed, and marketed Limelight's cloud-based transcoding service, MediaTranscode. This ffmpeg-based, elastic transcoding offering provided a full-suite of configurable transcoding services baked into Limelight's Agile storage network. Wylie Swanson's team of engineers brought the product to life and enabled it with powerful analytics tools and a flexible profile editing system. Additionally, the project including integrating the system into an existing provisioning and configuration platform to enable customers with multiple services to manage from a single portal. As the owner of this project, I provided high-level guidance on features and architecture, wrote documentation and content, and routinely assisted sales in closing opportunities. In addition, I was responsible for "line of business" and reported weekly on revenue and sales opportunities.

    Other creators
  • Microsoft CDN

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    Coordinated the implementation of the Microsoft CDN (part of licensing deal with Limelight Networks) including pop build-out, code transfer, documentation, and training. Acted as technical liaison between the Microsoft Edge Compute Network (ECN) group and Limelight engineers/senior executives to facilitate the completion of the project. The Microsoft CDN has since has been folded into the Azure service as the "Azure Edge."

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  • DoMo Mobile Server and Client

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    Architected, engineered, coded, launched, and sold our primary application: DoMo (Do More with your Mobile). This application enabled users to convert any content from their desktop computer or the Internet to a "mobile friendly" customized portal through which they could invite and share with friends. The mobile portal was specially-designed for their phone ensuring an optimal user experience. We built multiple "connectors" to well-established software such as Microsoft Outlook (for tasks and…

    Architected, engineered, coded, launched, and sold our primary application: DoMo (Do More with your Mobile). This application enabled users to convert any content from their desktop computer or the Internet to a "mobile friendly" customized portal through which they could invite and share with friends. The mobile portal was specially-designed for their phone ensuring an optimal user experience. We built multiple "connectors" to well-established software such as Microsoft Outlook (for tasks and calendar), Quicken, and even World of Warcraft. The application was comprised of a desktop client (for Windows and Mac) and a set of server-side components responsible for consuming, formatting, and updating content. We had numerous business integrations with leading service providers (i.e., 4INFO, Claria Corporation) to enable expanded functionality such as SMS messaging/alerts and behavioral recommendations for new content. The software as launched at DEMO in 2007 (http://www.prnewswire.com/news-releases/demo-07-conference-announces-participating-demonstrators-53786357.html).

    Other creators
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Honors & Awards

  • Technical Emmy

    National Academy of Television Arts and Sciences

    I accepted a Technical Emmy on behalf of the Streaming Video Alliance for work done by the OATC (which the Alliance absorbed in 2021).

  • REELSEO Summit Best B2B Video Segment

    SpotTrend

    http://blog.spottrender.com/spot-trender-announced-winners-for-reel-summit-contest/

  • 2013 Killer Content Award

    DemandGen Report

    Limelight Networks, Inc. (Nasdaq: LLNW), a leader in digital presence management, today announced the company has been named a 2013 Killer Content Award winner by the DemandGen Report. The winning book, Digital Presence For Dummies®, published by Wiley and authored by Limelight senior director of marketing strategy, Jason Thibeault, demystifies the concept of digital presence with step-by-step guidance to improve online marketing. The Killer Content Awards recognize those organizations that…

    Limelight Networks, Inc. (Nasdaq: LLNW), a leader in digital presence management, today announced the company has been named a 2013 Killer Content Award winner by the DemandGen Report. The winning book, Digital Presence For Dummies®, published by Wiley and authored by Limelight senior director of marketing strategy, Jason Thibeault, demystifies the concept of digital presence with step-by-step guidance to improve online marketing. The Killer Content Awards recognize those organizations that have raised the bar in marketing and thought leadership content development and distribution. The awards were presented at this year's Content2Conversion event at the TimesCenter in New York City.

  • Webby Honoree (Professional Services Category)

    International Academy of Digital Arts and Sciences

    Limelight Networks' corporate website (www.limelight.com) was awarded a Webby Honoree in the professional services category. Hailed as the "Internet's Highest Honor" by The New York Times, this year's Webby Awards received more than 11,000 entriesfrom over 60 countries globally. Out of all entries submitted, the Official Honoree distinction is awarded to only the top 10% of all work entered. Websites are judged on content, structure and navigation, visual design, functionality, interactivity…

    Limelight Networks' corporate website (www.limelight.com) was awarded a Webby Honoree in the professional services category. Hailed as the "Internet's Highest Honor" by The New York Times, this year's Webby Awards received more than 11,000 entriesfrom over 60 countries globally. Out of all entries submitted, the Official Honoree distinction is awarded to only the top 10% of all work entered. Websites are judged on content, structure and navigation, visual design, functionality, interactivity and overall experience. I wrote the bulk of the web content for this version of the website.

Languages

  • Spanish

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Organizations

  • American Marketing Association

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    - Present

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